Chocolate-Inspired Building Blocks – The LEGO Kit Kat Encourages People to Build Their Own Break (GALLERY)

(TrendHunter.com) The LEGO Kit Kat shows just how versatile the iconic building blocks are. Used to promote a myriad of events, products and icons, its latest endeavor involves the tasty treat of chocolate. Although…

X-Men Love X-Tra Bacon

One may need to employ mutant superpowers to take down the two X-Tra servings of bacon on the new Western X-Tra Bacon Cheeseburger and X-Tra Bacon, Egg & Cheese Biscuit from Carl’s Jr. and Hardee’s.

The brands’ promotional tie-in with 20th Century Fox’s release of X-Men: Days of Future Past kicked off today with the premiere of “Mystique”.

Additional spots from creative agency 72andSunny starring two more X-Men characters will be revealed in April.

Carl’s Jr. and Hardee’s are also inviting fans to unleash their inner mutants and participate in the “X-Men Digital Makeover”. By submitting a photo while eating or drinking a Carl’s Jr. or Hardee’s product on Instagram using the hashtag #EatLikeYouMeanIt, fans get the chance to receive a photo mutant makeover.

The post X-Men Love X-Tra Bacon appeared first on AdPulp.

Modern Fortress Houses – The Mediterranean Pearl by Spainville is Impressively Imposing (GALLERY)

(TrendHunter.com) The Mediterranean Pearl is an apt name for the home that has been built off the side of a cliff in Morro de Toix, Alicante, Spain. It strikes an impressive and imposing facade, as though it were a…

Snickers: Aussie Builders surprise public with loud empowering statements

Advertising Agency: Clemenger BBDO, Australia
Creative Chairman: James McGrath
Executive Creative Director: Ant Keogh
Copywriter: Andre Hull
Art Director: Lee Sunter
Senior Producer: Lisa Moro
Planning Director: Michael Derepas
Planner: Matt Pearce
Group Account Director: Jennifer Chin
Senior Account Director: Tim Clark
Director: Nick Kelly / The Sweet Shop
Camera Operators: Andrew Dunlop, Chas Mackinnon, Jimmy Harmsworth
Editor: Graeme Pereira / The Butchery
Producer: Nikolas Aulich / The Sweet Shop
Production Company: Wilf Sweetland, Edward Pontifex / The Sweet Shop
Post Production Company: The Butchery / The Refinery
Flame Artists: Eugene Richards / The Refinery
Sound Designers / Engineers: Stevo Williams, Flagstaff Studios
Sound House: Flagstaff Studios

JANDL: Looking for Account Planner

The biggest small agency in the World.

Advertising Agency: Jandl, Bratislava, Slovakia
Chief Creative Officer: Bernd Fliesser
Creative Director: Alex Strimbeanu
Art Director: Razvan Mitoiu
Copywriter: Andrei Gurau
Head of Strategy: Rado Ondrejicek
Head of Digital: Matej Moravansky, Michal Olsovsky
Account Manager: Marek Wilhalm
Graphic: Brano Sladek, Rado Srank
Production Studio: The Cell
Published: March 2014

JANDL: Looking for Art Director

The biggest small agency in the World.

Advertising Agency: Jandl, Bratislava, Slovakia
Chief Creative Officer: Bernd Fliesser
Creative Director: Alex Strimbeanu
Art Director: Razvan Mitoiu
Copywriter: Andrei Gurau
Head of Strategy: Rado Ondrejicek
Head of Digital: Matej Moravansky, Michal Olsovsky
Account Manager: Marek Wilhalm
Graphic: Brano Sladek, Rado Srank
Production Studio: The Cell
Published: March 2014

JANDL: Looking for Copywriter

The biggest small agency in the World.

Advertising Agency: Jandl, Bratislava, Slovakia
Chief Creative Officer: Bernd Fliesser
Creative Director: Alex Strimbeanu
Art Director: Razvan Mitoiu
Copywriter: Andrei Gurau
Head of Strategy: Rado Ondrejicek
Head of Digital: Matej Moravansky, Michal Olsovsky
Account Manager: Marek Wilhalm
Graphic: Brano Sladek, Rado Srank
Production Studio: The Cell
Published: March 2014

Sparkasse Versicherung Legal Protection Insurance: Ear

We empower the weak.

Advertising Agency: Jung von Matt / Spree, Berlin, Germany
Creative Directors: Philip Bolland, Javier Suarez Argueta
Executive Creative Director: Till Eckel
Copywriter: Christopher Hoene
Art Director: Marc Tebart
Illustrator: Frank Hoppmann

Sparkasse Versicherung Legal Protection Insurance: Pig

We empower the weak.

Advertising Agency: Jung von Matt / Spree, Berlin, Germany
Creative Directors: Philip Bolland, Javier Suarez Argueta
Executive Creative Director: Till Eckel
Copywriter: Christopher Hoene
Art Director: Marc Tebart
Illustrator: Frank Hoppmann

Sparkasse Versicherung Legal Protection Insurance: Snowman

We empower the weak.

Advertising Agency: Jung von Matt / Spree, Berlin, Germany
Creative Directors: Philip Bolland, Javier Suarez Argueta
Executive Creative Director: Till Eckel
Copywriter: Christopher Hoene
Art Director: Marc Tebart
Illustrator: Frank Hoppmann

Marca Dolce & Gabbana explica o que os italianos dizem com as mãos

Lá no fundo, os brasileiros têm mais dos italianos do que se imagina. O hábito de usar as mãos para se comunicar – ou enfatizar determinados pontos – ganha destaque em “Learn Italian Gestures With Dolce & Gabbana Models”. O vídeo, criado pela dupla Ben Taylor e Alessia Gargiulo, do site Swide, para o canal da marca Dolce & Gabbana no YouTube, é protagonizado  pelos modelos masculinos que desfilaram para a grife no começo do ano.

Apesar de não trazer nada novo para os brasileiros, o vídeo é divertido – especialmente para o público feminino – e pode até ser útil caso alguém resolva se comunicar com um italiano sem dominar o idioma falado.

gestos1

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Johnson’s Baby: The Grandparents Frame

Advertising Agency : Impact BBDO, Dubai, UAE
Regional Executive Creative Director: Fadi Yaish
Creatives: Andreas Schwitter, Anne Maro Huberts, Philip Hovensjö
Creative Designer: Bana Salah
Brand team: Talal Sheikh Elard, Leen Fakheriddin, Tanya Vahanian
Digital team: Benjamin Schwartz, Wim Coetzee, Faith Malimban, Tahir Kahliq
Producer: Emilie Haddad
Production house: City films
Director: Marc Hadife
DOP: Toufic Tabbal
Executive Producer: Nadine Lteif
Editor: Simon Habr
Dop: City Films
Editor: City Films
Music: Audio Network Sound Studio

The Shoe Butler: Meet the Parents

Your shoes arrive first. Keep them shining.

Advertising Agency: DDB, Dubai, UAE
Executive Creative Director: Firas Medrows
Art Directors: Kapil Mayekar, Makarand Patil
Creative Directors: Makarand Patil, Kartik Aiyar
Copywriter: Kartik Aiyar
Planner: Souha Dalloul
Account Director: Heba El Zoaiby
Illustrators: Lokesh Karekar, Kartik Aiyar

The Shoe Butler: Party

Your shoes arrive first. Keep them shining.

Advertising Agency: DDB, Dubai, UAE
Executive Creative Director: Firas Medrows
Art Directors: Kapil Mayekar, Makarand Patil
Creative Directors: Makarand Patil, Kartik Aiyar
Copywriter: Kartik Aiyar
Planner: Souha Dalloul
Account Director: Heba El Zoaiby
Illustrators: Lokesh Karekar, Kartik Aiyar

The Shoe Butler: Interview

Your shoes arrive first. Keep them shining.

Advertising Agency: DDB, Dubai, UAE
Executive Creative Director: Firas Medrows
Art Directors: Kapil Mayekar, Makarand Patil
Creative Directors: Makarand Patil, Kartik Aiyar
Copywriter: Kartik Aiyar
Planner: Souha Dalloul
Account Director: Heba El Zoaiby
Illustrators: Lokesh Karekar, Kartik Aiyar

The Shoe Butler: The Red Carpet

Your shoes arrive first. Keep them shining.

Advertising Agency: DDB, Dubai, UAE
Executive Creative Director: Firas Medrows
Art Directors: Kapil Mayekar, Makarand Patil
Creative Directors: Makarand Patil, Kartik Aiyar
Copywriter: Kartik Aiyar
Planner: Souha Dalloul
Account Director: Heba El Zoaiby
Illustrators: Lokesh Karekar, Kartik Aiyar

JAND: Looking for Art Director, Looking for Art Director, Looking for Account Manager


PR, Integrated, Online
JANDL

Just when you thought it couldn’t get any bigger, along comes JANDL. More on www.biggestsmallagency.com

Advertising Agency:Jandl, Bratislava, Slovakia
Chief Creative Officer:Bernd Fliesser
Creative Director:Alex Strimbeanu
Art Director:Razvan Mitoiu
Copywriter:Andrei Gurau
Head Of Strategy:Rado Ondrejicek
Head Of Digital:Matej Moravansky, Michal Olsovsky
Account Manager:Marek Wilhalm
Graphic:Brano Sladek, Rado Srank
Production Studio:The Cell

Advertising: Commercials to Go Live With Show Cast Members

TV Land, a Viacom cable channel, will have live ads with the characters from two series, “Hot in Cleveland” and “The Soul Man,” during special live broadcasts of the shows.

    



Facebook Buys Virtual Reality Device Maker In Bet On ‘Platform of Tomorrow’


Facebook CEO Mark Zuckerberg thinks he’s discovered the future of social-networking: connecting people in a virtual world.

That’s the rationale he offered for Facebook’s announced $2-billion purchase of Oculus VR, an Irvine, Calif.-based virtual-reality company that’s currently working on a headset for 3-D gaming. The long-term notion is for people to have face-to-face interactions with each other, not just to post in each other’s news feeds.

“Oculus has the potential to be the most social platform ever,” he said. “Today social networks are about sharing moments, but tomorrow it will be about sharing experiences.”

Continue reading at AdAge.com

Facebook Buys Virtual Reality Device Maker Oculus VR for $2 Billion Cash and Stock


Facebook said it will buy virtual-technology company Oculus VR Inc. for about $2 billion, in its first push into the hardware-technology industry.

The deal includes $400 million in cash and 23.1 million Facebook shares, as well as an additional $300 million if the acquisition achieves certain milestones, the Menlo Park, California-based company said in a statement today.

Facebook has ramped up its dealmaking this year as it works to beef up its mobile business. The social network acquired mobile photo-sharing application Instagram in 2012 for about $700 million. The company agreed to buy mobile messaging app WhatsApp Inc., which has 450 million users worldwide, for about $19 billion last month. Oculus, based in Irvine, California, makes a virtual reality headset for gaming.

Continue reading at AdAge.com