Coke forced to defend Christmas truck after Public Health England makes 'tooth decay' attack

Coca-Cola has defended its festive sampling tour after the head of Public Health England criticised the soft drinks company for visiting places with higher than average rates of tooth decay.

Novas funções do Instagram devem permitir GIFs e Regrams

instagram

Compartilhamento para WhatsApp e a capacidade de seguir hashtags também estão em testes

> LEIA MAIS: Novas funções do Instagram devem permitir GIFs e Regrams

New Zealand Examines Matt Lauer’s Ranch Purchase After His Firing

The scrutiny comes amid broader concerns that foreign buyers are driving up home prices, leading to a growing number of government restrictions.

Matt Lauer Apologizes After Firing Over Sexual Misconduct Claims

Mr. Lauer expressed “sorrow and regret.” He was fired by NBC on Wednesday.

Oscar Hunt: As Red Carpets Roll Out, Spotlight Stays on Harassment

As Hollywood begins its three-month awards season, some are wondering how the frothy celebrations will mesh with the industry upheaval over harassment.

The Shift: How 41 People in Lithuania Took Over Your Facebook Feed

The viral publisher Bored Panda is thriving on the social network despite the algorithm changes that doomed its competitors.

Slim Proposal-Streaming Cases – This Thin Engagement Ring Box Broadcasts Proposals to Social Media (GALLERY)

(TrendHunter.com) This thin engagement ring box not only features a more discreet design, it also doubles as a phone cover that is capable of capturing your proposal live. Designed by James Ambler and Keith Glickman,…

Targeting versus signalling

Campaign Big Awards 2017: view all the winners

The Campaign Big Awards showcase the very best commercial creativity and ideas from the brightest agencies, celebrate British advertising, and support and encourage practitioners to push the limits of what is possible in their work.

Turkey of the week: Pepsi Max's Christmas ad doesn't cut it

Brittaney Kiefer thinks Pepsi Max’s Christmas ad will blur into the onslaught of festive advertising.

Pick of the week: Yoti's junior playboy is the hero we deserve

Simon Gwynn was absolutely charmed by the young protagonist of this hidden camera short film, who sets up a fake profile to invite grown-up women out on dates.

Aerodynamic Shipping Vehicles – The Mercedes Euro-X Transport Truck Has an Efficient Design (GALLERY)

(TrendHunter.com) The conceptual Mercedes Euro-X transport truck has been designed to provide overly efficient capabilities to acknowledge the growing demand for streamlined methods of shipping goods on land. The…

Mediator: A Failure of the Network News Star System

What did Matt Lauer, Charlie Rose and Bill O’Reilly have in common? They were encouraged to be larger-than-life characters before their sudden falls.

Charming Outdoor Relaxation Pods – The Podmakers Escape Pods Let You Get Away from Modern Stresses (GALLERY)

(TrendHunter.com) The Podmakers Escape Pods come as small structures that allow you to get away from all the modern stresses in your life that might feel overwhelming to ensure you are never far from your happy place….

Snapchat's New $250K Story Ads Are Made for the Redesign


Snapchat is selling its new Promoted Story ads, which debuted on Black Friday, for $250,000, according to some advertisers.

The premium price reflects the fact that the format gives brands their own channel inside the media nerve center of Snapchat, and the ad unit goes to every user in the country, for now. The Promoted Story looks like any other media channel from Snapchat Discover partners like BuzzFeed, Hearst, Tastemade and Cond Nast, only the cover image is labeled as an ad and falls under a separate “sponsored” section.

The price is similar to what a brand would pay to take over a publisher’s Discover channel for a day, which is when one advertiser fills all the ad placements, according to one Snapchat advertiser, who has been offered the new ad format and spoke on condition of anonymity.

Continue reading at AdAge.com

Hear the Music, Not the Noise

“Chatter chatter chatter. Take refuge at will. The world is full of wolves…But the kids who can shut off their ears, rise above all that noise.” Are you searching for a special gift for the music lover in the family this holiday? Here’s an idea from Beats by Dre: the new Beats Studio3 Wireless headphones […]

The post Hear the Music, Not the Noise appeared first on Adpulp.

Pitch update: Ikea splits with Lida, Chivas Regal, Ford, Nivea

Keep up to date with the latest in agency new business with Campaign’s Thursday round-up of pitch lists, reviews and wins.

Adam & Eve/DDB crowned Agency of the Year at Campaign Big Awards

Adam & Eve/DDB was named Agency of the Year at the Campaign Big Awards 2017.

Channel 4's 'Superhumans' named among best ads at Campaign Big Awards

Channel 4’s “We’re the superhumans” ad for the 2016 Paralympic Games won best film at the Campaign Big Awards 2017.

Campaign Diary: fun with Snowballs at AMV's 40th and Brandcast

The great and the good gathered to celebrate the fortieth anniversary of the UK’s biggest advertising agency.