May
03
Revlon Launches Global Media Review Less Than a Year After Consolidating With WPP
Posted in: UncategorizedMultinational cosmetics conglomerate Revlon is reviewing its global media planning and buying business, according to several parties familiar with the matter. The move comes approximately 10 months after the company consolidated both media and creative duties across its brand portfolio with WPP in the absence of a formal review. Mediacom, which initially won the North…
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