Wood Map

Focus sur l’artiste française Claire Fontaine qui a réalisé en 2011 cette superbe installation appelée « U.S.A. » composée de milliers d’allumettes de bois insérées dans un mur au Portland Institute for Contemporary Art. Une véritable réussite visuelle à découvrir en images dans la suite de l’article.

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Do the Harlem Shake, em breve na agência mais próxima

Se você acha que os tradicionais micos de fim de ano de agências e empresas modernetes acabaram, o B9 adianta que um dos possíveis hits para alimentar a sanha dançarina dos profissionais Brasil afora, depois do Gangnam Style, será o Harlem Shake.

Nossos correspondentes na terra do Tio Sam relatam que em menos de 4 dias, o negócio virou febre. Seria inveja do nosso Carnaval? A verdade é que desenterraram uma música de um rapaz chamado Baauer, fizeram uma dancinha engraçada e colocaram no YouTube. Enquanto você desfilava de fantasia por aí, diversas outras versões foram gravadas e a novidade chegou ao mundo corporativo, colocando escritórios inteiros para pagar aquele mico.

Veja aqui o pessoal do College Humor:

E aqui o pessoal da Wieden+Kennedy de Portland:

E o pessoal do BuzzFeed:

Será que a moda pega?

Brainstorm9Post originalmente publicado no Brainstorm #9
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Sports Illustrated Teases Swimsuit Issue

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As if the Sports Illustrated Swimsuit Issue actually needs any promotion. But that didin’t stop the brand from putting one out to support its week-long push to get everyone to clamor for its cleavage collection as if humans were a species that can’t get through one day without fantasizing about having sex with Kate Upton. Oh wait.

Taco Bell Introduces Doritos Cool Ranch Taco With Vine

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Like a bunch of lemmings jumping off a cliff, more and more marketer’s are jumping aboard Twitter’s Vine to tout their brands. Seriously. It’s like Pinterest doesn’t exist any more. Vine is the shiny new object du jour for marketers.

Not familiar with Vine? It’s actually a fairly cool app. It allows you to shoot six second videos that can be broken up into segments allowing for some fairly ingenious creativity.

Today, Taco Bell jumped on the bandwagon to announce the new product which will be available March 7.

JCDecaux: Like

Advertising Agency: Y&R, Tel Aviv, Israel
Chief Creative Officer: Benni Bronski
Creative Director: Dror Nachumi
Art Director: Shay Israel
Copywriter: Oz Frenkel
Producer: Shira Robas & Lirona Spivak
Retoucher: Boaz Rosemberg

BMW 7 Series: Valet

Advertising Agency: Gitam BBDO, Tel Aviv, Israel
Creative Directors: Danny Yakobowitch, Moshe Saikevich
Art Director: Tamar Dvir
Copywriter: Yaron Perel
VP Client Service: Dror Tankus
Client Manager: Eyal Blechman
Planning Manager: Oren Neiger
Account Manager: Alon Goldman
Production Manager: Noga Sagi
Producers: Aviv Lahav
Photographer: Lior Nordman
Photoshop Artist: Alex Melik-Adamov

Mercedes Benz Distronic Plus: Fat, Dog

“Automatic safe distance. Distronic Plus.”

Advertising Agency: Ogilvy & Mather, Bogotá, Colombia
Creative: John Raúl Forero
General Creative Director: Juan Pablo Alvarez
Creative Directors: Julián Gutiérrez, Andrés Astorquiza
Art Directors: Juan Pachón, Esteban Márquez, Andrés Astorquiza, Juanita Delvasto
Copywriters: Julián Gutiérrez, Juan Cárdenas
Illustrator: Sebastián Bautista
Retouch: Salamágica Chile

Swiss Smile Dental Clinic: Brown, Grey

Advertising Agency: Ruf Lanz, Zurich, Switzerland
Creative Directors: Markus Ruf, Danielle Lanz
Art Director: Isabelle Hauser
Copywriter: Maren Beck
Graphic Designer: Dave Schellenberg
Composing: Aschmann Klauser

Toyota Tundra: AWD Music

Advertising Agency: Bleublancrouge, Montreal, Canada
Creative Director: Gaetan Namouric
Art Director: Sebastien Lafaye
Copywriter: Maxime Paiement
Photographer: Alain Desjean
Retoucher: Claude Lafrance

Noeeko Studio

Coup de cœur pour No-Ee-Ko un studio de design situé à Varsovie en Pologne. Fondé par Michal Sycz, ce studio de design, illustration et identité graphique travaille pour divers clients et propose des créations d’une grande qualité dont cette série de posters. Une sélection est à découvrir en images dans la suite de l’article.

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JCDecaux, Mother and Karmarama back young creative competition

JCDecaux, Rankin and agencies including Mother and Karmarama are backing the return of a competition to find young creative talent, run by the Arts University Bournemouth (AUB).

Google promove assistente pessoal Google Now do Nexus 4

Para promover a adição do assistente pessoal Google Now nos smartphones Nexus, o Google mostra a importância de conseguir a informação de forma rápida na hora certa.

“Live in the Now” mostra diferentes realidades em diversas partes do mundo, em que a informação colabora de forma prática para a vida das pessoas.

Criação da agência Mullen.

Nexus

Brainstorm9Post originalmente publicado no Brainstorm #9
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Krow – Be Work Happy

Pirata et Peak15 ont pensé et réalisé une superbe vidéo d’animation pour la nouvelle plateforme de recrutement appelée Krow. Avec des choix graphiques d’une grande qualité, cette animation explicative appelée « Be Work Happy » est à découvrir en images dans la suite de l’article.

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My Media Week: Jo Blake

This week, Jo Blake, head of print and radio investment at Arena Media, talks app opportunities and her love of Piers Morgan, while kick-starting her health regime.

21 Enticing Champagne Bottles – For Those Looking to Pop Open Some Bubbly This Valentine’s Day (TOPLIST)

(TrendHunter.com) Whether it’s Christmas, New Year’s Eve or any other special holiday, popping open a bottle of champagne is one of the most exhilarating parts about it, and these enticing champagne…

Whimsical Fairy Tale Photography – These Photos by Katerina Plotnikova Reference Iconic Folklore (GALLERY)

(TrendHunter.com) These wonderfully whimsical photographs by Katerina Plotnikova derive a lot of their inspiration from classic fairy tales, which reference iconic characters and their journey through worlds filled…

How to Optimize Your Email Campaign ROI

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Email marketing is always changing. While overall read rates declined in Q4 2012, some marketers defied the odds with responsible, well-planned email sending strategies. However, as the top email marketers continue to test and optimize, new subscriber behaviors are changing the rules of the game.

Download this Email Intelligence Report now from Return Path to tap into the latest data trends and analytics to optimize your email campaigns and email ROI.

Lipton Tea runs Instagram photo challenge

Unilever-owned Lipton Tea is targeting a younger demographic for the first time, with an Instagram photo-challenge campaign.

Luminary Acknowledging Attire – The UnderRepped Represent T-Shirt Line Showcases Historical Geniuses (VIDEO)

(TrendHunter.com) UnderRepped, a brand new clothing company on Kickstarter wants to educate people on who the important role models are with their represent t-shirt line. 

Faces and names unfamiliar to the…

Como foi no trabalho?

Aproveitando que o carnaval acabou, é uma boa hora para assistir o comercial acima e refletir: Você é um mentiroso?

A Monster – um site de empregos – sempre veicula ótimos filmes sobre trabalho (1, 2, 3), desafiando o espectador a questionar sua situação atual.

A criação é da BBDO New York.

Monster

Brainstorm9Post originalmente publicado no Brainstorm #9
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