Peak TV has finally reached its peak–several years later than initially predicted. At the 2015 TCA press tour in Pasadena, California, FX Networks chairman John Landgraf put the phrase “peak TV” into the pop culture lexicon to describe the overwhelming amount of content available on linear and streaming platforms. Now, seven years later, Landgraf predicts…
After warning shareholders that Tinder’s revenue would fall below expectations, Match Group is shaking up the dating app’s leadership in hopes of rekindling the spark. In a case of corporate speed-dating, Tinder CEO Renate Nyborg is out. She is not being immediately replaced. Instead, Match Group, which owns the eponymous online dating service along with…
During the final season of ABC’s Black-ish, Marcus Scribner had already said goodbye to his character, Junior. Scribner didn’t expect to continue the role in Black-ish’s spinoff series Grown-ish, now in its fifth season on Freeform. “I was kind of shocked because they let me know a couple of days before we wrapped Black-ish, like…
He was the showrunner of the classic Korean War sitcom for its last six seasons, notably casting David Ogden Stiers as the pompous surgeon Winchester.
Google first announced its decision to sunset third-party cookies in 2020, but just last week, pushed its plans again until 2024. To keep advertisers happy, the company plans to expand its Privacy Sandbox trials, which promise a level of audience targeting. Although Google’s cookie delay may be a reprieve for some advertisers, many are already…
OkCupid’s Melissa Hobley set to take the helm as Tinder’s CMO.
The past few years have seen an increase in conversations around health and wellness as they increasingly take place in public, community-oriented spaces. However, even as more people continue to share their personal health experiences online, some communities still lack representation. To help broaden understanding of chronic illness, Buoy, a hydration wellness brand, launched its…
The past few years have seen an increase in conversations around health and wellness as they increasingly take place in public, community-oriented spaces. However, even as more people continue to share their personal health experiences online, some communities still lack representation. To help broaden understanding of chronic illness, Buoy, a hydration wellness brand, launched its…
Planet Fitness appointed Barkley its agency of record after 11 months of working with a bespoke team at Publicis.
Influencer marketing has outgrown its reputation as a brand awareness one-trick pony. Increasingly, brands are looking to influencers to produce user-generated content to enhance the buyer journey and using affiliate links to generate and measure sales. The influencer marketing industry will increase significantly in value by 2030, and as it matures into an established channel…
He has helped guide many of the newsroom’s most ambitious projects in recent years.
Head of Instagram Adam Mosseri is leaving the California sun for the London fog. Madhumita Murgia and Cristina Criddle of the Financial Times reported that Mosseri will temporarily relocated to Meta’s London office later this year, due to a personal desire to live there. London represents Meta’s largest engineering hub outside of the U.S., with…
British budget airline EasyJet has revived its top marketing role with the appointment of Robert Birge to the new position of chief customer and marketing officer (CCMO). Staring later this month, Birge will sit on the airline’s management board with responsibility for marketing, digital, customer service, customer experience and insight. He joins from online fast-fashion…
Resumes are an extremely important document because your job application is depends on them. They are your first impression on a potential employer. Your resume is the first thing that a recruiter uses to determine whether you would be a good fit for the position that you have applied for. That is why it is important to reflect your credentials in the best possible light on your CV.
Our experts have extensive experience in writing resumes for different professionals and we have rounded up a few key tips that we believe can make any resume stand out. If you want to shine on paper, then this is a quick guide for you.
List Most Relevant and Recent Experiences First
The key to an excellent resume is to list your experiences beginning with the most recent ones. If you’ve worked at multiple places so far, it would be beneficial for you to list the most recent and most relevant experiences before moving on to the rest.
For a young professional, it is best to have a one-page resume that captures your professional experiences and academic achievements. If you have completed multiple internships, then highlight the most relevant ones to ensure that they all fit on one page.
For a mid-senior level professional, a resume of two or even three pages is acceptable. However, two pages are ideal.
Highlight Your Achievements
When you’re listing your experience, make sure you add a few points about the responsibilities you had when you were working in that position. The best way to utilize this space is to focus more on the tangible outcomes you achieved instead of designing your role generically. Highlight how your presence brought value to the organization.
This will help you stand out to the recruiter and will also give them a clear idea of your work ethic, skills, and ability to achieve goals. Make sure you mention all the promotions or recognitions you received. In case you’re a fresh grad, highlight your academic achievements or any scholarships that you may have received.
Make it Look Professional
As much as the substance of the CV is important, it is equally important for it to have a professional design and structure in order to catch the attention of the recruiter. Giving it a professional structure will leave a great impression on the person who is vetting candidates. Go for minimal and simple designs that aren’t overwhelming.
Sometimes candidates tend to go overboard with distracting colors and visuals. Therefore, it is important to maintain a certain balance in order to ensure that your CV looks neat, professional, and organized.
You can also hire professional services to create and design your CV. That way you will not have to worry about designing the whole thing or figuring out what is appropriate. There are also many resources out there that you can use to do this on your own. Several free resume-building websites and platforms, such NovoResume can be a good starting place for job seekers who don’t have the experience to design layouts.
The features on these websites are easy to use and you can choose from a variety of free templates to create your own CV. We highly recommend having a look at these tools if you’re thinking of creating your own CV.
Don’t Overdo it
Candidates often get carried away when drafting their resumes because they want to capture every single detail about their work and experiences. However, it is very important to remember that your resume is only supposed to be a summary of your relevant professional experiences. It’s also important to keep in mind that you’ll have to edit your resume a bit for every job you apply for. Not all experiences are going to be relevant for all positions, so it’s best to tailor your resume for each job you are applying for.
Why is it Important to Build an Impressive CV?
In simple terms, a good CV is your ticket to interviews. As obvious as it may sound, your resume is the most important resource you have for getting that anticipated interview call. Your resume is the only insight the recruiter has on you at an early stage of the recruitment process, so it is absolutely essential that it reflects the best of you.
You need to ensure that your resume is structured neatly and has a professional design. The other thing that you have to make sure of is to send an updated resume. It can also really benefit you to tweak your resume to make it more relevant for the job that you’re applying for.
Most companies provide a job description along with the recruitment details. Make sure that you study it carefully and identify the skills that they are looking for. Based on that, you can tailor your resume to reflect the skills that are relevant. This small step can help you stand out to the recruiter immediately, and you will be much more likely to get that interview call.
Final Thoughts
An impressive CV isn’t only about the visuals, but about the way, you reflect your experiences and organize your data. CV making is a process that requires careful work, but it doesn’t have to be a hassle. You can make your CV by incorporating a few simple tips.
With the tips that we shared above, you can create a simple yet impressive CV that lands you that job interview you really want. If you need professional assistance with building your CV, you can reach out to us at YMCA of Greater Toronto for FREE Employment support Services.
This guest post was written by Vincent Taylor.
Old Navy says, “We’ve locked in regular prices on all jeans.”
BeReal allows users to change their username on the photo-sharing platform. When a user changes their username, their change won’t go into effect until they share a post following the application’s next notification. Our guide will show you how to change your username in the BeReal mobile app. Note: These screenshots were captured in the…
Organic search has the potential to attract more traffic to a website than any other known marketing source: social media, paid ads, and other channels that we use for this purpose.
We cannot emphasize enough the value of solid optimization conducted on all website pages. When done correctly, SEO will help users discover your website. It will also position you above your competition in the search engine results pages (SERPs), which is what all marketers aim for.
Website platforms should make it easier to manage your SEO strategy; if they don’t, you’re using the wrong ones, and it’s time to try an advanced option – a headless content management system (CMS).
Headless CMS supports and improves all your SEO efforts. Let us introduce you to all of its characteristics and benefits. Let’s dive in!
CMS vs. Headless CMS
The unique architectural structure makes the headless content management system so special.
A “regular” CMS has a front-end presentation layer (head) and a back-end content repository (body), which are interconnected and can’t function independently.
The front and back end must start working from scratch when a business wants to create a new content-based experience.
The marketing team cannot publish content without a development team, implying an unnecessary waste of time since content and functionality depend on one another. A headless content management system solves this problem.
In the headless version, the head and body work independently – where content is created isn’t the same place where content is presented.
When content changes, the presentation doesn’t have to, and vice versa. Content creators and marketers can make and store content in a back-end repository.
Application programming interface (API) technology allows each component of headless CMS to work separately, but they can synchronize at any time. Creative and developer teams mutually contribute to creating SEO-friendly content and UX.
The unique architectural structure of headless CMS makes your content pop up.
Earlier, all marketers had to do was stuff as many keywords as possible and thus earned backlinks from their SEO efforts. Keywords would match up with search queries users entered, and naturally, search engines would award a web page with high rankings. Well, not anymore.
Today, thanks to the progress of artificial intelligence (AI), natural language processing (NLP), and machine learning (ML), search engines can understand the context, quality, and relevancy of given content.
Achieving a high ranking today is more complex than before since marketers must fulfill numerous ranking factors that weren’t a thing back then.
Headless CMS can meet the needs of all business niches in terms of quality content creation and performance.
Why should you use a headless CMS?
It is flexible, and it spares valuable time. While marketers had to optimize one piece of content for different devices (desktop view, smartphone view, app), headless CMS can deliver to all mentioned the devices and much more: virtual reality sets, intelligent speakers, and others.
With headless CMS, you won’t need to worry about how your content looks on different devices.
This software platform will allow marketers to easily access content when they want to improve or customize it. We all know how often we want to update articles with fresh information since it is vital for SEO and relevancy in the eyes of search engines.
Another convincing reason to go headless might be the additional protection that it offers. Hacker attacks and malware are sadly the new normal, but headless platforms mean more security since the CMS is separated from the user interface.
How does headless CMS improve SEO?
A headless content management system can improve rankings. It determines how your content will be displayed so that you can tailor the perfect presentation for different search engines and devices.
Updating and site management are easier with this software to avoid common SEO problems, such as content duplication.
Headless software also helps with site or app indexing. If you use this system, Google will find your content, index it, and show it in the search results.
How to implement headless CMS?
Implementing a headless software platform without a team of developers could be challenging, but it’s not impossible.
The first thing you have to do is choose a back-end content management system. That can be any software that can store your content.
After setting up the back-end, it is time to set up the front-end application. Keep in mind that this is the app that is directly responsible for the content presented to the users. Now all you have left is to set up an API to connect the front and back-end.
Depending on your specific goals and needs, there are many ways to implement headless content management systems.
If you don’t have a programming team that could implement headless CMS and you lack technical knowledge for this task, the top BPO agencies can take care of it for you.
How to get the most out of headless CMS?
Some tactics will maximize the way headless CMS impacts your SEO, so you better use them:
Keep writing
Content is king; it has always been and will always be. Produce fresh, quality content regularly, and it won’t go unnoticed in the eyes of Google.
Use all the additional help you can get, but never stop creating authentic, valuable, helpful content that provides users with the information they are searching for.
Optimize content, but don’t forget non-content
When you update and (re)optimize content, don’t forget metadata. Ensure it’s still relevant to the content; edit and optimize it by adding keywords if needed.
Track the speed regularly.
The headless CMS powers your content, improving your text loading speed and formatting. Loading speed is one of the most significant ranking factors and is something you don’t want to compromise on. The ideal loading time is 1 to 2 seconds.
Use Schema.org
Consult your programming team about adding Schema.org to your website.
Schema structures data and helps search engines better understand the content of your pages.
What CMS features can improve SEO?
Here are the main headless CMS functions that are beneficial for SEO:
CDN implies a network of serves all around the globe, ensuring on-time content delivery to all users, regardless of geolocation. There is no more delay in content delivery, which means better SEO + better rankings.
Are there cases when it’s better to use traditional CMS?
Many people ask if headless CMS is better than the standard version. We wouldn’t rate this comparison in terms of better or worse. The question is which one is more appropriate for your business needs.
Although headless CMS provides many advantages, such as platform independence, improved security, fast performance, cost-effectiveness, customization, and scalability, there are cases when it’s better to use traditional CMS.
Headless CMS is popular among developers, especially mobile app developers, since its API allows delivery of the exact solutions for Androids and iOS devices, and they both look exquisite.
However, a headless CMS is unnecessary if you are the owner of a small website with only a few pages. Traditional CMS will fulfill your need effectively.
What types of sites should use headless CMS?
Separated front and back-end are beneficial for eCommerce websites or websites showcasing products and services.
Takeaways
The headless CMS market was worth $328.5 million in 2019 and is expected to increase its value to $1.628 million by 2027. Many businesses turn to this software platform for its flexibility, security, and other benefits.
Using a headless CMS brings numerous SEO advantages, especially if you have to deliver content to different types of devices. It spares your time, effort, and money.
However, the headless content management system is not for everyone – it requires a lot of technical knowledge.
You should decide do you want a non-tech person to maintain the presentation of your website, or would you instead go for a more demanding advanced option.
In some cases, traditional CMS will be faster and more effective – for example, when you are running a small website or personal blog. For bigger projects, headless CMS will be the right choice.
This guest post was written by Tomas Mckannie, a business consultant and an organizational psychologist based in Arlington, Texas. Passionate about marketing, social networks, and business in general. In his spare time, he writes a lot about new business strategies and digital marketing for DigitalStrategyOne.
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
