If you’re stuck in the office this week while coworkers, clients and friends are in France, you might not want to look at these photos from the Cannes Lions International Festival of Creativity. It’s not all parties and drinking, though. There are at least a couple of photos of Pharrell Williams on stage — talking, not singing — at the iHeart Media presentation.
Photos by Patrick Denton
Dans sa série « Fair Witness », le photographe new-yorkais David Lykes Keenan met en exergue, en noir et blanc, l’essence du vingt-et-unième siècle. L’arrivée des téléphones portables dans notre quotidien, la société de consommation de masse ou encore des générations différentes qui se côtoient sont au centre de notre époque contemporaine et ces clichés mettent parfaitement ces aspects en évidence.
(TrendHunter.com) It’s undeniable that fashion designers find inspiration from their surroundings and experiences, so it should come as no surprise that Shamekh Al-Bluwi has visualized this process in such a…
Call it DDB Paris’s version of “Dumb Ways to Die…” if you will, but the agency is getting both serious and a bit ridiculous to bring awareness to the young folks out there about the importance of organ donations.
The DDB Paris team recently teamed up with Wanda director Steve Rogers to introduce to a character named “Robert Cronejager,” an actor who’s unfortunately typecast over the course of his career as “The Man Who Died the Most.” In movies.
Here’s the ad, which touches on the organ donation issue as an afterthought of sorts:
Who needs The Most Interesting Man in the World when you’ve got a guy like Cronejager who ends up dying whether playing a warrior, a mobster or a cowboy?
While paying homage to celluloid fatalities both classic and modern (nice take on American Beauty), DDB Paris’s digital campaign for France’s Biomedicine Agency aims to reach the 16-25 demo with the intention being to inject some humor to help foster and ease conversations between young adults and their families about being an organ donor.
The boatload of pop culture references may go over some viewers’ heads, but at least the minds behind the campaign bring some levity to what could be an uncomfortable topic.
Le producteur Kristijan Stramic met en scène le skateboarder Luka Bizjak dans un court métrage en noir et blanc intitulé « Signature ». Cette réalisation met en exergue le fait que par le bruit des roues sur le bitume et les traces qu’il laisse sur le mobilier urbain, le rider laisse son emprunte, sa signature dans les lieux où il roule. Accompagnée d’une bande sonore atypique, la vidéo est un hommage à la liberté recherchée par tous les amateurs de planche à roulettes.
(TrendHunter.com) Framework House is a home built as the result of a collaboration between Building Trust International, Habitat for Humanity Cambodia and Atelier COLE. Primarily constructed from bamboo and wood, the…
With Mr. Van Patten as the car brand’s spokesman, the automaker took a family focused branding aproach when marketing the new Delta 88. The push used both print and TV spots, and featured Mr. Van Patten’s wife and three sons.
Among his other endorsements, Mr. Van Patten was seen in commercials for both Showbiz Pizza and Legend Pharmacy, shown below.
A spokesperson for Olson of Minneapolis confirmed today that Chief Creative Officer Dennis Ryan will be leaving the agency.
We’re told that the internal memo went out to all staff today and that Ryan’s successor will be announced soon.
Prior to joining Olson, Ryan held the CCO position at Element 79, which folded into DDB Chicago in 2012. (He was replaced by Canice Neary, who left after less than a year and freelanced for various shops including 72andSunny before joining Chicago’s Laughlin Constable as VP/Co-ECD.)
Ryan spent nearly a decade with Element 79, and his previous positions include ECD at JWT and worldwide CD on the Frito Lay account with what was then known as DDB Needham in Chicago.
While we have no official comment on Ryan’s future plans from within the Olson organization, sources tell us that he’s leaving to launch his own venture with the help of former Olson ECD/”Sexiest Man in Advertising” contestant Mike Fetrow. (Ryan hired Fetrow away from Fallon in 2012 several months after taking the reins in Minneapolis.)
You may recall that Olson was acquired by consultancy ICF International last year (a move that required the agency to officially relinquish its already inaccurate “independent” status). Less than a month after that announcement, the agency said goodbye to several executives including Fetrow and Lydell Capritta, president of brand/digital. When we wrote a post on the changes, we couldn’t confirm rumors that CFO Scott Cheney would be leaving as well, but those turned out to be true (he now runs his own consultancy). CMO Mitchell Caplan also left the agency very recently.
Olson tells us that it began searching for a new CCO some time ago, that the process is “extremely advanced,” and that a new chief creative could be named as early as next month.
This week marks a changing of the guard in the upper echelons of Team One: Saatchi & Saatchi’s Lexus/luxury-focused agency unit announced that longtime exec Julie Michael will assume the role of president on August 1st.
Michael replaces fellow Team One vet Paul Mareski, who spent 15 years with the agency and six as president. The official word is that he’s leaving for a purpose far closer to home: “pursu[ing] his dream to relocate his family to his hometown of Detroit and participate in the city’s rebirth.” In a statement, Mareski adds, “This move allows our children to grow up with 14 of their cousins just blocks from our new home in Birmingham, Mich.”
As for Michael, the incoming president has been with Team One since 1998, moving up the ranks from director of event marketing/promotions to director of business development to her most recent position as executive director at the agency. Along the way, the exec has not only worked on Lexus, but brands like HSBC Premier and Ritz-Carlton.
Regarding Michael’s appointment, Saatchi West Coast/Team One chairman/CEO Kurt Ritter sings her praises, saying:
“Julie is a proven executive and visionary leader who enjoys the respect and esteem of both clients and agency colleagues. She has been in all the right chairs to provide exceptional leadership in this position, and we are pleased and fortunate to be able to name her as our new president.”
Michael will be replaced by another Team One veteran, Paul Silverman, who’s been with the agency since 2005 and will now assume the dual roles of executive director/account management and managing director of its Texas office.
(TrendHunter.com) Some people might detest pigeons, others put them on a pedestal like Dutch street artist Super A (also known as Stefan Thelen). Or, more accurately, Super A puts them on a concrete walls. Creating…
Volvo Trucks’ “Live Test Series” campaign by Forsman & Bodenfors was named the Creative Effectiveness Grand Prix winner at the Cannes Lions International Festival of Creativity today.
WHAT IT IS: A multipart video series intended to “show how various technical features in our trucks are tested in a spectacular and entertaining way,” per the Live Tests section on Volvo Trucks’ YouTube channel. The final video in the series famously features Jean-Claude Van Damme executing “the most epic of splits” (in his words, via voiceover) while riding two Volvo Trucks driving smoothly in reverse. “Epic Split” has become shorthand for the entire campaign, which took home Grand Prix in Cyber and Film last year.
WHY IT WON (THIS YEAR): Creative Effectiveness Lions honor work “that has produced a measurable and proven impact on a client’s business — creativity that affects consumer behaviour, brand equity, sales, and where identifiable, profit,” according to the official category description. Previously shortlisted or awarded campaigns from the past three years were eligible.
Why it won:
“Its very difficult for big corporations to stack up against NGO free-reign advertising,” said Mindshare global CEO and Jury President Nick Emery. The Grand Prix from Y&R for Vodafone not only did that and helped a cause, but it was also a creative and effective campaign, he said, adding that it’s about “ideas rooted in media.”
Hot topic:
PR as a category continues to grow at the Cannes Lions International Festival of Creativity, but public relations agencies’ role in the winning work remains murky.
This year, PR Grand Prix went to Procter & Gamble campaign “Always #Likeagirl: Turning an Insight Into a Confidence Moment.” Publicis Groupe’s MSLGroup entered the campaign with sibling shop Leo Burnett, the agency that originally came up with the winning idea.
“We already knew PR thinking evolved dramatically over seven years in Cannes,” said Lynne Anne Davis, PR jury president and FleishmanHillard president and senior partner for Asia Pacific region. “2015 in Cannes showcases a dramatic elevation of force in the power of PR in creativity in the world today.”
Procter & Gamble won the Grand Prix for the inaugural Glass Lions for gender-equality category at the Cannes Lions International Festival of Creativity for BBDO India’s “Touch the Pickle” campaign for sanitary protection brand Whisper. The better-known “#LikeAGirl” work for Always by Leo Burnett, widely touted to be a big Lion winner at Cannes, was a contender for the first Glass Grand Prix, and won one of the seven Glass Lions handed out in the category.
What won: In India, menstruation is treated like a shameful curse. Women are discouraged from pursuing normal daily activities during their periods, including touching the jar of pickles found in the kitchen of most Indian homes, because the pickles will supposedly rot. A groundbreaking film by the Mumbai office of BBDO India encourages women to defy tradition and taboos by touching the pickle jar.
An active teenage girl courageously touches a pickle jar and proclaims “I touched the pickle jar” as other women applaud. A voice-over urges: “Girls, let’s make the taboos go away and touch the pickle jar.”
Online retailer Amazon.com will pull Confederate flag items from its web store, a person with knowledge of the matter said, becoming the latest retailer to ban such merchandise after racially charged shootings in a South Carolina church last week.
The company came under pressure to remove the flags and similarly themed products from its online store after Walmart, Ebay and Sears said they’d stop selling the merchandise.
Amazon’s Facebook page has been lit up with demands from customers to cease selling items with the Southern rebel image or risk losing business. Controversy surrounding the Confederate flag intensified after Dylann Roof, the 21-year-old charged in the massacre of nine black worshipers in a historic church in Charleston, S.C. last week, was shown posing for pictures with it.
Basé à Tokyo, le cabinet d’architecture Nonscale a imaginé le « Sky Pavilion » dans le Museum Gardens : un parc près du V&A Museum of Childhood situé à Bethnal Green. Ils ont du réfléchir à une installation qui témoigne de l’influence du ciel sur la perception des structures architecturales. Ils ont d’ailleurs remporté le prix annuel du concours Triumph Pavilion.
Photos by Giacomo Cannata / ArchTriumph.
Advertising Agency: Sancho BBDO, Bogotá, Colombia
Creative Directors: Hugo corredor, Giovanni Martinez, Diego Ortiz, Oscar Muñoz
Art Directors: Ivan Henao, Andrés Roa
Copywriters: Diego Ortiz, Paulo Cesar Gonzalez
Photographer: Martin Köhler / Köhler Studio
Published: April 2015
Advertising Agency: Sancho BBDO, Bogotá, Colombia
Creative Directors: Hugo corredor, Giovanni Martinez, Diego Ortiz, Oscar Muñoz
Art Directors: Ivan Henao, Andrés Roa
Copywriters: Diego Ortiz, Paulo Cesar Gonzalez
Photographer: Martin Köhler / Köhler Studio
Published: April 2015
Advertising Agency: Sancho BBDO, Bogotá, Colombia
Creative Directors: Hugo corredor, Giovanni Martinez, Diego Ortiz, Oscar Muñoz
Art Directors: Ivan Henao, Andrés Roa
Copywriters: Diego Ortiz, Paulo Cesar Gonzalez
Photographer: Martin Köhler / Köhler Studio
Published: April 2015
Advertising Agency: UNION, Toronto, Canada
Executive Creative Director: Lance Martin
Associate Creative Director / Art Director: Glen D’Souza
Associate Creative Director / Copywriter: Mike Takasaki
Executive Director of Innovation: Mike Kasprow
Director of Integrated Production: Jen Dark
Integrated Producer: Gregg Vertes
Manager Creative Technology: Jordan Shaw
Web Developer: Keshav Vohra
VFX & Animation: Adrian Stiegler
Quality Assurance Technologist: Josh Roque
Director/Editor: Kyle Trotter
Director of Photography: Adam Crosby
Audio Production: Keen Music
Audio Director: Thomas Neuspiel
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
