(TrendHunter.com) This collection of villainous fashion editorials prove that sometimes being bad can look ever so good. The damsel in distress look can get become a little dated, so mixing things up in the fashion…
Mars, Mondelez and Nestle have defended themselves from Oxfam’s accusations that they are failing to ensure the well-being of their workers, claiming their leadership has had a “positive impact”.
O ecossistema online provavelmente jamais estará livre da pirataria, já que as infinitas ações legais e bloqueios perpetrados pelas corporações tem pouco efeito prático. Porém, os últimos anos tem ensinado que criar alternativas legítimas de se oferecer conteúdo pode ser benéfico tanto para os consumidores como para as empresas.
No Braincast 52 não discutimos apenas os downloads ilegais, mas também outros temas que envolvem direito autoral e controle de informação na internet. Carlos Merigo, Saulo Mileti, Cris Dias e Luiz Yassuda debatem os direitos da liberdade digital, as atuais medidas para controlar a pirataria e o festival de letrinhas SOPA, PIPA, DRM, CAS, etc.
Faça o download ou dê o play abaixo:
> 0h03m38 Comentando os Comentários?
> 0h12m23 Pauta principal
> 1h05m30 Borracharia do Seu Abel?
> 1h06m45 Qual é a Boa?
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Post originalmente publicado no Brainstorm #9
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A topless image of pop star Rihanna has escaped censure from the ad watchdog despite complaints that it contained sexual imagery and was inappropriate for display where children could see it.
The Red Brick Road hired Rainey Kelly Campbell Roalfe/Y&R planner Simon Ringshall as a planning director.
Chris Harris, the president and chief operating officer of Cheil Europe, is stepping down from the role.
Hmm, well this little memo purportedly written by AKQA chairman Tom Bedecarre seems to indicate that the WPP-owned agency’s San Francisco managing director Stuart Sproule is moving on from the Bay Area and heading to our home turf. We’re of course trying to verify the matter with said agency, but here’s what we got below, verbatim:
“Anchors Aweigh, my boys, Anchors Aweigh. Farewell to college joys, we sail at break of day, ‘ay ‘ay ‘ay…
After 12 years of loyal and dedicated service to AKQA, Stuart Sproule has made the reluctant decision to pursue a new career and life opportunity in New York City. Fulfilling a long-held desire to return to Madison Avenue where he started his advertising career at JWT, Stuart will be joining TBWA as President of their global Digital Arts Network, which includes a team of 700 digital specialists across 18 TBWA offices.
February 28th will be Stuart’s last day at AKQA and because he has been busy making plans to move his family to New York, he won’t be back in San Francisco for several weeks — at which time I will be hosting a farewell reception so that we can properly send off Stuart with our best wishes and thanks for his many contributions to AKQA.
Until we meet once more, Stuart, here’s wishing you a happy voyage — to your new — home!
Best regards,
Tom–
Tom Bedecarre
Chairman”
Sproule, along with several others, was promoted by AKQA last year and took on the role of managing director, international operations & talent.
Update: It’s confirmed and Sproule joins Digital Arts Network on March 1 and will be based in New York. See statement after the jump.
New Career Opportunities Daily: The best jobs in media.
Sony Mobile has introduced a new strapline, ‘Be Moved’, as it seeks to align its marketing into the group’s overall communications strategy.
Sony Mobile has introduced a new strapline, ‘Be Moved’, as it seeks to align its marketing into the group’s overall communications strategy.
Danny Fishman has joined the Believe Entertainment Group as a partner. He will head up sales and marketing efforts around each of the company’s properties while also developing and producing original series, as well as contributing to the overall business management and strategic direction of the company. Mr. Fishman most recently served as president of Digital Broadcasting Group. Prior to his work at the Digital Broadcasting Group, Mr. Fishman was president of Broadband Enterprises and exec VP at iFilm. Mr. Fishman remains on the advisory board for the Digital Broadcasting Group.
Barbra Robin has been promoted to senior VP-integrated marketing for the CW network. Ms. Robin will serve as the network’s primary liaison between the CW’s marketing and media sales departments on all integrated partnerships. She joined the network in 2006 as VP-integrated marketing. She’s also held posts at Time Warner, CNBC and MSNBC.
Horizon Media’s new SVP Managing Director is Charlotte Cochrane. She will lead the agency’s digital practice in the Los Angeles office. Ms. Cochrane joins Horizon from Mindshare. For six years she headed up its digital practice as a senior partner. Before Horizon, she worked on a variety of accounts including Cisco, Virgin Mobile, Bare Essentials and Tabasco. Charlotte’s new role with Horizon includes providing digital strategic leadership throughout the communications-planning process.
Volta e meia surge algum tipo de gerador de Lorem Ipsum para tornar a criação de um layout um pouco mais divertida. Seja com uma pegada hipster, um tributo à sensibilidade de Samuel L. Jackson ou simplesmente um Lebowski Ipsum, opções não faltam nem para os fãs do Mussum. Para não correr o risco de se distrair – ou distrair o cliente – do que realmente importa, agora já existe o BLOKK, uma alternativa que substitui o texto por um tracejado.
Criado pela Dinamo Services, o BLOKK pode ser utilizado para “zombarias rápidas e wireframing para clientes que não entendem latim”.
Cá entre nós, o BLOKK também é perfeito para quem sofre de memória curta ou falta de atenção, e acaba se esquecendo de trocar o Lorem pelo texto verdadeiro – acredite, já vi isso acontecer em jornais – ou não percebe que a versão final não foi salva. Enfim, além de ser muito legal, esta fonte me parece bem útil.
Para ver funcionando na prática, como fizemos na imagem acima, você pode utilizar o Redactor, um projeto do desenvolvedor Cullen MacDonald que aplica o BLOKK no texto de qualquer site. Agora, se você quer explorar outras alternativas, o web designer Christian Naths criou o Redacted, uma iniciativa open source com variações bem interessantes do original.
Post originalmente publicado no Brainstorm #9
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The New York Times is to rebrand its international newspaper, the International Herald Tribune, as The International New York Times.
The tech-startup world is one of constant development and rapid innovation, and it’s hard to keep up. Here are four emerging categories and the startups within each to keep your eye on.
The Trend: Content Creation
Condition One Reimagines Video for Mobile Devices
(TrendHunter.com) The Calendar Girl project by photographer Matt Chase features a gorgeous redhead bombshell dressed in holiday-appropriate fashions for each month.
Hair and makeup styled like a pinup girl, the…
Not sure why we received so many tips about this (and from different IPs, mind you), but yes, sources familiar with the matter have confirmed that Bryce Sparks, who we’ve been told worked as account director on the Axe, Wisk and CREA accounts while at Toronto-based Union, has joined up with Ogilvy Toronto this week. We’ve been told the parting was amicable between the shop formerly known as CP+B Toronto and Sparks, who spent the majority of his ad career at DDB Canada, working out of Vancouver most recently as global account director on the Canadian Tourism Commission biz.
New Career Opportunities Daily: The best jobs in media.
It is near impossible to try and articulate the sheer size of Mobile World Congress. Besides the eight exhibition halls, each large enough to house over 300 stands, there’s the conference theatre, press centre and countless networking areas.
Social media spending as a percentage of marketing budgets will more than double over the next five years, according to a survey of almost 500 chief marketing officers in the US, which also found integration of social remains a key issue.
Pringles is running an EMEA-wide digital campaign to promote its new Roast Chicken flavour variant, and is to reveal subsequent flavours on its Facebook page.
-Hy Connect has acquired Chicago-based digital shop, lonelybrand. link
-Let’s revel in a little slo-mo action courtesy of McCann London for Sony’s Xperia Z, which was launched this week at the Mobile World Congress and breaks officially on March 1 (above).
-Kansas City-based Bernstein-Rein has won the LPL financial biz and as a result, will handle LPL’s entire marketing outreach: B2B and B2C.
-Fresh off of booting a client, Minneapolis-based, Omnicom-owned Martin|Williams has gained a new one in footwear/apparel brand, Wolverine. M|W takes over on AOR duties for Milwaukee-based Hanson Dodge and strategic/creative planning will begin immediately.
-Yahoo goes on the defensive about its ban on working from home. Is it the “right move?” link
– Contextual ad-tech company Vibrant Media has appointed former Newsweek, Hearst and Disney exec Pamela Raley as its VP of sales, East region.
New Career Opportunities Daily: The best jobs in media.
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