Diversidade na mídia em 2017: o que aprendemos com os destaques positivos e negativos em campanhas do ano
Posted in: UncategorizedCada vez mais empresas têm optado por manifestar o seu posicionamento referente aos assuntos atuais dentro da sociedade ou, pelo menos, mostrar que compreendem os debates e as mudanças que estão acontecendo. Falar em diversidade é abrir espaço para a pluralidade de ideias, conceitos, estilos, cenários e, principalmente, pessoas. Sempre lembrando que dentro da sociedade …
> LEIA MAIS: Diversidade na mídia em 2017: o que aprendemos com os destaques positivos e negativos em campanhas do ano
Estas foram as séries mais pirateadas em 2017
Posted in: Uncategorized“Rick and Morty”, “Prison Break” e “Sherlock” são novidades da lista desse ano
> LEIA MAIS: Estas foram as séries mais pirateadas em 2017
9 filmes de 2017 que você talvez não tenha visto (mas deveria)
Posted in: UncategorizedLista tem cinco filmes disponíveis na Netflix, destaques de festivais importantes e possíveis candidatos ao Oscar
> LEIA MAIS: 9 filmes de 2017 que você talvez não tenha visto (mas deveria)
‘Last Jedi’ Is 2017’s Box Office Winner in a Women-Led Year
Posted in: UncategorizedThe year’s three most popular movies in North America were driven by female characters: “Star Wars: The Last Jedi,” “Beauty and the Beast” and “Wonder Woman.”
From Trump to #MeToo: A Dizzying Year in TV News
Posted in: UncategorizedTwo Times media reporters analyze why 2017, despite powerful foes like Netflix and the fallout of harassment scandals, was the year TV roared back.
How Do You Turn an Ad Into a Meme? Two Words: Dilly Dilly
Posted in: UncategorizedThe nonsensical catchphrase from a Bud Light ad campaign has taken hold on social media, especially among sports fans.
This Spot Is Reserved for Premium Sponsors
Posted in: UncategorizedIn our 13+ years of existence as an online trade rag, we’ve tried several approaches to monetizing our content. Finally, in 2017 we decided to strip the site of all advertising. An ad blog with no ads? We tried it, and I’m certain we can do better. Here’s the new deal, starting now. The second […]
The post This Spot Is Reserved for Premium Sponsors appeared first on Adpulp.
CarsGuide: Subscribe to CarsGuide and go beyond the test drive
Posted in: Uncategorized
At CarsGuide, our reviews can go on for weeks and weeks. So we get to test cars for whatever life can throw at them. CarsGuide, we go beyond the test drive.
Featuring Vitas Varnas as the Car Salesman and Richard Berry as the test driver.
Sears Is On The Wrong Screen
Posted in: UncategorizedJust 11% of Sears sales come from e-commerce. No surprise there. Smart retailers know that TV advertising drives interest and newspaper circulars drive traffic. According to The Wall Street Journal, Sears Holdings Chief Executive Edward Lampert is on another page. He champions the use of digital marketing over traditional TV and print advertising, arguing that […]
The post Sears Is On The Wrong Screen appeared first on Adpulp.
Holiday Card
Posted in: Uncategorized
This year J. Walter Thompson decided to allocate the Holiday’s card budget to do something intimate related to the Christmas spirit: to buy food for the Syrian refugees in partnership with Save the Children. So this year the Holiday’s card that J. Walter Thompson’s clients will be just one image, seen below.
The proposal came from JWT Brazil’s creative directors Rodrigo Rocha, Andre Mezzomo and Humberto Fernandez (ECD).
Nokia: Be The Gift
Posted in: Uncategorized
This Christmas, Nokia Phones is telling consumers to put down their phones and enjoy real human connections with their loved ones.
An emotional spot, shot by esteemed Hollywood director Justin Chadwick, tells the heart-warming story of the close relationship of a grandmother and her grandson, who’s recently gone away to university.
The film shows the grandson sending constant thoughtful messages to his granny throughout his first term away. However, on Christmas morning, we see a forlorn granny who hasn’t received a message, only to discover that her grandson has sent her the best gift of all: himself.
Leading by example, Nokia Phones is also shutting down its own website and social media channels for Christmas.
The Twelve Chugs of Christmas
Posted in: UncategorizedGood Wine: To Drink Red Wine With Fish Is Not Absurd
Posted in: Uncategorized
There are many stereotypes and myths in the gastronomic sphere. The most common is red wine should be drunk only with meat, and white wine – only with seafood.
The popular supermarket Good Wine, which specializes in wines and knows everything about wines, destroys this myth and shows that, contrary to the established opinion, drinking red wine with fish is not absurd.
PornHub: Hanukkah Gets Lit
Posted in: Uncategorized
This year, “The Festival of Lights” is getting lit AF because Pornhub’s giving everyone a whole new reason to get excited about Hanukkah: Free Pornhub Premium for all eight crazy nights! Just go to https://www.pornhubpremium.com/hanukkah to sign up for your free 8 day trial and turn your “Happy Hanukkah” into a “Horny Hanukkah.”