Hasta La Creative!

As any entrepreneur will tell you, the success of a new brand has a lot to do with timing. And Brian Bushell’s timing could hardly have been better. For well over a year, Bushell had been planning to add a grapefruit-scented hand sanitizer to By Humankind, his boutique line of personal-care products that launched in…

The Microsoft co-founder turned philanthropist has been attacked with falsehoods that he created the coronavirus and wants to profit from it.

(TrendHunter.com) These examples of fashion activism include equality-themed footwear collections and fashion footprint calculators. Going beyond sustainable manufacturing practices, major and independent fashion…

Facebook, Reese’s Peanut Butter Cups and State Farm are on board as sponsors for the long-anticipated debut of The Last Dance, the 10-part documentary series that tips off on ESPN Sunday (April 19) at 9 p.m. ET. The Last Dance chronicles the National Basketball Association’s Chicago Bulls during the 1997-98 season, which resulted in the…

The Los Angeles Tourism & Convention Board won’t let social distancing deprive people of the city’s “Magic Hour.” Chief marketing officer Don Skeoch said, “Collectively, we are on our couches, at our kitchen tables, peering out our windows and dreaming for the day we are on the other side of this pandemic. Whether a form…

When it comes to iconic U.S. creative leaders, they don’t get much bigger than Greg Hahn. In person, there’s no missing him, with his unkempt hair, lanky gait and penchant for philosophical introspection. But the body of his work is even more recognizable, with Hahn having been a driving force behind some of the ad…

Just as the coronavirus has spread around the world, its effects have been felt by companies in every industry. Yet even as we’re all adjusting to the new normal–both personally and professionally–brands are finding ways to do their part to help. Whether it’s easing the burden on frontline and other essential workers, helping struggling businesses…