Footballverse: campanha da Nike para Copa do Mundo 2022 reúne diferentes gerações de craques

O que importa: A Nike revelou hoje a sua sempre aguardada campanha com foco na Copa do Mundo de 2022, no Qatar. “Footballverse” reúne alguns dos atletas mais emblemáticos do futebol, seja do passado ou presentes, imaginando um universo onde todos competem juntos. Assista acima (o filme inclui legendas em português). Zoom: Em um filme …

Leia Footballverse: campanha da Nike para Copa do Mundo 2022 reúne diferentes gerações de craques na íntegra no B9.

Elon Musk Gives Twitter Employees a Deadline to Stay or Leave

Mr. Musk said workers would need to answer through an online form by late Thursday and those who stayed would be “working long hours at high intensity.”

It’s Not Too Late to Reach Fans at the Christmas World Cup

Qatar hosting the 2022 FIFA World Cup has been a logistical headache since inception. Until it was moved to the winter, one of these headaches was the ability of elite athletes to play their best in extreme heat. Weather machines and other creative solutions were touted before it was decided that it made more sense…

Kroger makes data available for Snapchat targeting and performance measurement

Move follows Kroger deals with DSPs for connected TV targeting and Walmart pairings with TikTok, Snap and Roku.

Meta Brings Back #BuyBlack Friday for Year 3

#BuyBlack Friday returned to Meta’s platforms Wednesday for a third consecutive year. Black-owned small and midsized businesses in North America can visit the #BuyBlack Friday site for free education, resources and training on how to use the digital tools that are available to them to connect with customers and drive sales, while shining the spotlight…

Retail media success—3 simple steps that create an engaging customer journey

Creativity is the missing link that can make all the difference.

The FTX Bankruptcy Flameout Won’t Burn Larry David or Influencer Marketing

The Miami Heat are prying FTX’s logo off their arena. The University of California had to strip the cryptocurrency exchange’s mark off its football stadium, cutting short a 10-year, $17.5 million deal that FTX was paying in cryptocurrency. Last week, FTX filed for bankruptcy and CEO Sam Bankman-Fried stepped down–his personal fortune obliterated. For more…

Meet the new C-suite power couple—the CMO + the CIO

CIOs are the guardians of customer data on which growth depends. CMOs must team with their CIOs to truly judge the success of any marketing strategy.

Allianz Initiative Aims to Inspire Next Gen Paralympians

International financial services provider Allianz, a partner of the Olympic and Paralympic movements, has begun an initiative to encourage more young people with disabilities to take up sports through the introduction of a digital training series led by paralympic athletes. The global “Day 1 Done” campaign, created by R/GA London, is part of Allianz’s MoveNow…

Airbnb targets new hosts looking for extra income in new campaign

The home-sharing brand responds to economic downturn with money-making message.

Beer Branded Nail Polishes – Coors Light Recently Launched the Chill Polish That Changes Colors

(TrendHunter.com) In celebration of the holiday season, Coors Light recently launched the new Chill Polish, made in partnership with Le Chat.  Chill Polish is a color-changing nail polish that changes from gray…

Why Buying A Home In Shepherd’s Bush Is A Smart Investment?

Buying property or investing in real estate is always a smart choice. And if you can buy a property in a great location, nothing can be better than that. Shepherd’s Bush is a great suburb located near the UK capital. Thousands of people are already residing here, and thousands more are coming each day to establish their careers in London’s massive pool of job opportunities. Finding a place to stay in London is not easy; even if you find one, it can be expensive.

Buying A Property In Shepherd’s Bush

  • Shepherd’s Bush has a great location near the capital city of London. Here you will find several job opportunities for all types of job seekers. And that is why many people from around the country come here to get their dream job. Hence the flow of people never stops in this place.
  • As time passes, the spaces would get more crunched, leading to many hikes in land prices and properties. And if it is in a place like Shepherd’s Bush, the demand will be higher. That is why the shepherds estate agents recommend that now is the right time for investing in properties.
  • The city’s real estate condition is very stable; hence it is evident that you would not lose anything if you choose to buy a property here.
  • Looking at average houses in and near London, you would see the spaces are congested with minimum natural light and room for the people living there. If you find and invest in a good property here with the help of shepherds estate agents, you will not only be able to live comfortably, but at some time, you can also generate income from it through rentals.
  • The crime rate is very low. Which means living here is very safe.
  • The area is equipped with all-around amenities for people of all ages. Whether you like going to parks, or malls, you will get everything in the area. It has great nightlife and some cool restaurants.
  • The connectivity to London and various other important parts of the city through different modes of transportation is great.

Hence, buying an apartment in Shepherd Bush would give you ensured returns and lifetime security. You would always have tenants, and hence there would be a constant flow of income. But before buying, do remember to go for renowned developers who have a good name in the real estate business. Also, research a bit and see which areas can offer you the best returns. Buying a property near the city center would give you more returns than any other part of the city. So be aware of that and then choose to buy that perfect apartment for yourself. And do it before the price increases.

The post Why Buying A Home In Shepherd’s Bush Is A Smart Investment? appeared first on 10AD Blog.

Facing an Economic Slowdown, Marketers Work to Make Sure Every Ad Dollar Counts

As concerns about the U.S. economy grow, marketing budgets are feeling strained. Some have already shown signs of shrinking. During recent quarterly earnings calls, for example, executives at Keurig Dr Pepper, Procter & Gamble and The Campbell Soup Company mentioned decreases in ad spend. “Brand owners are under pressure to find cost savings,” said Tom…

Purpose marketing hits and misses

Mentos deploys raccoons to push a recycling message and Brewdog promotes itself as the ‘anti-sponsor of the World F*Cup’—plus how HSBC got into trouble with climate change ads.
 

Why brands need to rethink social media brand safety—and technology itself

Just sit right back and you’ll hear a tale. A tale of a fateful marketing journey …

How ‘The Lion King’ Got to Broadway and Ruled for 25 Years (So Far)

A surprising collaboration between an entertainment giant (Disney) and an avant-garde artist (Julie Taymor) birthed the most successful musical in history.

Ad Age Web3 awards—what to know before you enter

Ad Age is honoring its inaugural class of Web3 marketing innovators.

World Cup Emergency Hotline Launches to Keep Soccer Fans Informed

Soccer fans will have access to an emergency hotline launched during the World Cup to provide them with statistics about their teams in a brand-raising initiative for insights publication The Athletic. Created by communication consultancy Harbour, the awareness-raising drive for the publisher aims to promote The Athletic as a source of insight and knowledge of…

MediaOne: Eye Popping Viewership by Evoka Communications

Advertising Agency: Evoka Communications, Kochi, Kerala, India
Creative Director: Junaid Mohammed
Art Director: Vivek
Copywriter: Junaid Muhammed
Director : Safeer AP

One of Malayalam’s leading regional news channels, MediaOne, has scaled new heights with a staggering 27 million views on Facebook. Our creative team was able to come up with innovative graphics to represent Mediaone’s achievement. The graphics display an “eye-popping” chart to showcase the viewership that MediaOne enjoys.

Brave Commerce Podcast: Responding to the ‘No’ and Web3 Integration

When it comes to business, how do you respond to “no” from customers or collaborators? In this episode of Brave Commerce, Todd Kaplan, CMO of PepsiCo, joins hosts Rachel Tipograph and Sarah Hofstetter to reflect on the importance of taking risks. Kaplan recounts his career at PepsiCo and how it’s kept his attention. He speaks…