Better This: Grandma

Your daily dose of self-improvement.

Advertising Agency: Livingroom, Dubai, UAE
Creative Director: Mansoor A. Bhatti
Art Directors: Lara Bizri, Ruel, Dina Sam, Cynthia Wong, Mansoor A. Bhatti
Copywriter: Umer Razzak
CSD: Elias Kanakri

Better This: Germ magnet

Your daily dose of self-improvement.

Advertising Agency: Livingroom, Dubai, UAE
Creative Director: Mansoor A. Bhatti
Art Directors: Lara Bizri, Ruel, Dina Sam, Cynthia Wong, Mansoor A. Bhatti
Copywriter: Umer Razzak
CSD: Elias Kanakri

Better This: Bedtime

Your daily dose of self-improvement.

Advertising Agency: Livingroom, Dubai, UAE
Creative Director: Mansoor A. Bhatti
Art Directors: Lara Bizri, Ruel, Dina Sam, Cynthia Wong, Mansoor A. Bhatti
Copywriter: Umer Razzak
CSD: Elias Kanakri

Better This: Baby

Your daily dose of self-improvement.

Advertising Agency: Livingroom, Dubai, UAE
Creative Director: Mansoor A. Bhatti
Art Directors: Lara Bizri, Ruel, Dina Sam, Cynthia Wong, Mansoor A. Bhatti
Copywriter: Umer Razzak
CSD: Elias Kanakri

Campanile: Punk

New design. New comfort. It changes the way you stay.
Rediscover the pleasure of sleeping.

Advertising Agency: PONK, Paris, France
Creative Director / Copywriter: Franck Pralong
Art Director: Clémentine Damolini
Photographer: Ilario Magali
Published: November 2013

Campanile: Wrestler

New design. New comfort. It changes the way you stay.
Rediscover the pleasure of sleeping.

Advertising Agency: PONK, Paris, France
Creative Director / Copywriter: Franck Pralong
Art Director: Clémentine Damolini
Photographer: Ilario Magali
Published: November 2013

T-Fal Canada: Steam Signals

In a push to get into online video, T-Fal Canada was looking for something that would push the limits of what the brand was comfortable with. They also needed to highlight the strengths of the product: More powerful steam that lasted longer! The concept was simple: two women having a conversation using the steam from their irons. The woman with the traditional iron keeps running out of steam mid-sentence.

Advertising Agency: Faren° Agency, Toronto, Canada
Creative Director: Bryan Canning
Art Director: Steve Garwood
Copywriters: Bryan Canning, Steve Garwood
Producer: Justin MacRae
Director: Dave Krovblit
Post: Married to Giants
Colour: Alter Ego
VFX: 3am Design
Published: February 2014

Luxury Submarine Hotels – The Oliver’s Travels Lovers Deep Getaway is an Underwater Adventure (GALLERY)

(TrendHunter.com) For those who have a James Cameron-like love for the unchartered underwater world, the Oliver’s Travels Lovers Deep getaway is a once-in-a-life experience. It is a luxury submarine hotel that…

Metro Trains: Dumb Ways to Valentine

Advertising Agency: McCann, Australia
Director: Julian Frost
Executive Creative Director / Creative Director: John Mescall
Art Director: Pat Baron
Designer: Commonwealth Toys and Novelty
Published: January 2014

Blush Berlin: F**k the EU

A quick shot on Facebook after the quote from Victoria Nuland.

Advertising Agency: Glow, Berlin, Germany
Creative Director: Johannes Krempl
Photographer: Nils Rodekamp

Viaplay: Relaxed

Advertising Agency: Rodolfo, Stockholm, Sweden
Account Director: Adam Lundberg
Creative Planner: Ludwig Jonsson
Copywriter: Mimmi Jostell
Graphic Designer: Gohar Avagyan
Web developer: Björn Tollström
Project Manager: Ulrika Silfverstolpe

Final Season of Disney’s ‘Star Wars’ Animated Series Will Run on Netflix, Not Cable


Netflix, adding to its growing role in kids’ online videos, has obtained exclusive streaming rights to the new, final season of “Star Wars: The Clone Wars,” an animated TV series based on George Lucas’s “Star Wars” movies from Walt Disney Co.

U.S. and Canadian subscribers will be able to view the 13-episode sixth season of “Star Wars: the Clone Wars” beginning March 7, Netflix said today. The series ran for five seasons on Time Warner’s Cartoon Network.

“‘Star Wars’ is one of the most iconic franchises of all time, and this series joins a long line of Disney content that Netflix members are and will continue to enjoy for years to come,” Netflix Chief Content Officer Ted Sarandos said in a statement. “The ‘Clone Wars’ marks an important moment as Netflix welcomes more and more first-run content from the Walt Disney Co. and its subsidiaries.”

Continue reading at AdAge.com

Drift Projects

Le studio Drift, fondé en 2006 par Ralph Nauta et Lonneke Gordijn, a créé plusieurs projets d’installation de lumières pour divers événements. De Miami Basel au Grand-Hornu Images Museum, leurs créations jouent essentiellement avec le mouvement, les structures et la confrontation entre nature et technologie.



FF3 at Grand-Hornu Images Museum – « Space Oddity », 2012.

Flylight at Hi-Tech Campus Eindhoven, 2012.

Miami Basel 2013.

Flylight during La Biennale di Venezia, 2012.

FF3 at Gemeentemuseum Den Haag Museum, 2012.

Luminous Times in Boisbuchet, 2011.

0 FF3 at Grand-Hornu Images museum - Space Oddity
19 Luminous Times - in Boisbuchet 2011
18 Luminous Times - in Boisbuchet 2011
17 Luminous Times - in Boisbuchet 2011
16 FF3 Gemeentemuseum Den Haag
15 FF3Gemeentemuseum Den Haag
14 FF3 Gemeentemuseum Den Haag
12 Flylight during La Biennale di Venezia
10 Flylight during La Biennale di Venezia
9 Miami Basel 2013
8 Miami Basel 2013
7 Miami Basel 2013
6 Miami Basel 2013
3 bis Flylight Hi-Tech Campus Eindhoven
2 Flylight Hi-Tech Campus Eindhoven
1 Flylight Hi-Tech Campus Eindhoven

Safeco: Professor and Jenkins

Advertising Agency: Sponsorshop, USA
Creative: Steve Behnke
Production Company: Gifted Youth
Director: David Tindale
Copywriter: Nick Wiger
Executive Producer: Josh Martin
Producer: Alistair Walford
Post Production: Therapy Studios
Executive Producer: Joe DiSanto
Producer: Allegra Bartlett
Editor: Kristin McCasey
Assistant Editor: Jake Shaver
Online / Color: Omar Inguanzo
Motion Graphics: Visual Creatures
Producer: Anne Cuizon Pendola
Creative Directors: Ryan McNeely, John Cranston

Corujão Volkswagen: Vacations

It’s not the kind of scenery you want to see on your vacations.
Corujão Volkswagen Maintenance & Service.

Advertising Agency: Verbal Communication, Curitiba, Brazil
Creative Director: Cláudio Erwin
Art Director: Rodrigo Lira
Copywriter: Leandro Bonfim
Published: January 2014

Aids Fonds: Let’s spread the #dutchkiss

http://www.thedutchkiss.nl

Advertising Agency: Woedend!, Amsterdam, The Netherlands
Creative Directors: Merien Kunst, Lennart Driessen
Art Director: Paul van Uden
Copywriter: Annigje Jacobs
Edit: Dutch Toast
Sounds: Soundware
Additional credits: Majke Hogendorp, Eline Paardekoper
Published: February 2014

Draftfcb NY Releases Jamaica Tourist Board Case Study

Back in 2012, the Jamaica Tourist Board decided to stick with Draftfcb New York (who started work for them all the way back in 1991) for five years following a competitive review.

That decision seems to have paid off, as Draftcb just released a case study for the Jamaica Tourist Board, and the results are pretty irie. The agency’s recent campaign for Jamaica Tourist Board, which included setting up a the world’s largest stress ball in Times Square this past November, brought results including a 423% increase in Facebook daily impressions, 1,264% increase in Facebook engagement. Draftfcb spends the ending of the 2 minute video interviewing New Yorker’s who are clearly still stressed out. Maybe they need to take the advice of the Tourist Board’s Christopher Dobson, and “come down to the beautiful, warm island of Jamaica,” where they have more efficient means of relaxation. Credits after the jump.

continued…

New Career Opportunities Daily: The best jobs in media.

Genertel / EuropeAssistance Insurance: L1F3

Advertising Agency: M&C Saatchi, Milan, Italy
Production Company: H Films
Director: Edoardo Lugari
DoP: Marcello Dapporto
Edit: Andrea Paganini

Indicados ao Oscar de Melhor Filme ganham cartazes versão LEGO

O Yahoo! Movies misturou a proximidade do Oscar com o sucesso de “The LEGO Movie” e criou a série de pôsters abaixo.

As minifiguras LEGO tomam o lugar dos personagens dos nove títulos indicados a Melhor Filme na premiação da Academia. Não há nenhuma grande criação além dos cartazes originais, mas não deixa de ser irresistível.

LEGO
LEGO
LEGO
LEGO
LEGO
LEGO
LEGO
LEGO
LEGO

Brainstorm9Post originalmente publicado no Brainstorm #9
Twitter | Facebook | Contato | Anuncie

São Paulo’s Football Federation 2014 São Paulo’s Football Championship: #LINESMENFORPEACE


Media, Outdoor, Film, Promo, PR, Integrated
São Paulo’s Football Federation

To promote peace inside stadiums, we created a simple, unprecedented action that could not be ignored by the major opinion makers and the media in general: we raised the Peace Flag.

Advertising Agency:Wunderman, Sao Paulo, Brazil
Art Director:Andre Araujo
Copywriter:Samuel Normando
Creative Director:Paulo Sanna, Adriano Abdalla, Fábio Matiazzi, Fernando Tomeu, Rafael Palermo, Joao Paulo Martins
Graphic Production:Sandro Figueiredo
Project Manager:Sérgio Porro
Rtv:Cléo Andrade, Flavia Rocha
Video:La Casa de La Madre
Director:Jorge Brivilati
DoP:Felipe Hermini
Executive Producer:Renata Martins
Producer:Angelina Trevisan
Editor:Daniel Weber
Postproduction supervisor:Felipe Andriolo
Sound:Audio Machine, The Sessions Studios