Fino Products Windsor Coffee: Awake

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Fino Products

Advertising Agency:Athos, Santa Cruz, Bolivia
Creative General Director:Ferju Cuevas
Creative Director:Israel Blanco
Art Director:Fito Chipana
Copywriter:Matías Galarza
Digital Artist:Masai Art Company
Photographer:Shutterstock

Santa Alianza: Bellies

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Santa Alianza

Thousands of children have to wait more than 10 years to meet their parents
Put an end to this long wait
Adopt

Advertising Agency:Sancho BBDO, Bogotá, Colombia
Executive Creative Directors:Mario Lagos, Juan David Jaramillo
Creative Director:Sebastián Cuevas, Andres Lancheros
Art Director:Sebastián Cuevas
Copywriter:Andres Lancheros
Photographer:Eduardo Wallace
Studio:Studio Wallace

From Russia with fear: New tech is going to make fake news look quaint


If you’re a politically inclined technologist, this is your moment. There have never been more rewarding career opportunities for your wonky, nerdy kind.

Unless someone wants to hire you to figure out what to do about Russia. That job would suck, because it seems like nobody has any idea how to do it.

The consensus last week at CampaignTech East, a two-day conference in Washington, D.C., put on by the trade publication Campaigns & Elections, was that tech-enabled shenaniganswhether masterminded by Vladimir Putin and friends or other bad hombresare only going to further infect the U.S. political system.

Continue reading at AdAge.com

SNCF: 2:38 A.M.

Video of SCNF RÉSEAU RAILWAY RISKS AWARENESS CAMPAIGN

JurisTech: Embrace The Future Of Finance

JurisTech is a Malaysian FinTech company. We make enterprise solutions for banks such as loan origination and debt collection software. One of the challenges we face is that our employees have a lot of difficulty explaining what we do to their friends and loved ones without having them fall asleep mid-explanation.

So we decided to explain what we do by using physical representation of our software (flying robots from the future with laser scanners and stuff).

Video of JurisTech solutions

Kingo: Creating The Largest Clean Energy User Base In History

Kingo, a pioneer in decentralized clean energy services for off-grid communities, is announcing that Leonardo DiCaprio has joined the company as an investor and member of its board of advisors. To introduce the company globally and announce the investment, Kingo partnered Ogilvy’s Columbia & Guatemala offices to create a docu-style video highlight Kingo’s mission and future plans. The video shows how important it is for Kingo to provide clean energy to people who don’t have direct access to electricity, thus needing to use unsafe and expensive methods to have energy, like using kerosene and candles.

Video of Kingo | Creating the largest clean energy user base in history.

Survival Summit: When bad news coverage and big ad campaigns collide


Publishers love to sell a big ad campaign. They don’t like following it closely with an article about how the advertiser behind it is simply the worst.

That’s basically what happened last March to Michael Kuntz, president of advertising sales and brand partnerships at USA Today Network, who talked about the experience at Ad Age’s Survival Summit in Chicago on Wednesday.

A major auto brand had just started a massive ad campaign with USA Today Network, which includes 110 publications such as The Indianapolis Star, The Arizona Republic and The Cincinnati Enquirer, during the NCAA March Madness basketball tournament, Kuntz recalled. The very next day, USA Today covered Consumer Reports’ finding that the undisclosed brand’s corporate sibling, Fiat, is the worst car brand in America.

Continue reading at AdAge.com

Secret Cabin Retreats – Slow Cabins Don't Reveal the Location Until the Trip is Booked (GALLERY)

(TrendHunter.com) Those looking to unwind may want to try booking with a new Dutch startup called Slow Cabins—a vacation rental company which doesn’t reveal the destination until the vacationer has booked…

Survival summit: When bad news coverage and big ad campaigns collide


Publishers love to sell a big ad campaign. They don’t like following it closely with an article about how the advertiser behind it is simply the worst.

That’s basically what happened last March to Michael Kuntz, president of advertising sales and brand partnerships at USA Today Network, who talked about the experience at Ad Age’s Survival Summit in Chicago on Wednesday.

A major auto brand had just started a massive ad campaign with USA Today Network, which includes 110 publications such as The Indianapolis Star, The Arizona Republic and The Cincinnati Enquirer, during the NCAA March Madness basketball tournament, Kuntz recalled. The very next day, USA Today covered Consumer Reports’ finding that the undisclosed brand’s corporate sibling, Fiat, is the worst car brand in America.

Continue reading at AdAge.com

New York Mag's The Cut turned its viral headlines into T-shirts. These are the 10 best-sellers so far


Old-school print-media dollars, the saying goes, translate into mere digital dimes. Which is why some publishers, such as New York Magazine owner New York Media, have been experimenting with e-commerce plays (along with all kinds of other non-ad-dependent revenue plays).

Now NYmag’s The Cut verticalwhich covers “style,” “self,” “culture” and “power” (per its department names)has unveiled a cheeky, fashionable e-commerce play that’s perfectly in sync with its editorial brand values by design. The Cut Shop, just one week old, is, per the site’s description …

… a print-on-demand T-shirt store in partnership with Merch by Amazon, featuring 30-plus shirts with past hits, recent viral headlines, and timely phrases, including “My Other Shirt Is a Turtleneck,” “I Love My Curvy Wife,” “Millennial Pink,” and “I Survived Union Pool.” … And here’s the best part: If you’ve got Amazon Prime, your package will arrive before the next news cycle.

Continue reading at AdAge.com

Israeli Flying Aid: Silent

“Silent” is A Heart-Breaking music video; It all starts with a happy modern family in Syria, they gather for a family time – Everything seems wonderful with their joyful family routine until they begin to watch the television; The Music video goes through dramatic scenes such as when the family’s mother is being raped by ISIS in front of the father until he vanishes from suffer. As the family watch history repeats itself with wars and hatred – They get sucked into the war in Syria, sadly vanish away and turn into a part of history themselves.

(In memory of over 500,000 nameless victims of Assad’s atrocities. And in recognition of the silent and brave volunteers of the Israeli Flying Aid.) The song was written, composed and arranged by: Malki Benjamin Teperberg, Singer: LINA.

Video of Silent | Director: Sahar Golovaty

Santa Alianza: Bellies, 1

Santa Alianza Print Ad - Bellies, 1

Santa Alianza: Bellies, 2

Santa Alianza Print Ad - Bellies, 2

Santa Alianza: Bellies, 3

Santa Alianza Print Ad - Bellies, 3

Cambridge Analytica shuts all operations


Cambridge Analytica, the political-consulting firm at the center of a data-collection and privacy scandal, said it’s shutting down all operations and has begun insolvency proceedings in the U.K.

The data and advertising firm is also filing for bankruptcy in the U.S., according to a statement on Cambridge Analytica’s website. The company, which did work for U.S. President Donald Trump’s 2016 campaign, said it lost “virtually all” customers and suppliers as a result of reports that it improperly obtained information from tens of millions of Facebook Inc. users. Cambridge Analytica has denied any wrongdoing.

“Over the past several months, Cambridge Analytica has been the subject of numerous unfounded accusations and, despite the company’s efforts to correct the record, has been vilified for activities that are not only legal, but also widely accepted as a standard component of online advertising in both the political and commercial arenas,” the company said in the statement. “It has been determined that it is no longer viable to continue operating the business, which left Cambridge Analytica with no realistic alternative to placing the company into administration.”

Continue reading at AdAge.com

How DoorDash Is Partnering With Feeding America to Combat Food Waste

Delivery company DoorDash found a way to make a lazy delivery order a charitable act. Through Project Dash, consumers can help end hunger and cut back on food waste with the click of a button. The initiative launched at the start of the year, in partnership with Feeding America. “DoorDash had been running a pilot…

Cambridge Analytica Is Shutting Down and Declaring Bankruptcy After the Facebook Data Controversy

The British firm at the center of Facebook’s recent data privacy controversy is shutting down. Today, Cambridge Analytica–which was hired by both Donald Trump and Ted Cruz’s campaigns during the 2016 presidential race–announced it will file for bankruptcy in bankruptcy court in the U.S. Southern District of New York. Meanwhile, its parent company, SCL Elections,…

How Voice Automation Can Revitalize a Brand’s Website

There has been a vocal group of marketers and spectators alike claiming that the end of the “brand website” is upon us. As recently as this year, we’ve seen discussions of major brands likely to shut down their current website presence. The claims are rooted in many truths of today’s digital landscape: fractured experience across…

Brandless’ Pop-Up Is Focused on Community Engagement Rather Than Selling Products

Another day, another ecommerce pop-up shop experience. This time, though, it’s not luxury shoes or a mattress company. It’s Brandless, a relatively new(ish) startup that sells everyday grocery and household essentials like tissues, toothpaste and tortilla chips for $3 (and donates a meal to Feeding America with every purchase). However, unlike other pop-ups that center…

Compact Portable Gym Kits – The 'Naali Fit Portable Gym Kit' Can Fit Inside a Backpack (GALLERY)

(TrendHunter.com) The Naali Fit Portable Gym Kit is a lightweight and fully contained workout system that is designed to make it easier than ever for you to get your workout on whether you’re at home, outdoors…