Jun
19
CHEQ: The Dikembe Mutombo "Greatest Blocker" Ad
Posted in: Uncategorized
Jun
19
imre, LLC: Social & Digital Media Manager
Posted in: UncategorizedBenefits, Supplemental Benefits, 401k, Reduced Friday Schedule, Mind & Body Benefit:
imre, LLC:
imre is one of the fastest growing and most exciting agencies working in healthcare marketing today
Sparks Glencoe, Maryland
Jun
19
imre, LLC: Social & Digital Media Manager
Posted in: UncategorizedBenefits, Supplemental Benefits, 401k, Reduced Friday Schedule, Mind & Body Benefit:
imre, LLC:
imre is one of the fastest growing and most exciting agencies working in healthcare marketing today
New York City, New York (US)
Jun
19
How Nielsen Is Using Its Cannes Yacht for Good as Well as for Profit
Posted in: UncategorizedCANNES, France–If you want to rent a yacht for client meetings, branded events or just a good, old-fashioned party in Cannes, it’ll set you back about a quarter of a million dollars this week. As Adweek’s Ronan Shields reported that’s a relative bargain. Nielsen is back with its yacht this year, hosting three events including…
Jun
19
At Cannes Lions, Verizon CMO Discusses Efforts to Foster Inclusivity
Posted in: UncategorizedIt’s fair to say that much of the recent focus on diversity and inclusion has largely focused on the former. While companies like Diageo and HP have over the past few years put pressure on their agency partners to become more diverse, not as much has been done to address inclusivity and what can be…
Jun
19
How Business Gets Done Poolside in a Villa in Cannes
Posted in: UncategorizedCANNES, France–For the second year in a row. Adweek is covering what has been a must-attend event for many of the 40,000 or so delegates whojoin in: the Captify Pool Party. It’s an afternoon barbecue and pool party at a villa in the hills above the French Riviera town. This time around, we caught up…
Jun
19
YouTube Reportedly Considering Sweeping Changes as FTC Investigation Looms
Posted in: UncategorizedYouTube is reportedly considering making major changes to how it recommends and classifies children’s content on the platform amid a flurry of concerns about the platform’s safety, The Wall Street Journal reported Wednesday. The possible changes, according to the Journal, could include moving all of the children’s content on the platform to a separate standalone…
Jun
19
Uber’s Latest Lawsuit Calls Out Agencies, Advertisers and Now Ad Tech
Posted in: UncategorizedTwo years ago, Uber filed a multimillion-dollar lawsuit against its agency partner Fetch, accusing it of running fraudulent ads. Now it looks as if the ride-hailing giant is taking the legal battle further down the supply chain. According to court documents unsealed this week, the recently IPO’d ride-booking company is suing five mobile ad-tech companies–along…
Jun
19
U.S. Agencies Nowhere to Be Found in Top Creative Data and Strategy Winners at Cannes
Posted in: UncategorizedCANNES, France–The Cannes Lions showed their global bona fides in two specific categories. In Creative Strategy and Creative Data, the Grand Prix winners came from Sweden and Canada, while gold winners included work from Brazil, Spain and the U.K. Countries that aren’t often among the top prize-getters like Guatemala, Colombia and Malaysia also pleased the…
Jun
19
Interlocking Outdoor Fire Pits – The Stahl Steel X Fire Pit is Precision Laser-Cut (GALLERY)
Posted in: Uncategorized
(TrendHunter.com) The Stahl Steel X Fire Pit is a decidedly simple piece of decor for outdoor spaces that will enable fires without the need for traditional equipment that can oftentimes be plagued by overcomplicated…
Jun
19
LG: LG ThinQ to the Rescue (Anniversary Disaster)
Posted in: Uncategorized
Ever forget a special occasion only to remember at the last minute? Bob sure did…again. Now he desperately needs to whip up an impressive dinner before his wife, Millie, gets home. Can the highly-trained team of LG ThinQ appliances pull off a miracle in time to rescue Bob & Millie from a potentially disastrous night? Watch to find out as Bob races against the clock!
Jun
19
Hasbro: Trivial Pursuit Hotel: The First Hotel to Accept Knowledge as Payment
Posted in: Uncategorized
Jun
19
Bud Light Introduces A New Generation To A Classic Strain of Comedy
Posted in: UncategorizedSerial content is the best content. Satirical serial content that resurrects a classic ad campaign from the 90s whilst skewering social media? Even better. Case in point, Bud Light has introduced seven new “Internet Heroes of Genius” spots on their YouTube channel. Bud Light has long had a well-honed sense of humor. What’s changed is […]
The post Bud Light Introduces A New Generation To A Classic Strain of Comedy appeared first on Adpulp.
Jun
19
Fluent Is Acquiring AdParlor for $10 Million to Expand Social-Based Performance Marketing
Posted in: UncategorizedMarketing agency Fluent has acquired digital-advertising company AdParlor. Today, AdParlor–a Toronto-based firm known for its social marketing expertise–said it is joining New York City-based Fluent to expand Fluent’s performance-marketing capabilities. According to a filing with the Securities and Exchange Commission, Fluent will pay $10 million for AdParlor, $7.5 million of which will be cash, with…
Jun
19
Inside Quibi’s Pitch to Advertisers: Content-Driven, Brand-Safe—and Expensive
Posted in: UncategorizedThere have been quite a few flashy announcements about the big names coming to Quibi, the upcoming short-form mobile video platform helmed by former DreamWorks Animation CEO Jeffrey Katzenberg and longtime businesswoman Meg Whitman. Directors Steven Spielberg, Steven Soderbergh and Guillermo del Toro are penning projects for the platform, to name a few A-listers, and…
Jun
19
How Much Do Ad Agencies Spend on Awards Shows Every Year, Exactly?
Posted in: UncategorizedIt’s not about the yachts, the panels or the dearly departed Snapchat Ferris Wheel. Advertising professionals and the companies that employ them spend millions to gather in the South of France every summer for the awards, stupid. This is the same reason most notable agencies employ at least one person whose only job is to…
Jun
19
Nike’s Graffiti Stunt That Encouraged Sneakerheads to Shop on Mobile Wins Grand Prix in Media
Posted in: UncategorizedCANNES, France–A stunt with political undertones that encouraged artists to draw Nike Air Max shoes on their murals in S?o Paulo was awarded the Grand Prix in media. The move, which came after the city’s mayor cracked down on graffiti art, earned the award in part for its staying power, as well as its unique…
Jun
19
The Tampon Book, Which Protests Taxes on Menstrual Products, Wins PR Grand Prix at Cannes
Posted in: UncategorizedCANNES, France–A German startup that sells organic tampons is taking home the Grand Prix in PR at this year’s Cannes Lions. The Female Company made a splash earlier this year when it started selling The Tampon Book, an actual book that also doubles as packaging for its products. The reason? Books are only taxed at…
Jun
19
‘Whopper Detour,’ Burger King’s Masterpiece of Trolling, Wins Direct Grand Prix at Cannes
Posted in: UncategorizedCANNES, France–Where exactly do you end up when you take a “Whopper Detour”? On stage at the Cannes Lions, apparently. That’s where Burger King and agency FCB New York tonight picked up a Grand Prix in the Direct Lions, along with six gold Lions across two categories. The stunt drove 1.5 million Burger King app…
Jun
19
VMLY&R Collects the Inaugural Social and Influencer Grand Prix for Wendy’s Work
Posted in: UncategorizedCANNES, France–VMLY&R took home the first-ever Social and Influencer Grand Prix at this year’s Cannes Lions Festival of Creativity for the “Keeping Fortnite Fresh” campaign it did for Wendy’s. As the Fortnite craze took off around the globe last year, VMLY&R got Wendy’s in on the action after a seamless opportunity presented itself: Fortnite players…
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