Disney’s sports-centric streamer ESPN+ is raising its prices. Beginning Aug. 13, the streaming service, which last quarter had 13.8 million subscribers, will cost $6.99 a month or $69.99 a year. Top line It’s an additional $1 per month, or $10 per year, compared to the service’s previous price point, which had been $5.99 monthly or…
The collaboration with “Space Jam” reboot marks one of the first NFT campaigns for a major motion picture.
Google positions itself as the place to go when you’re wondering “how to start a new career,” “how to start a new business,” “how to start a new job” and more.
Após se tornar um dos jogos mais esperados da última década, o mais recente lançamento da CD Projekt, “Cyberpunk 2077”, se tornou também um dos maiores fracassos da última geração. Tudo se deu por um simples motivo: o jogo foi lançado muito aquém do prometido pelo estúdio, com diversas falhas que impediram muitos jogadores de …
Leia De volta à PS Store, “Cyberpunk 2077” lidera downloads no PlayStation 4 na íntegra no B9.
A Vult anuncia a nova linha base matte com ácido hialurônico em uma campanha com Camilla de Lucas, embaixadora da marca. Assinada pela AlmapBBDO, o filme marca a estreia de Camilla nessa parceria e traz um paralelo entre a evolução da trajetória da influenciadora e da base, a mais vendida da marca. O vídeo será exibido …
Leia Vult anuncia ação de cashback em campanha com Camilla de Lucas na íntegra no B9.
(TrendHunter.com) From collaborative STEAM series to organ donor streetwear, the July 2021 social good trends underscore how brands are working to support their fellow human.
Notable, Gegen den Tod auf der…
Growth was led by strong demand in China, U.S. and Russia.
Sixty ‘aggregators’ have poured in $6 billion since April 2020.
It’s rare that a rapidly growing app would publicly encourage users to delete their profiles. Even so, Hinge, the fastest-growing dating app in the U.S., is reminding singles in a new series of ads that no longer needing its dating app is something to be celebrated–in fact, that’s kind of the point. Top line Hinge’s…
Is there a better time than National Ice Cream Month to sample the new Creature Creations Into the Sea lineup from Baskin-Robbins while listening to some reimagined yacht rock classics? The ice cream chain teamed up with DJ Ian Asher, who has more than 4.5 million followers on TikTok, to put a modern spin on…
CBS has set premiere dates for its franchise-heavy fall lineup, which will see a lengthier rollout than usual from the network. In a break from tradition, the broadcaster–which usually debuts almost its entire lineup during Premiere Week, the first full week of the new TV season in September–will instead lengthen its rollout into mid-October. The…
(TrendHunter.com) The top July 2021 new ventures explore major themes like fortified health, the future of travel, sustainability and accessible luxury.
At a time when personal and preventative health is top-of-…
(TrendHunter.com) The July 2021 life stages cluster indicates how segments from each demographic have evolved over the second quarter of the year.
Notably, we see the launch of Proudly, an everyday baby care line…
Developers and marketers can more effectively reach players likely to engage with in-app ads.
The singer-songwriter’s debut album has now spent three weeks in the Billboard 200’s peak position.
Existem diversas maneiras de reconhecer um jogador ou uma jogadora dentro de campo, mas uma das mais marcantes e lembradas pelos torcedores é pelo corte de cabelo. Pensando nisso, a Brahma quer ditar uma nova moda entre os atletas com o “cabelo cremoso”, penteado inspirado na cerveja. A novidade já começou a aparecer nas competições …
Leia Brahma propõe “cabelo cremoso” inspirado na cerveja na íntegra no B9.
CBS has tapped one of its sitcom stars to host the 73rd Emmy Awards, airing on its network this year. Cedric the Entertainer will host this year’s ceremony, which will also feature a “limited” live audience after 2020’s remotely produced event. The Emmys will air Sunday, Sept. 19 on CBS and Paramount+. Top line The…
Consumers want to get back to browsing in stores again, and Nordstrom is expanding its options to attract younger shoppers. The retail giant signed a deal with online fashion company ASOS, which it hopes will drive excitement and bolster sales after the pandemic. Top line The resulting shared ownership model means ASOS will retain operational…
After a yearlong delay, questions still remain about how the 2020 Summer Olympics in Tokyo can proceed amid the ongoing Covid-19 outbreak. The decision to ban all spectators and Japan’s state of emergency have cast a shadow over the global sporting event. Despite this, the Olympics aren’t short of sponsors and brands (both official and…
Straight talk about bodily functions is common these days, even in so-called polite circles, though advertising still sometimes hides behind vague metaphors and sight gags for all-demo-friendly messages. But a brand called Garden of Life ran into an unexpected obstruction (pun intended) in launching a campaign for its probiotics: Women apparently can’t say the word…
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