The irony of modern advertising is that many of its best creations can barely even be considered ads. Whether they’re experiences, inventions, pranks, or simply ideas that defy terminology, these marketing concepts have consistently generated some of the biggest buzz a brand could hope for. So now that you’ve hopefully seen our picks for the…
A Amazon Brasil lançou hoje as suas tradicionais listas de fim de ano com os livros mais vendidos em sua plataforma nos últimos doze meses. Tanto no ranking de publicações impressas quanto de e-books, o best seller de Mark Manson “A Arte Sutil de Ligar o F*da-se” encabeça os top 10 divulgados pela marca, que …
O post “A Sutil Arte de Ligar o F*oda-se” lidera listas de livros mais vendidos na Amazon no Brasil em 2018 apareceu primeiro em B9.
Com versão de “Beautiful” na voz de Gloria Groove, animação lembra que todo mundo tem brilho próprio
O post Bradesco sonha com um 2019 mais inclusivo em campanha de Natal apareceu primeiro em B9.
The irony of modern advertising is that many of its best creations can barely even be considered ads. Whether they’re experiences, inventions, pranks, or simply ideas that defy terminology, these marketing concepts have consistently generated some of the biggest buzz a brand could hope for. So now that you’ve hopefully seen our picks for the…
Marketers have long imagined their buyer journeys in the shape of a funnel, one that starts at the top with awareness, narrows through the phases of engagement and influence and ultimately culminates in a purchase. As familiar as this imagery has become in our industry, there’s one big problem with it: Almost every brand’s marketing…
A Amazon Brasil lançou hoje as suas tradicionais listas de fim de ano com os livros mais vendidos em sua plataforma nos últimos doze meses. Tanto no ranking de publicações impressas quanto de e-books, o best seller de Mark Manson “A Arte Sutil de Ligar o F*da-se” encabeça os top 10 divulgados pela marca, que …
O post “A Sutil Arte de Ligar o F*oda-se” lidera listas de livros mais vendidos na Amazon no Brasil em 2018 apareceu primeiro em B9.
Desde setembro, o Mamilos está provocando conversas sobre corpo, auto-estima e autoimagem com a microssérie Viva o Seu Corpo, em parceria com a Natura. Foram sete entrevistas para produzir o material da série; conversas com mulheres que nos inspiraram, nos provocaram, nos fizeram refletir. E deste projeto nasceu o desejo de conversar com mais tempo sobre …
O post Mamilos 175 – Liberte Seu Corpo apareceu primeiro em B9.
He took on this film thinking the superhero had few fans. Then some other DC movies didn’t excite the public; now the new one faces unexpected pressure.
Marketers have long imagined their buyer journeys in the shape of a funnel, one that starts at the top with awareness, narrows through the phases of engagement and influence and ultimately culminates in a purchase. As familiar as this imagery has become in our industry, there’s one big problem with it: Almost every brand’s marketing…
For the first time, NBCUniversal is going all-in with a single sponsor for one of its Snapchat original scripted series. NBCU has partnered with Visible, the Verizon-owned budget wireless service provider, on Kappa Delta Crypto, which premieres Saturday on Snapchat’s Discover page. It will be NBCU’s first fully sponsored, scripted series for the platform. Each…
A Cabify quer que os mais de 3 milhões de usuários brasileiros que usam o app se encontrem neste final de ano. A proposta da campanha “Encontros” é fazer com que as pessoas se livrem das já conhecidas desculpas para esta época tão festiva e encontrem os amigos. Por isso, a empresa criou um gerador de …
O post Cabify cria “gerador de desculpas” para quem perder compromissos de fim de ano apareceu primeiro em B9.
If you’re reading this, I have yet to succumb to the avalanche of gotta-get-this-out-the-door-before-2019 pitches or the sheer amount of sugar cookies that have landed on my desk this week. Not sure which one will end me first.
Giddy up for a very newsy Agency Brief this week, and don’t forget Tuesday is the deadline for our A-List Awards is on Tuesday, Dec. 18 at 5 p.m. EST (Creativity Awards have a bit longer, until Jan. 8).
See you next week for the last Brief of the year. Can you believe it?
The intensity of a coffee isn’t related with it’s caffeine, but with 4 characteristics that people have, that also results in their intensity.
The intensity of a coffee isn’t related with it’s caffeine, but with 4 characteristics that people have, that also results in their intensity.
The intensity of a coffee isn’t related with it’s caffeine, but with 4 characteristics that people have, that also results in their intensity.
Crispin Porter & Bogusky isn’t like other ad agencies. They’re notably better. When the agency introduces a new website to showcase its best thinking and attract the best clients and best talent, it’s worth clicking around to see how the Boulder-powered creatives frame things. Artfully, is the answer. At the same time, there’s a clear […]
The post Make It Crisp, Keep It Crisp appeared first on Adpulp.
The network has undertaken a companywide re-evaluation in the wake of the #MeToo movement that has forced three powerful men out of their jobs because of workplace conduct.
If you’re reading this, I have yet to succumb to the avalanche of gotta-get-this-out-the-door-before-2019 pitches or the sheer amount of sugar cookies that have landed on my desk this week. Not sure which one will end me first.
Giddy up for a very newsy Agency Brief this week, and don’t forget Tuesday is the deadline for our A-List Awards is on Tuesday, Dec. 18 at 5 p.m. EST (Creativity Awards have a bit longer, until Jan. 8).
See you next week for the last Brief of the year. Can you believe it?
Facebook discovered yet another privacy hole in its service. This time there was a flaw in the platform that let apps access people’s photos that should not have been available.
On Friday, Facebook disclosed a “bug” in its photos APIthe platform for developers to create apps that tap into people’s photos on the site. The bug existed from September 13 to September 25, and during that time hundreds of apps that use the photos API were able to see people’s photos that were never posted publicly to Facebook.
The social network said in a blog post on Friday that up to 6.8 million people were left exposed by the security lapse, which would have made photos they never posted publicly visible to the app developers. A person would only be affected if at one point they gave an app permission to access their photos for a service. Apps for dating and photo sharing are typically the kinds of services that request access to photos, and Facebook said there were 1,500 apps from 876 developers affected.
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