(TrendHunter.com) These sharing-enabled tech innovations range from miniature 4K cameras to smart social media glasses. When it comes to of-the-moment gadgets, products like Tencent’s Weishi smart glasses and…
(TrendHunter.com) aleXsandro Palombo is a well-known contemporary artist and activist who consistently turns to the Simpsons for inspiration. For his latest art series, the creative transforms a Victoria Beckham…
In an interview to air on “CBS This Morning,” the singer, who faces charges involving underage girls, grew emotional when asked about allegations against him: “I didn’t do this stuff!”
In an interview to air on “CBS This Morning,” the singer, who faces charges involving underage girls, grew emotional when asked about allegations against him: “I didn’t do this stuff!”
Taking a page out of other companies’ playbooks, Google is bringing shoppable ads to search results on Google Images. Similar to such ads on Pinterest and Instagram, Google’s ads will let retailers tag several products on an ad. When users hover over them, they’ll see the price and brand. Google is also debuting “showcase shopping…
If you ever wanted to take a painting class from Rembrandt, it may now finally be possible. To celebrate the 350 anniversary of the Dutch master’s death, financial firm ING and JWT Amsterdam are bringing a small piece of him back to life with a series of video lessons, titled “The Rembrandt Tutorials,” taught in…
Despite having a small budget, Ukrainian agency Angry had a big task on its hands: Get people to see the full picture when it comes to children begging on the streets. Specifically, the UN Migration Agency wanted to highlight that most children in such situations are actually being forced to panhandle against their will, manipulated…
Guy Kawasaki is the chief evangelist of Canva, brand ambassador for Mercedes-Benz and an executive fellow of the Haas School of Business at UC Berkeley. He is also the author of The Art of the Start 2.0, The Art of Social Media, Enchantment, and several more books, including his latest, Wise Guy: Lessons from a Life. Kawasaki is using Canva to its fullest to help promote […]
The post Guy Kawasaki, Brand Evangelist in Chief appeared first on Adpulp.
(TrendHunter.com) The founders of 2LG Studio—Russell Whitehead and Jordan Cluroe, conceive of a whimsical home interior that is set to double as their working space. Located in southeast London, the character…
Online
Coca-Cola
Advertising Agency:JWT, Dubai, United Arab Emirates
Executive Creative Officer:Paul Banham
Senior Creative Director:Tytus Klepacz
Creative Director:Alaa Demachkie
Senior Copywriter:Alex Murray
Additional Credits:Elie Abi Akar, Juial Schmutzler, Omar Al Ani, Farida Nassar, Emirhan Arat, Firose Parambil
Film
Canadian National Film Board
On March 4, to celebrate International Women’s Day on March 8, the National Film Board of Canada (NFB), in collaboration with the Université du Québec à Montréal (UQAM), is launching Clit-me (nfb.ca/clitme), a five-minute mobile interactive game that takes a light-hearted and open approach to female sexual satisfaction. The experience aims to explode a number of myths about women’s pleasure by giving users the opportunity to try out different motion “techniques” on their smartphones in an attempt to find out what makes their clitoris avatar happy. Clit-me is the brainchild of the second cohort of the Jeunes pousses interactive school, an internship that brings together eight participants from various UQAM programs (including journalism, interactive media and graphic design) to develop a new project at the NFB’s Digital Studio.
Advertising Agency:Rethink, Canada
Film
ING
Advertising Agency:JWT, Amsterdam, Netherlands
Creative Partner:Bas Korsten
Founding Partner:Ralph Wisbrun
Creative Directors:Maarten Vrouwes, Friso Ludenhoff
Senior Art Director:Tunchan Kalkan
Copywriter:Nils van der Assen
Creatives:Marius Gottlieb, Jasper Korpershoek
Senior Creatives:Saskia Meijer, René Verhagen
Technology Producer:Michiel van der Schalk
Tv Producer:Michiel van der Schalk
Digital Producer:Reinier Slothouber
Senior Producer:Eline Paardekooper
Producer:Julie van Lanschot, Jolien Snyers
Digital Strategy Director:Wybe Sallows
Designer:Ronald Mica
Pr Director:Jessica Hartley
Production Company:DPPLR
Director:Maarten Groen
Executive Producer:Aemilia van Lent
DoP:Gabor Deak
Sound:Richard Wilder, Chris Bell
Editors:Laura Brouwer, Johannes de Jong
Film
Reese’s
Advertising Agency:Erich & Kallman, USA
Producer:Deb Drumm, Cristina Matracia, Susie Cobb, Imani Franklin
Creative Director:Eric Kallman
Art Director:Rob Stone
Copywriter:Patrick Newman
Production Company:Arts & Sciences
Director:Mark Warzin
Editorial Company:Arcade
Executive Producer:Crissy Desimone, Sabrina Elizondo?, Melissa Elston
Editor:Sean Lagrange
Visual Effects Company:Timber
Creative Directors:Jonah Hall, Kevin Lau
Partners:Jonah Hall, Kevin Lau
Flame Artist:Miles Kinghorn
Flame Assist:Brandon Harden
Cg:Jeff Willette
Nuke:Michael Loney
Audio Post Company:Eleven
Mix:Ben Freer
Sound Design:Ben Freer
Asst Mixer:Andrew Smith
Film
Think
Advertising Agency:VMLY&R, London, United Kingdom
Media
S7 Airlines
Advertising Agency:Wieden & Kennedy, Amsterdam, Netherlands
Dollar Shave Club is branching into the last big men’s personal-care category it hasn’t already entered with the launch today of Groundskeeper deodorants and antiperspirants, taking a relatively late plunge into what’s become a hotbed of direct-to-consumer marketing.
The Groundskeeper brand will include antiperspirants and deodorants as well as absorbing one of 7-year-old DSC’s first extensions from five years agoOne Wipe Charlies butt wipes.
Another is “Colonel on Ice,” an ice-skating show that would tell the story of how Colonel Harland Sanders founded the chain with only a 6th-grade education ($45 so far).
People into geo-tracking might be drawn to “Little Colonel Locator,” which as of Tuesday afternoon had raised nearly $600. It features a location-tracking necktie (it works if the person wearing it is within 100 feet of a smartphone).
Dollar Shave Club is branching into the last big men’s personal-care category it hasn’t already entered with the launch today of Groundskeeper deodorants and antiperspirants, taking a relatively late plunge into what’s become a hotbed of direct-to-consumer marketing.
The Groundskeeper brand will include antiperspirants and deodorants as well as absorbing one of 7-year-old DSC’s first extensions from five years agoOne Wipe Charlies butt wipes.
In Ukraine, where brands feel ashamed to create something that is called advertisement and try to add some philosophical and really sophisticated background over their product, Roshen decided to be that brand, who is ok to be “just a perfect chocolate” and created ironic advert which recalls all that stereotypes and chocolate cliches in their new spot made with Ukrainian creative agency BART&FINK.
When you are already number one on the market and you are really confident about your quality and the taste of your chocolate, you don’t have to say that it is made with perfect cacao beans somewhere over the rainbow, or for the hundredth time underline that dark chocolate is bitter and sweet. Everyone already knows that.
You can be witty and make fun of the category, sit down with your customer over the TV screen and sound like “look what a hilarious stuff we made about our awesome chocolate”. And still, be a number one.
Therefore, keeping with the best traditions, we have this high-end spot with the perfect man (obviously), perfect song (come on, we all know it), perfect decorations (Lana Del Rey would be jealous) and a bit of flamingo, because who else can do that?
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