Gocompare.com: Tree

Gocompare.com Integrated Ad - Tree
Gocompare.com Integrated Ad - Tree
Gocompare.com Integrated Ad - Tree
Gocompare.com Integrated Ad - Tree
Gocompare.com Integrated Ad - Tree
Gocompare.com Integrated Ad - Tree
Gocompare.com Integrated Ad - Tree
Gocompare.com Integrated Ad - Tree
Gocompare.com Integrated Ad - Tree
Gocompare.com Integrated Ad - Tree

Classy Furniture: Onam Festival

Classy Furniture Outdoor Ad - Onam Festival
Classy Furniture Outdoor Ad - Onam Festival
Classy Furniture Outdoor Ad - Onam Festival

Onam is the most celebrated festival of Kerala. It’s rooted on a mythical generous king named Mahabali. It’s believed that he used to visit once in every year. And that occasion is ‘Onam’. Employees irrespective of government and non government get yearly bonus on Onam. That’s the spending spree for Keralites. Deliberately we used Malayalam, the local language to get maximum expression. This campaign is a colloquial and a creative mix. It’s depicted as King Mahabali preacing Keralites.The headlines in the campaign sounds ‘UndOnam’, ‘IrunnOnam’ and ‘KidannOnam’. In each captions there is ‘Onam’. But when combined with other words, it invokes different meanings. ‘Undonam’ means ‘You have to eat well’. ‘Irunnonam’ means ‘You have to sit well’. ‘Kidannonam’ means you have to lie well.’ Classy is a designer furniture boutique based at Cochin, Kerala. This campaign connects well with Onam and it’s products in a most effective and creative manner. With ‘Undonam’ it connects with Onam and dining table. And with ‘Irunnonam’, Onam and Sofa. ‘Kidannonam’ connects Onam and Bed cot as well.

David&Goliath Has a New Chief Strategy Officer

Creative agency David&Goliath has named Laura Forman its chief strategy officer. Forman joins following a brief stint at TBWAChiatDay New York, where she consulted as the North American strategy lead on Nissan. Prior to that, she served as executive director of brand strategy at Swedish creative agency Forsman & Bodenfors in New York, a role…

Stylishly Adaptable Shelving Systems – Artem Zakharchenko-Halytskyi's Gate System is Design-Forward

(TrendHunter.com) Adaptable shelving systems have found their way into the design world as more consumers generate demand for modular furniture that is not only functional, but also aesthetically pleasing to look at….

12 Instagram Accounts That Reveal Life as a Times Journalist

Use these feeds to visit the New York Times Building, travel around Afghanistan, find cooking inspiration and more.

PSA for L&T by Tag Vinnatti

Advertising Agency: Tag Vinnatti, Mumbai, India
Creative Directors: Mahesh Salgaonkar, Anand Nair
Associate Creative Director: Rajesh Raghoba Panchal C
opywriter: Anup Toms Alex
Account Supervisors: Saugata Mitra, Mansi Vora

Braincast 326 – Startups: o que realmente atrai os melhores talentos?

Spoilers: não é a mesa de pebolim nem as guloseimas à vontade

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Could That GIF Get You Sued?

The best brand marketers on Twitter are often praised for how human they sound and how much modern social savvy they bring to their posts. But sometimes there’s a moment where even the biggest brands are reminded that they’re not like everybody else. They’re companies aiming to profit off their content, which means the rules…

Wear Vans And Do It Yourself

There is no uniform in punk rock, but there are favorite footwear brands, Dr. Marten, Fluevogs, and Vans among them. Vans is introducing its latest brand campaign, “The Spirit of DIY,” featuring ambassadors of DIY culture from around the world who are making things happen and influencing the communities around them. No rules and unapologetic […]

The post Wear Vans And Do It Yourself appeared first on Adpulp.

The Trendy Reason Why JetBlue Just Switched from Coke to Pepsi

JetBlue has a new beverage partner in the sky, making the switch from Coca-Cola to PepsiCo this summer. The brands celebrated their partnership this week with an addition to the Queens skyline, with JetBlue’s logo joining the landmarked Pepsi-Cola sign that still lights up the Long Island City waterfront near the brand’s former bottling factory,…

Legal Sea Foods Leans Into the Cannabis Marketing Craze With New Mind-Bending Campaign

In 2016, the people of Massachusetts voted to decriminalize recreational marijuana use. That doesn’t mean that the state could immediately light up; much like the state’s legalization of medical marijuana four years prior, it would take years to clear the legal pathway to allow for dispensaries to sell to customers without medical necessity. Now, the…

Mascotes continuam ótimos para divulgar marcas, aponta estudo

Mascotes de marca podem ser vistos por alguns como algo do passado no frenético mundo da publicidade de hoje, mas a verdade é que aparentemente eles continuam proporcionando bons retornos às empresas que ainda se mostram dispostas a fazer um investimento do tipo. É o que diz, pelo menos, um novo estudo feito pela empresa …

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HBO: Women's Equality Day

HBO Direct Ad - Women's Equality Day
HBO Direct Ad - Women's Equality Day
HBO Direct Ad - Women's Equality Day
HBO Direct Ad - Women's Equality Day
HBO Direct Ad - Women's Equality Day
HBO Direct Ad - Women's Equality Day
HBO Direct Ad - Women's Equality Day
HBO Direct Ad - Women's Equality Day

Apple confirma que vai lançar um HomePod “mais barato” em 2020

A Apple confirmou ao site Bloomberg que está preparando uma versão mais barata do seu alto-falante HomePod, a ser lançada em 2020. A empresa também está trabalhando em uma nova versão de seus fones de ouvido AirPod para o próximo ano. A nova versão do HomePod terá algumas diferenças do modelo atual, e vem justamente …

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Nepal bane plásticos descartáveis do monte Everest

A jornada para escalar o monte Everest é uma das grandes atrações turísticas do mundo. Afinal, trata-se apenas da montanha mais alta do planeta, com um pico que está a quase 9 quilômetros acima do nível do mar. Mas como todo ponto turístico, o monte Everest atrai também as pessoas com os mais diferentes hábitos …

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25 Experimental Furniture Designs – From Silkworm Cocoon Cabinets to Marble-Imitating Foam Blocks (TOPLIST)

(TrendHunter.com) For those who are tired of the clean-cut, minimalist connotations of contemporary homeware, experimental furniture — whether it is exhibited or for display-only, will surely spark some creativity…

What Would an AI Have Named the New XFL Teams?

The XFL revealed the names and logos for its first eight teams this week, and, for a WWE-adjacent league that crosses football with the spirit of professional wrestling, the team titles are disappointingly tame. Between the Seattle Dragons and the New York Guardians, not to mention the L.A. Wildcats, the monikers sound as if they…

Research Says Brand Mascots Really Do Move the Needle

The quirky and sometimes unsettling mascots that have come to define brands like Kool-Aid and Pillsbury are apparently doing something right. According to a study by global marketing research firm System1, these “fictitious characters” employed by brands increase advertising effectiveness. The study, which used data from the Institute of Practitioners in Advertising (a U.K. trade…

LinkedIn’s Marketing Success Hub Now Has an Insights and Research Page

LinkedIn added an Insights and Research page to its Marketing Success Hub. Information available via the professional network’s Insights and Research page is broken up into three categories. The People Insights section provides data on top audiences on LinkedIn, including location, skills and influencers they follow. This information can be filtered by professional cohorts such…

Retail Earnings Recap Q2: The Sun Is Shining on Target and Walmart

Retail earnings this quarter were once again a mixed bag, with several positive notes in earnings reports from retailers across the country, from big-box shops to department stores. But, oftentimes, any improvements in one metric were accompanied by drops in another. Target proved to be a notable winner this week. The Minneapolis-based mega retailer reported…