Turkey of the week: TotallyMoney ad uses the worst kind of cheap innuendo

Omar Oakes is heartbroken to see Anthea Turner’s star fall so low that she is reduced to the worst kind of cheap innuendo claptrap.

Ridiculously Durable Backpacks – The Kuwow Backpack by Kubility is Theft-Proof and Flame-Resistant (GALLERY)

(TrendHunter.com) Kuwow is an urban dream as it is an extremely durable backpack that boasts convenience and security. This all-weather product features an abundance of pockets that are designed for specific uses,…

Kerala Tourism by Stark Communications

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Advertising Agency: Stark Communications, Trivandrum, India
Creative Directors: Shelton Pinheiro, Ajith Gopinath
Art Director / Illustrator: Jaseer K P
Copywriter: Ajith Gopinath

 

 

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Linear TV overtaken by digital globally and by mobile in the UK

Studies have found that consumers are now spending more time with digital than with linear TV and, in the UK, mobile trumps TV.

Facebook Is Helping Website Owners Sniff Out Phishing Scams

Facebook is giving legitimate website owners a way to fish out phishing scams. The social network announced at its F8 annual developer conference in San Jose, Calif., Wednesday that it is extending the capabilities of its Certificate Transparency Monitoring tool to alert website owners when their sites are spoofed. Security engineer David Huang and software…

McDonald’s e Coca-Cola celebram 50 anos do Big Mac com lata especial

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Parceria entre as marcas é criação da DPZ&T

O post McDonald’s e Coca-Cola celebram 50 anos do Big Mac com lata especial apareceu primeiro em B9.

Cyber-Themed Menswear Editorials – The Ones 2 Watch 'Dark Web' Fashion Story is Avant-Garde (GALLERY)

(TrendHunter.com) The Ones 2 Watch ‘Dark Web’ fashion story doesn’t necessarily reference the true meaning of the term that is most often associated with the broader Deep Web but instead highlights…

Pitch CEO Exits to Join Reese Witherspoon’s Hello Sunshine as Head of Brand Studio

Pitch CEO Rachel Spiegelman will be leaving her position to pick up the role of head of brand studio at Reese Witherspoon’s Hello Sunshine, according to an announcement from the media company. Reporting to Hello Sunshine CEO Sarah Harden, Spiegelman will lead efforts to partner with “mission-aligned brands who respect the power of the female…

The Ingenious Way Saks Fifth Avenue Became the Preview Destination for the Met Gala

The Metropolitan Museum of Art’s latest costume exhibition, “Heavenly Bodies,” explores Christianity’s influence on fashion–and Saks Fifth Avenue is celebrating the installation. In collaboration with Vogue, the department store is echoing its longtime neighbor, Patrick’s Cathedral, by decking out six of its store windows with glimmering, haunting ecclesiastical scenes. According to Vogue international editor at…

Workplace by Facebook Added Several New Integrations

Facebook announced a host of integrations for its Workplace by Facebook offering for businesses at its F8 annual developer conference in San Jose, Calif., this week. The social network’s answer to Slack introduced the Workplace Integrations Directory to give administrators a single destination to browse their options. The directory is broken up into the following…

Refinery29 Expands 29Rooms Events To San Francisco, Chicago

There was great intent by Refinery29 about where they chose to hold their 2018 NewFront presentation for advertisers today. At Manhattan’s historic Town Hall, founded by a group of suffragists in 1921, the very 21st century brand reiterated its commitment to providing the best content and products for their audience: “her.” The digital publisher’s biggest…

Diageo Moves 2 Key Executives to U.S.-Based Posts

Diageo, the world’s largest distiller and a major producer of beer, will pluck two senior marketing executives from overseas and reassign them to the United States. Jumping across the pond are Ed Pilkington, currently CMO of Diageo Europe, who will assume the title of Chief Marketing and Innovation Officer for Diageo North America; and Claudia…

Inside the Cobra Kai Viral Stunt That Turned a Meek Kid Into a Bully’s Worst Nightmare

Thinkmodo’s newest viral stunt, this time for YouTube Red’s Cobra Kai, is certainly kicking butt, with more than 11 million views on Facebook and a trending spot on YouTube. But making it happen was no easy feat. “The first few takes were a shit show,” says Michael Krivicka, co-founder of the video-centric creative shop, known…

Kantar launches analytics practice amid WPP sale rumours

WPP-owned research and insight specialist Kantar is launching a new Analytics Practice, amid rumours that the holding group may be preparing to sell the division.

Tinder zomba do recurso de encontros do Facebook: “Ótimo para relacionamentos entre EUA e Rússia”

Facebook-Dating

Alfinetada de CEO da Match Group veio depois do anúncio do Dating, “o Tinder do Facebook”

O post Tinder zomba do recurso de encontros do Facebook: “Ótimo para relacionamentos entre EUA e Rússia” apareceu primeiro em B9.

Live Nation anuncia compra do Rock in Rio

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Uma das maiores empresas de entretenimento do cenário atual, a Live Nation anunciou hoje a compra do Rock in Rio. Dona do Ticketmaster e grande produtora de eventos, a companhia liderada por Michael Rapino comprou a imensa maioria das ações do festival de música que é hoje o segundo maior no mundo como parte de …

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Fans Will Soon Be Able to Watch SportsCenter Each Morning Via the ESPN App

The big news coming out of ESPN’s first Digital Content NewFront presentation today in New York is that the network’s signature, flagship program SportsCenter is coming to the ESPN app each morning. It’s further proof that the Worldwide Leader in Sports is truly going all-in on digital. SportsCenter will be featured on the user’s Home…

Mercedes-Benz Places Its Global Media Business in Review

Less than three months after naming Publicis Groupe as Mercedes-Benz’s new global digital and creative agency partner, German auto giant Daimler AG has launched a worldwide media agency review for the brand, a company spokesman confirmed today. “We are currently pitching to pool our media activities in major Mercedes-Benz markets,” the representative said in a…

Harmon Brothers Turn Carpet Drama Into Soap Opera in Ad for Zerorez Cleaning System

Harmon Brothers, the Provo, Utah-based social media ad agency behind viral ads for Poo-Pourri and Squatty Potty, has a new infomercial opus, turning everyday carpet drama into a daytime soap opera. Harmon Brothers creative director Daniel Harmon said the idea grew out of writing sessions where “the idea of a soap opera felt the most…

Revlon Launches Global Media Review Less Than a Year After Consolidating With WPP

Multinational cosmetics conglomerate Revlon is reviewing its global media planning and buying business, according to several parties familiar with the matter. The move comes approximately 10 months after the company consolidated both media and creative duties across its brand portfolio with WPP in the absence of a formal review. Mediacom, which initially won the North…