Hasta La Creative!

You know a marketing trend is nearing the end of its cycle when a major brand both mocks it and embraces it. Back in 2017, McDonald’s launched a limited-edition line of branded apparel called The McDelivery Collection to let you flaunt your love of fries while jogging or slip into a burger-bedazzled onesie. And two…

(TrendHunter.com) As more and more individuals are yarning for fresh produce, high-tech home devices like this countertop hydroponic garden by Bace enter an area of demand that is increasing in magnitude.

Dubbed &#…

Advertising Agency: Pixel Fox Studios, Mumbai, India
Creative Directors: Amit Damani, Krutika Vernekar
Art Director/ Illustrator: Kamakshi Shirodkar
Copywriter: Anupama Ahir
Account Executive: Achaiah KP

For decades, the society has imposed stereotypes on women. Considering them as the ‘weaker sex’, objectifying them and constantly derogating their abilities. How often have we heard comments being passed when a woman drives on the road? Judgmental glances when she’s a single mother raising a child? Scoffs when she climbs up the corporate ladder and doubts when she supports her entire family?

Picking up from this deep-seated subject, we, at Pixel Fox Studios, decided to create a simple and effective campaign with Softweave Towels for International Women’s Day.

The basic purpose of a towel being wiping, we related it to #WipeTheStereotype. It’s actually so simple to wipe away a shouldn’t to should, a can’t to can, but difficult to implement it. But here’s a stepping stone.

Instagram said in May that it would begin using parent company Facebook’s third-party fact-checking initiative, but there was no way for its users to report suspicious content–until now. The menu that Instagram users see when they choose to report a post now includes false information as one of the reasons for the report. Users can…

YouTube said that starting in mid-September, copyright owners using its manual claiming tool can no longer monetize videos by creators with “very short or unintentional uses of music.” The Google-owned video site said in a blog post that the change only impacts claims made with the manual claiming tool. YouTube added that the change was…

The stars of the reality TV show “Chrisley Knows Best” said the “good Lord will hold our hand and take us through.”

As backlash mounts over reports of harsh conditions for employees in Amazon’s fulfillment centers, the company’s public relations arm has been working overtime to paint a more positive picture. One of the more peculiar parts of that push involves dozens of self-identified Amazon warehouse workers who tweet praise of their employer, amplify sometimes-identical promotional copy…

For years, Amazon has been taking heat for conditions in its fulfillment centers, where labor activists say employees are chronically overworked. These criticisms seemed to be reaching a tipping point around last month’s Prime Day, when Amazon faced intense pressure from union organizers, Democratic politicians and even some employees–including Minnesota warehouse workers who went on…