(TrendHunter.com) The People over at Kai Design have come up with an offbeat theme restaurant design and they’ve been rewarded for their efforts by claiming the ‘standalone bar or club’ prize at the 2013…
Agency: Greekvertising, Athens, Greece
Creative Director/Art Director: Alessio Criscuoli
Copywriter: Naya Koutroumani
Client: Land Rover Greece
By now, you’re probably well aware of Burger King’s new lo-cal “Satisfries” and perhaps have even seen Mother’s spot that promotes the fast-food chain’s launch of its newest product. Well, what we happened to miss this past weekend during our hibernation was the teaser social/experiential portion of the event dubbed #WTFF, which not only involved Mother but also Big Fuel (where have ya been?), who dropped giant, 8-foot (steal-able) fries in NYC, LA and Chicago.
Subsequently, the fries were photographed by pedestrians as well as hand-picked “Instagram influencers,” who posted their images here as well as on a Tumblr site. It wasn’t until the official launch of Satisfries that Burger King officially acknowledged the project dubbed #WTFF. The parties involved even managed to photobomb the Today show (above) earlier this week, so what the hell, we decided to regale for a minute in a neat project touting something we’ll probably never consume anyways. We just wish we had one of those large-size fake fries to take home, though.
New Career Opportunities Daily: The best jobs in media.
(TrendHunter.com) Miley Cyrus has been changing her image lately, but we all remember the old Miley seen within these Miley Cyrus photo shoots. The girl is growing up, and we can’t blame her for trying out new…
Four e-cigarette brands have been reprimanded by the ad watchdog for running advertising that was too vague about the type of product they were promoting.
Diseases from unsafe water and lack of basic sanitation kill more people every year than all forms of violence, including war. WATER KILLS campaign for Water is Life Organization focuses on creating awareness for this lethal problem. Moreover, urinal posters aims to be a slap in the face and a reminder of how much we take ‘clean drinking water accessibility’ for granted.
Advertising Agency: Miami Ad School, San Francisco, USA
Art Director: Hazar Aki
McDonald’s is today launching a range of value breakfast products called the “Breakfast Snack Wraps”.
Advertising Agency: Auge Headquarter, Milan, Italy
Executive Creative DIrectors: Federica Ariagno, Giorgio Natale
Creative Director: Williams Tattoli
Art Director: Federico Grassi.
Copywriter: Niccolò Bossi, Anita Rocca.
Senior Producer: Silvia Cattaneo.
Production Company: Mercurio Film
Producer: Annalisa De Maria
Director: Erik Van Wyk
Editing: You_are
Music: ‘When I grow up” by Eleisha Eagle.
Sound Design: The Log Audio
Carlsberg has unveiled a global campaign promoting its three-year deal as the official beer partner of the Premier League, as part of its on-going “That call for a Carlsberg” strategy.
“Great brands never die.”
Advertising Agency: Bees Publicidade, Goiânia, Brazil
Creative Director: Flávio Filho
Art Directors: Jesus Araújo J., Raphael Faria, Marcos Roberto
Copywriter: Guilherme Prado
Illustrator: Jesus Araújo J.
Additional credits: Vitor Duarte, Camilla Leal
Advertising Agency: AD Communication, Phnom Penh, Cambodia
Creative Director: Juveris Tenisons
Art Directors: Juveris Tenisons, Rita Carvalho, David Pinho
Copywriters: Ritchie Munro, Juveris Tenisons
Photographer: Peteris Tenisons
Advertising Agency: Fuel, Lisbon, Portugal
Creative Directors: Marcelo Lourenco, Pedro Bexiga
Copywriters: Marcelo Lourenco, Rita Carmo
Art Directors: Pedro Bexiga, Nadia Pinto
Agency Producers: Pedro Silva, Rita Santos
Cif wanted to introduce a campaign based on the concept of nostalgia. And it released its products with their old packaging. Through this campaign, Cif aimed to remind the users of the products that marked the history of Cif. Accordingly, the announcement of this campaign had to be done nostalgically.
On our part, we created a Cif timeline, starting from 1985, the year when it entered Turkey, up until present day. We designed this timeline on a cardboard band, placing hallmark Cif products on it and incorporating Cif’s nostalgic commercial music. We produced music boxes of old times that would play the commercial music. We adjusted the cardboard band according to the notes of the commercial music and put the band into the music box. As the music box plays, the journey into the time with Cif has begun.
The nostalgia package has been delivered to our most active users on Facebook page and bloggers. This is the story of the nostalgic way by which Cif nostalgia campaign was announced.
Advertising Agency: Project House HAVAS, Istanbul, Turkey
Creative Director: Cabbar Cem Ozdemir
Creative Group Head: Onur Guvener
Brand Director: Burcak Arzova
Brand Manager: Begum Ak?n
Art Directors: Caner Ergur, Tuncay Y?lmaz
Copywriter: Tulip Gunkut
Graphic Designer: Basak Cans?n Ersoz
Social Media Specialist: Birol Ecevit
Ladbrokes, SapientNitro’s most high profile above-the-line client, has put its £7 million creative advertising account up for pitch.
Voici en exclusivité le nouveau clip de C2C illustrant le morceau « Delta ». Avec une vidéo d’animation d’une incroyable qualité réalisée par le collectif CRCR, cette création associe parfaitement musique et images. Un clip disponible dans la suite, suivi d’une série de fonds d’écran à télécharger spécialement sur Fubiz.
Fubiz vous propose en exclusivité de télécharger ces fonds d’écran illustrant le clip de C2C réalisé par CRCR :
What is it like to be a fan of the Barclays Premier League?
According to Carlsberg, it’s a literal rollercoaster ride.
A new global campaign from the beer brand, which kicked off a three-year partnership with the English soccer league this year, positions the experience of fandom as being so exciting, so unexpected, that it’s akin to being on a rollercoaster.
(TrendHunter.com) You probably aren’t thinking of Christmas just yet, but these window displays by Sofia Coppola for Le Bon Marche may give you some early festive cheer.
Collaborating with the Paris department…
(TrendHunter.com) As basic as the lighting collection dubbed Base by NUD Collection, a studio founded by architect and designer Mies van der Rohe and based in Fristad, Sweden, may first appear, there is much more…
The televised debate between Letitia James and Daniel L. Squadron was fiercely negative as the candidates sought to win over the tiny number of undecided voters.
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>> Atrasou, sim, foi mal. Mas vejam pelo lado bom, ainda é terça-feira! 😉 < <
Uma das figuras mais emblemáticas da vida profissional, presente em diversas áreas, é o micreiro. Também conhecido como “o sobrinho”. É aquele que, mesmo sem conhecimento técnico apurado ou acadêmico, presta algum tipo de serviço especializado por pouco ou nenhum custo. Quase sempre, são também notórios pelo resultado final de baixa qualidade.
No Braincast 82, discutimos o papel desse tipo de trabalho em relação aos profissionais que investem tempo e dinheiro em educação formal, formação cultural e artística. Os micreiros são prejudiciais para o mercado? Não seria essa uma visão preconceituosa, já que talento e trabalho legítimo podem vir de qualquer lugar? Carlos Merigo, Saulo Mileti, Luiz Yassuda e Cristiano Dias opinam sobre a polêmica e contam seus causos, afinal, todo mundo já foi micreiro um dia.
Faça o download ou dê o play abaixo:
> 0h02m15 Comentando os Comentários?
> 0h16m16 Pauta principal
> 1h09m40 Qual é a Boa? – qualeaboadobraincast.tumblr.com
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Post originalmente publicado no Brainstorm #9
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This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
