PG One and Vicks Honour Doctors and Healthcare Workers with the Moving Story of Dr Bhosale through the #TouchOfCare Campaign
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INFLCR Reaches 3-Year Exclusive Partnership With TikTok
Posted in: UncategorizedBrand-building and NIL (name, image and likeness) business management software INFLCR reached a three-year exclusive partnership with TikTok. The initial focus will be on educating student-athletes about best practices on the video creation platform and helping them maximize their earnings potential, and INFLCR will distribute the education and directly connect student-athletes with TikTok growth strategists,…
Instagram Rolls Out Feature to Help Creators Get Credit Where Credit Is Due
Posted in: UncategorizedInstagram rolled out enhanced tags Monday, calling it a better way for creators to designate their specific contributions to photos or videos. With enhanced tags, creators’ self-designated profile category on their professional accounts can be displayed in their people tag. Instagram explained in a blog post, “if you’re a makeup artist, songwriter or other significant…
Instagram Pulls Hyperlapse, Boomerang From App Stores
Posted in: UncategorizedInstagram quietly removed two of its stand-alone applications from the Apple App Store and Google Play: time-lapse video creation app Hyperlapse (iOS only), which debuted in 2014, and looping video creation app Boomerang, released the following year. Hyperlapse and Boomerang were actually pulled off both app stories March 1, but the news of their demise…
Last chance to RSVP: Ad Age metaverse event is Thursday
Posted in: UncategorizedThe virtual Ad Age In-Depth: Unlocking the metaverse event is March 10.
Watch the newest commercials from Buick, Disney+, TYR and more
Posted in: UncategorizedA bearded dragon named Iggy stars in a spot for the three-row Buick Enclave SUV.
Documentary Profiles Women in Weed as Female Leadership in Cannabis Drops
Posted in: UncategorizedIn creating a feature-length documentary called Lady Buds, filmmaker Chris Russo wanted to show that women have been the backbone of the cannabis industry for decades, long before legalization began sweeping the country. The film, newly released on premium cable channel Starz after a lauded run on the U.S. festival circuit, may also end up…
Vibing Higher With Keys Soulcare
Posted in: UncategorizedFor Grammy award-winning icon Alicia Keys, “Beauty is kindness, bravery, this undefinable thing that comes from the inside out.” This philosophy is embedded in her lifestyle beauty brand Keys Soulcare, a brand that transcends traditional beauty boundaries to help consumers connect more deeply with their bodies, minds and souls. The multi-hyphenate artist and entrepreneur joined…
Ukrainian emergency services – #StopRussia (2022) :22 (Ukraine)
Posted in: UncategorizedMcDonald's pressured to pause Russian business amid Ukraine war
Posted in: UncategorizedThe fast-food giant has remained largely silent since Russia invaded Ukraine last month.
TikTok Halts Livestreaming, New Video Content in Russia
Posted in: UncategorizedTikTok said over the weekend that it suspending livestreaming and new content in Russia, but its in-application messaging service was still available there. The move came in response to a law approved last Friday by the lower chamber of Russia’s parliament, which threatened up to 15 years in prison or a fine of 1.5 million…
Milk + Honey United Makes Us “Feel Better” With a Joyful Brand Campaign for Rosemary Health
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Dick’s Sporting Goods first e-commerce push stars Charles Barkley
Posted in: UncategorizedDick’s Sporting Goods is promoting its e-commerce site in a marketing push starring Charles Barkley.
Brands Urged to Avoid Blunt Use of Ad Tech Amid Ukraine Invasion
Posted in: UncategorizedThe World Federation of Advertisers (WFA) has issued comprehensive guidance for media buyers and sellers to ensure their ad dollars don’t support misinformation as Russia’s war on Ukraine continues to play out not just in the physical world, but the digital one too. In recent days, Russia has not only amped up its military offense…
Abercrombie & Fitch Is Shapeshifting for a New Era
Posted in: UncategorizedAbercrombie & Fitch, a cultural clothing mecca for teens in the 1990s and early 2000s, has transformed to reach its next generation of shoppers. Getting personal, celebrating new styles and leaning into emerging technologies and platforms are just a few tactics supporting the brand’s metamorphosis. Carey Collins Krug, svp and head of marketing at Abercrombie…
The One Club for Creativity Stands with Ukraine
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McCann Worldgroup names Belinda Leworthy president of Commonwealth/McCann North America
Posted in: UncategorizedLeworthy will head the IPG agency network’s global business unit for Chevrolet.