Golden: Never a Boring Bite
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The Danes love their bikes, and the Danish capital of Copenhagen is the world’s most cycle-friendly city. One problem, helmets have never become as popular as cycling itself. To combat this, the Danish Road Safety Council launches a campaign which pokes gentle fun at those who are too vain to wear a helmet, by recruiting a group that wore theirs with pride – the Vikings.
Messenger From Facebook users in the U.S. can now use QR codes and Facebook Pay links, even if they are not connected on the social network. A new quick reply bar in the application’s media viewer makes it easier for people to discuss photos and videos without having to return to the main chat thread….
Strong first quarter results push predictions higher than previously hoped—and higher than 2019.
The announcement follows privacy-centric moves from big tech companies.
Ad Age chats with Laura Simpson and McCann Worldgroup Global President and Chief Strategy Officer Suzanne Powers.
The pair won both client and agency of the year, while BBDO won Network of the Year.
In a bid to inspire entrepreneurship, British fin tech bank Mettle released its first brand campaign to encourage small businesses and sole traders to take up its services. Mettle, a part of the Natwest Group, offers a free, mobile-only business account to small and independent companies. The first campaign to promote the brand was created…
As the buy-now-pay-later payment model continues to grow in popularity, Shopify is unleashing a new feature that will allow its hundreds of thousands of merchants to offer customers the option of shopping through installment plans. The new product, Shop Pay Installments, will be powered through an exclusive partnership with buy-now-pay-later giant Affirm in the United…
Digital marketing agency Croud is set to go on a merger and acquisitions (M&A) hunt with the appointment of Amit Khanna, an investment professional and corporate lawyer, to lead the expansion plan. The 10-year-old business, led by co-founder and chief executive Luke Smith, received a minority investment of $42 million (30 million pounds) in November…
Ana and Hermeti Balarin, the Brazilian husband-and-wife team, will take over as co-executive creative directors at W+K’s biggest office.
Barbie is debuting its first doll made from recycled plastic along with a marketing campaign, ‘The Future of Pink is Green.’
The delivery brand looks to remain relevant as in-person dining comes back.
After a 15-month hiatus, Pop-Up Magazine has returned to the analog world. The self-styled live magazine launched its Sidewalk Issue, its first in-person event since February 2020, in San Francisco, Los Angeles and Brooklyn last week. Using funding from Google, the publisher collaborated with more than a dozen artists to create a series of art…