Hasta La Creative!

Com produção da Edelman, a United Nations Population Fund (UNFPA) apresenta a campanha “Bodyright”, que, ao proteger as imagens das pessoas contra a exploração, deseja acabar com situações de abuso online. A comunicação é centrada em torno do símbolo do “copyright”, que a UNFPA chama de “novo copyright para corpos humanos”. Segundo o site Clube de Criação, desde …

Leia “Bodyright”: campanha quer acabar com abuso online e proteger contra assédio digital na íntegra no B9.

Lush went off the grid on November 26, deactivating its accounts on Facebook, Instagram, Snapchat and TikTok and stepping away from one of the most prominent arteries connecting brands and consumers. Coming off Facebook and Instagram is expected to result in an estimated ?10 million ($13.3 million) hit to sales. The U.K.-based cosmetics company said…

It would be impossible to count the number of silly re-enactments that exist of certain iconic scenes–you know the ones–from beloved flicks Titanic, Ghost, Say Anything and Love Actually. But there’s a new entry in this satirical running gag, which has been popular for years in advertising, and it’s even goofier than most, intentionally so….

Ad Age looks back at five campaigns that stood out this year in the ongoing chicken sandwich wars.

When Tameka Linnell sat down to interview for an account planning role earlier in her career, the agency’s chief creative officer didn’t bother asking about her background or professional experience. Instead, he looked at her and said, “I heard you’re really smart. I feel like I should have married a Black woman.” This was certainly…

Former ad journalist reports to Global CEO Kyoko Matsushita at GroupM media agency.

WPP is to form a new design entity within the AKQA Group called The New Standard, following the acquisition of branding and design agency Made Thought. The formation of The New Standard sees Made Thought join with Universal Design Studio and industrial design studio Map Project Office under the umbrella to collaborate when necessary but…

A branded private island, fun holiday marketing moves, a look behind some famous product names and more.