No Dia dos Pais, Brahma mostra transformação na relação entre pais e filhos apesar da pandemia

Realmente o ano de 2020 mudou a forma de nos relacionarmos. Mas quem disse que a pandemia apenas nos distanciou das pessoas mais queridas? Para celebrar o Dia dos Pais, a Cervejaria Brahma mostra como as mudanças de hábito transformaram a rotina dos pais e como a relação entre eles e seus filhos se tornou …

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TikTok bane deepfakes para evitar problemas com desinformação

O TikTok decidiu estabelecer uma política de tolerância zero com deepfakes, e por isso, banirá todos os vídeos que fazem uso da ferramenta de sua plataforma. “Nós estamos adicionando uma política que proíbe manipulações de imagem que possam causar desinformação ao usuário por distorcer eventos reais de forma potencialmente prejudicial”, afirmou Vanessa Pappas, gerente das …

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7 strategies for offering free products or services (without ‘buying’ loyalty)

There’s a right way and a wrong way to offer customers gifts of appreciation.

Instagram launches TikTok copycat feature called Reels

The Facebook-owned app rolled out its clone of TikTok in more than 50 countries, including the U.S.

Mountain-Inspired Athletic Wear – The Nike ACG Mt. Fuji Collection is Durably Designed (GALLERY)

(TrendHunter.com) The Nike ACG Mt. Fuji Collection is a new range of athletic wear for those who are looking for a better way to brave the elements and stay agile in different weather conditions. The collection…

Contactless Payments May Make or Break Small Businesses, Visa Study Finds

America has been slow to embrace contactless payments compared to the rest of the world. Outside of the U.S., contactless payments make up nearly 60% of face-to-face Visa transactions, but that number lags behind in the U.S. In the first month of the pandemic, however, there was a 150% year-over-year increase from March 2019 to…

Sem “Vingadores: Ultimato” e com cinemas fechados, Disney sofre queda de US$ 9 bilhões na receita do trimestre

A Disney pode ter reaberto alguns parques e decidido lançar “Mulan” no Disney+, mas ainda sofre enquanto negócio perante o prosseguimento da pandemia do coronavírus. A companhia divulgou no fim da tarde da última terça-feira (5) o seu mais recente relatório trimestral e confirmou uma receita total de US$ 11,78 bilhões para os últimos trimestres, …

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How to assess and improve the quality of your content

While the quantity of content is important, you can’t let the quality fall by the wayside.

Deadline for 40 Under 40 nominations extended

The final day to nominate a rising star is now Aug. 13.

Pete Hamill, Quintessential New York Journalist, Dies at 85

He was, among other things, a celebrated reporter, columnist and the top editor of The New York Post and The Daily News and the author of numerous books.

The Ren & Stimpy Show Is Latest Viacom Animated Series Revived By Comedy Central

Everything old is new again at Comedy Central, which reviving yet another beloved ’90s Viacom animated series. After picking up MTV’s Beavis and Butt-Head and a Daria spinoff last month, the network has ordered a new version of The Ren & Stimpy Show. The original Ren & Stimpy Show debuted in 1991, and ran for…

Recent Data From Getty Images Shows Increase in Searches for More Diverse Photos

The Covid-19 crisis has developed a lexicon with phrases that were not in general circulation before but are now part of our everyday conversations. Similarly, visual icons have also been created along with a new visual language. We are now shooting temperature checks, socially distanced dining, reopenings, online schooling and virtual events. This is content…

How Adobe Uses Music’s Biggest Names to Turn Fans Into Creators

Since the pandemic began in March, Adobe has engaged with established fans and customers from home through methods such as a virtual flagship conference and a remote film festival. But one marketing strategy the software company hasn’t had to pivot dramatically involves its partnerships with high-profile musicians, which the brand continues to invest in to…

Campanha de Dia dos Pais do Bradesco reforça importância da figura paterna como exemplo

O Bradesco lançou nesta quarta (5) a sua campanha de Dia dos Pais deste ano, cujo foco é o reforço de valores como generosidade e solidariedade na hora de exaltar as relações entre pais e filhos. Tudo isso parte da ideia do ideal que as figuras paternas provocam sobre suas crias desde a infância, sacramentado …

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Hygienic Handheld Bidets – The 'WonderSpray' Portable Bidet Provides Easy Cleaning Anywhere (GALLERY)

(TrendHunter.com) The ‘WonderSpray’ portable bidet is a travel-friendly hygiene product for consumers who are looking for an easy way to stay clean when on the road, camping or simply going about their…

Low-Cost Cabin Blueprints – The Den Outdoors DIY Cabin Plans Come in Several Options to Choose From (GALLERY)

(TrendHunter.com) Building a secluded cabin in the woods is the dream of many consumers looking to shake off the shackles of urban life, which is positioned to be a bit easier thanks to the Den Outdoors DIY cabin…

Free Ad School for Black Creatives Expands to West Coast After Huge Demand

One School, a training program launched exclusively for Black creatives last month to help talent break into the industry, has expanded to the West Coast following “overwhelming” demand. The free 16-week portfolio program was launched by Spotify creative director Oriel Davis-Lyons on July 20 in partnership with nonprofit The One Club for Creativity to help…

Candy Companies Fear a Halloween Season With Less Demand

Halloween is nearly three months away, but concern that the coronavirus outbreak could hurt candy sales due to fewer festivities and trick-or-treaters is already here. “By all indications, we will not be clear of the pandemic in any way before the leaves turn and little ghouls come prowling in search of candy,” said Dipanjan Chatterjee,…

Digital Revenue Exceeds Print for 1st Time for New York Times Company

The pandemic squeezed advertising for the web as well as print, but subscription growth was the best ever for a quarter.

Audi Apologizes for ‘Insensitive’ Image; Tom Goodwin Is Out at Publicis Groupe: Wednesday’s First Things First

Welcome to First Things First, Adweek’s daily resource for marketers. We’ll be publishing the content to First Things First on Adweek.com each morning (like this post), but if you prefer that it come straight to your inbox, you can sign up for the email here. Audi Apologizes for Ad’s ‘Insensitive Image’ Automaker Audi apologized after…