Hasta La Creative!

If you go see a concert this summer, it’s most likely going to be a Live Nation show. They’re the biggest concert promoter in the country with venues like Shoreline, The Palladium, Jones Beach and The Fillmore. Among the artists appearing at Live Nation venues this summer are Jay-Z, Kanye West, Beyoncé, Rush, One Direction, The Dave Matthews Band, Toby Keith and many more.

In addition to being one of the largest promoters of live entertainment in the US, Live Nation also controls the largest archive of rock ‘n roll-related fine art photography ever assembled: Rock Paper Photo. Wanting to tap into this goldmine of iconic imagery before its captive audience of millions of music fans, we created a poster series that would appear on-screen at its venues before shows.

Advertising Agency: Division of Labor, Sausalito, USA
Creative Directors: Paul Hirsch, Josh Denberg
Production: Mike Gabriel
Published: May 2013

If you go see a concert this summer, it’s most likely going to be a Live Nation show. They’re the biggest concert promoter in the country with venues like Shoreline, The Palladium, Jones Beach and The Fillmore. Among the artists appearing at Live Nation venues this summer are Jay-Z, Kanye West, Beyoncé, Rush, One Direction, The Dave Matthews Band, Toby Keith and many more.

In addition to being one of the largest promoters of live entertainment in the US, Live Nation also controls the largest archive of rock ‘n roll-related fine art photography ever assembled: Rock Paper Photo. Wanting to tap into this goldmine of iconic imagery before its captive audience of millions of music fans, we created a poster series that would appear on-screen at its venues before shows.

Advertising Agency: Division of Labor, Sausalito, USA
Creative Directors: Paul Hirsch, Josh Denberg
Production: Mike Gabriel
Published: May 2013

If you go see a concert this summer, it’s most likely going to be a Live Nation show. They’re the biggest concert promoter in the country with venues like Shoreline, The Palladium, Jones Beach and The Fillmore. Among the artists appearing at Live Nation venues this summer are Jay-Z, Kanye West, Beyoncé, Rush, One Direction, The Dave Matthews Band, Toby Keith and many more.

In addition to being one of the largest promoters of live entertainment in the US, Live Nation also controls the largest archive of rock ‘n roll-related fine art photography ever assembled: Rock Paper Photo. Wanting to tap into this goldmine of iconic imagery before its captive audience of millions of music fans, we created a poster series that would appear on-screen at its venues before shows.

Advertising Agency: Division of Labor, Sausalito, USA
Creative Directors: Paul Hirsch, Josh Denberg
Production: Mike Gabriel
Published: May 2013

If you go see a concert this summer, it’s most likely going to be a Live Nation show. They’re the biggest concert promoter in the country with venues like Shoreline, The Palladium, Jones Beach and The Fillmore. Among the artists appearing at Live Nation venues this summer are Jay-Z, Kanye West, Beyoncé, Rush, One Direction, The Dave Matthews Band, Toby Keith and many more.

In addition to being one of the largest promoters of live entertainment in the US, Live Nation also controls the largest archive of rock ‘n roll-related fine art photography ever assembled: Rock Paper Photo. Wanting to tap into this goldmine of iconic imagery before its captive audience of millions of music fans, we created a poster series that would appear on-screen at its venues before shows.

Advertising Agency: Division of Labor, Sausalito, USA
Creative Directors: Paul Hirsch, Josh Denberg
Production: Mike Gabriel
Published: May 2013

Lebron and Stephen A. Smith feud over “Greatest-of-All-Time”. Stephen A. takes issue with a tweet from LeBron reading “Chicken McNuggets #GreatestAllTime,” asking, “Ever heard of the Quarter Pounder with Cheese LeBron? Whatever happened to the Big Mac?” The debate created a ripple effect of responses from viewers across the country, all chiming in to give their two cents on the greatest McDonald’s item.

Advertising Agency: Arnold Worldwide, USA
Chief Creative Officer: Pete Favat
Creative Directors: Craig Miller, Pete Shamon
Art Director: Marcus Chin-Quee
Copywriter: Jeff Vitkun
Business Affairs: Jen Wrentmore
Sr. Broadcast Producer: Sean Vernaglia
Producer: Whitney Bogosian
Sr. Group Marketing Director: Catherine Ellefson
Sr. Marketing Producer: Dan Gross
Production Company: Hungry Man
Director: Dave Laden

A dull knife is not a knife.

Advertising Agency: La Familia, Santiago, Chile
Executive Creative Director: Miguel Angel Barahona
Creative Director: Gabo Cantallopts
Art Director: Victor Torres
Copywriters: Miguel Angel Barahona, Javier Latorre
Illustrator: Patricio Vera
Published: June 2013