Dec 15

Prada will stop selling monkey keychains decried as racist

Posted in: Uncategorized


After coming under fire this week for creating a monkey figurine with overly large red lips in a style reminiscent of racist caricatures of black people, Prada apologized and announced Friday that it will stop selling the offending products. .

The high-end brand had been using the image on items such as keychains and corresponding marketing as part of its Pradamagalia collection. The imagery was also prevalent in the brand’s SoHo flagship, according to consumers who complained on social media.

Thanks to #blackface @Prada, now you can take #sambo home with you for the holidays #StopRacism #StopBlackface #StopPrada pic.twitter.com/5t2cvosLIF

Continue reading at AdAge.com

No Comments
Dec 15

MDC will pay six-figure incentive to five execs to stay on until it closes a deal

Posted in: Uncategorized


The board of MDC Partners has approved a one-time “retention incentive” award for five senior executives of the company that is conditional on continued employment through the successful closing of a significant transaction in 2019, according to an SEC filing Friday evening.

MDC Partners said in September that it was exploring potential strategic alternatives that could include the sale of the agency holding company, whose portfolio includes 72andSunny, Anomaly, Assembly and Doner.

The filing said that on Dec. 11, the Human Resources and Compensation Committee of MDC’s board of directors approved the awards for executives with the exception of outgoing CEO Scott Kauffman. Exec VP and chief financial officer David Doft and Exec VP and general counsel Mitchell Gendel will receive awards of $650,000. David Ross, Exec VP of strategy and corporate development, will receive an award of $500,000. The amounts are equal to the “applicable executive’s respective target annual bonus award for 2018.”

Continue reading at AdAge.com

No Comments
Dec 15

Facebook Audience Network Joined Google’s Open Bidding Program

Posted in: Uncategorized

Publishers using mobile ad network Facebook Audience Network now have another bidding option: the Open Bidding program from Google. The social network wrote in a blog post announcing the move, “Publishers are increasingly using unified auctions to maximize their advertising revenue. Bidding, as it’s more commonly known, has already made significant inroads in desktop and…

No Comments
Dec 15

Creative Media Marketing: Account Executive

Posted in: Uncategorized

$50,000-60,000 but is negotiable based upon experience:

Creative Media Marketing:
We are a fast paced, high energy mid-size public relations agency and we’re looking  fora self-motivated, pro-active Account Executive with strong …
10012, New York City

No Comments
Dec 15

Video: Adweek Mashes Up the Best Ads of 2018

Posted in: Uncategorized

We’re nearing the end of 2018, and thousands if not millions of ads have crossed your eyes over the past 12 months. Most were forgettable, but some had big impacts on our conversations and even our culture. Everything could have been a Tide ad after February. Nat Geo showed us a new kind of journey…

No Comments | Tags:
Dec 15

Postmates Is Getting Ready to Roll Out Autonomous Delivery Robots

Posted in: Uncategorized

The on-demand delivery company Postmates is ready to move beyond bicycles, motorcycle and cars and into the realm of self-driving robots. On Thursday, the company debuted its own robot that it hopes will be able to navigate sidewalks and streets to deliver food, packages and other smaller items in urban areas. The robot, named Serve,…

No Comments | Tags:
Dec 15

Prada Pradamalia Otto & Toto characters pulled after accusations of "blackface", Prada apologises

Posted in: Uncategorized

marketing mishaps

Fashion

Prada’s Pradamalia is accused of being “Sambo-like imagery” and blackface on social media. Prada decided to pull the carachter.
No Comments
Dec 14

Google vai promover passeio virtual pelo Museu Nacional no MASP neste sábado

Posted in: Uncategorized

O Brasil sofreu muito no início de setembro com a notícia do incêndio do Museu Nacional. Principal instituição da pesquisa científica não só no país como na América Latina, o prédio foi quase que inteiramente consumido pelas chamas, destruindo no processo uma quantidade gigantesca de itens imensamente valiosos para a ciência. Ainda hoje equipes se …

O post Google vai promover passeio virtual pelo Museu Nacional no MASP neste sábado apareceu primeiro em B9.

No Comments
Dec 14

Watch the newest ads on TV from Target, Sling, Ember and more

Posted in: Uncategorized


Every weekday we bring you the Ad Age/iSpot Hot Spots, new TV commercials tracked by iSpot.tv, the real-time TV ad measurement company with attention and conversion analytics from more than eight million smart TVs. The ads here ran on national TV for the first time yesterday.

A few highlights: Sling serves up another installment in its series of ads starring enthusiastic “Slingers” Megan Mullally and Nick Offerman. Burger King is celebrating “Cheesemas” with 8,000 prizes to be awarded over 12 days. And Target wants you to know that you can get up to 50 percent off toys through Dec. 24 in its stores.

Continue reading at AdAge.com

No Comments
Dec 14

Irish Examiner: Women's Vote

Posted in: Uncategorized
Irish Examiner Print Ad - Women's Vote

100 years ago, with their struggle to gain universal suffrage, Irish women fought to not be judged for their gender.

100 years on, with the choice of women’s underwear still admissible in Irish rape trials, Irish women are now fighting to not be judged for their clothing.

Throughout all this time, the Irish Examiner newspaper has been here to make their voice heard.

From one of Ireland’s leading national newspapers, the Irish Examiner, comes the latest print execution within their campaign, ‘Whatever else changes, we’re always here’.

Devised by creative agency Chemistry, in each execution notable social issues and events from past and present are fused to depict a society in a state of change. What is constant is that the Irish Examiner is there to report upon it all.

No Comments
Dec 14

Ecolog: Happy Holidays from Ecolog

Posted in: Uncategorized

Video of Happy Holidays from Ecolog

No Comments
Dec 14

German Federal Ministry of the Interior: Trojan Billboard

Posted in: Uncategorized

Every day, the vital work of German rescue workers is impeded by people taking pictures of accidents. People die, because rescue workers can’t get through, need to block rubbernecking instead of doing their job.

Especially since almost no one would admit they are actually doing it. That’s why we wanted to find a way to speak to people directly, without blaming them but shaking them up.

Instead of sharing pictures of the accident, the gawkers shared pictures of our message. The stunt and our message not only made it into social media, it even reached Europe’s biggest daily newspaper ‘Bild’, which used it to generate more attention to the problem.

Video of fischerAppelt – The Trojan Billboard

No Comments
Dec 14

Nando's: You People

Posted in: Uncategorized

“You people” is a phrase often used by South Africans when describing people who are different to them. It’s a phrase that goes hand in hand with our unconscious bias. It’s used in jest, as a slight and even in outright confrontation – the fact of the matter is that all South Africans have used the phrase at one time or another.

We’ve all been guilty, some more than others, of you peopling our people. Here’s the thing, the over-simplified ideas and assumptions we make are what divide us – and ironically, it’s what makes you people all the same, Nonke (all of you)!

Video of Nando’s – #YOUPEOPLE

No Comments
Dec 14

Bensimon Byrne is Emptying Our Trophy Case for Casey House

Posted in: Uncategorized

For their “holiday card,” Toronto-based creative shop Bensimon Byrne is auctioning off the awards they won for their work on Casey House and giving the money to Casey House.

The auction is live on Bensimon Byrne’s Instagram account: https://www.instagram.com/bensimonbyrne/

A Gold Clio is the first item up for bid: https://www.instagram.com/p/BrSjceXHTrt/?utm_source=ig_web_copy_link

Video of Bensimon Byrne is emptying our trophy case for Casey House

No Comments
Dec 14

American Diabetes Association: “Double Helix” Tour de Cure

Posted in: Uncategorized
American Diabetes Association Print Ad - “Double Helix” Tour de Cure

Teaser poster for the Tour de Cure race, sponsored by the American Diabetes Association, in Orlando, Florida.

No Comments
Dec 14

Saint-Loup: Real Goat's Cheese From a Real Village

Posted in: Uncategorized

An entire french village is mobilizing to celebrate its cheese.

Video of Saint-Loup. Real goat’s cheese from a real village.

No Comments
Dec 14

Supercell: Brawl Stars: No Time to Explain

Posted in: Uncategorized

Video of Brawl Stars: No Time to Explain

No Comments
Dec 14

Ajinomoto: Can I Have More

Posted in: Uncategorized

The first ever global video for The Ajinomoto Group. The narrative discusses the science of amino acids and how the company takes that science beyond food to aid consumers in every facet of their lives.

Video of Can I Have More

No Comments
Dec 14

The Weekly Standard, Pugnacious to the End, Will Cease Publication

Posted in: Uncategorized

The decision to shutter the conservative magazine was contentious, with one of its founders calling the closing a “murder” and “an entirely hostile act.”

No Comments
Dec 14

Watch the newest ads on TV from Target, Sling, Ember and more

Posted in: Uncategorized


Every weekday we bring you the Ad Age/iSpot Hot Spots, new TV commercials tracked by iSpot.tv, the real-time TV ad measurement company with attention and conversion analytics from more than eight million smart TVs. The ads here ran on national TV for the first time yesterday.

A few highlights: Sling serves up another installment in its series of ads starring enthusiastic “Slingers” Megan Mullally and Nick Offerman. Burger King is celebrating “Cheesemas” with 8,000 prizes to be awarded over 12 days. And Target wants you to know that you can get up to 50 percent off toys through Dec. 24 in its stores.

Continue reading at AdAge.com

No Comments