ASA bans ‘irresponsible’ Antica Sambuca Facebook photos

Hi Spirits, the alcoholic drinks company, has been reprimanded by the Advertising Standards Agency (ASA) for encouraging excessive drinking and drink-driving in photos used on Antica Sambuca’s Facebook page.

ISBA welcomes coalition Mid-Term Review

ISBA has hailed the coalition’s Mid-Term Review an ‘”encouraging start to the New Year” for brands, as it recognises industry efforts to curb unsuitable marketing to children.

Jack Daniel’s transforma barril de whisky em tambor

Jack Daniel’s continua investindo para lembrar o processo artesanal com o qual seus whiskys são produzidos. Em agosto passado, por exemplo, lançou uma campanha feita inteiramente sem recursos digitais.

Agora a marca mostra a desconstrução de um de seus barris para ser transformado em um tambor (caixa). A peça será sorteada em promoção realizada pela Jack Daniel’s em seu site.

A criação é da Arnold Worldwide, de Boston.

Jack Daniels
Jack Daniels

Brainstorm9Post originalmente publicado no Brainstorm #9
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TMG signs novel Blippar ad deal with Virgin Atlantic

Telegraph Media Group (TMG), publisher of The Daily Telegraph, has partnered with Virgin Atlantic on a novel commercial deal that utilises Blippar technology in an iPad advertisement.

Apple expected to launch ‘cheap’ iPhone this year

Apple is reportedly developing a lower-end iPhone to strengthen its loosening stranglehold on the smartphone market, as a result of the rise of rival Samsung.

History Channel – Mankind

Avec ce spot appelé sobrement « Mankind », l’agence italienne Plenty nous propose une très belle création identitaire pour la célèbre chaîne de télévision History Channel. Retraçant les grandes étapes de l’humanité en l’espace de 30 secondes, cette création se dévoile dans la suite en images et en vidéo HD.

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Friendship Bracelet Tattoos – These Temporary Tattoos are Perfect to Symbolize Your Relationship (GALLERY)

(TrendHunter.com) These friendship bracelet tattoos from Brooklyn-based Tattly are the perfect way to express your friendship with your BFF.

The temporary transfers are the perfect combination of sweet design and a…

Credit Card Thin Watches – The World’s Thinnest Watch is Unveiled at CES 2013 (GALLERY)

(TrendHunter.com) The CST-01 is the world’s thinnest watch available on the market today.

Not to be outdone by the incredibly thin smartphone and laptops that have been coming out lately, these watches are…

Fürs Leben (Foundation for Life Organ Donation): Waiting For Seven Years

Advertising Agency: Ogilvy, Frankfurt, Germany
Chief Creative Officer: Stephan Vogel
Creative Director: Tim Stübane, Birgit van den Valentyn
Art Director: Matthias Bauer, Johannes Jost
Copywriter: Anke Roell
Account Manager: Iskra Velichkova
Agency Producer: Anna-Lina Wörner
Director: Thomas Bausenwein
Production Company: Filmmeisterei
Editor: Adam Snyder
Director of Photography: Stephan Heinz, Philip Vogt
Producer: Dorothee Strohmaier

O ABC dos Arquitetos

Essa simpática animação lista, em ordem alfabética, alguns dos mais importantes arquitetos da história – assim como um de seus edifícios. E, embora muitos nomes tenham ficado de fora, os criadores fizeram uma seleção inteligente no sentido de abranger diferentes nacionalidades. E claro: Niemeyer está lá.

Projeto de Andrea Stinga e Federico Gonzalez.

A lista completa você confere aqui:

A: AAlto, Alvar – Säynätsalo Town Hall (Finlândia)
B: Barragán, Luis – Satellite Towers (México)
C: Calatrava, Santiago – Satolas Airport (França)
D: Domènech i Montaner, Luís – Antoni Tàpies Foundation (Espanha)
E: Eduardo Souto de Moura – Casa de Histórias Paula Rego (Portugal)
F: Foster, Norman – London City Hall (Inglaterra)
G: Gehry, Frank – Guggenheim Bilbao (Espanha)
H: Herzog & De Meuron – Beijing National Stadium (China)
I: Isozaki, Arata – Palau Sant Jordi (Espanha)
J: Johnson, Philip – The Glass House (EUA)
K: Kahn, Louis – National Parliament (Bangladesh)
L: Le Corbusier – Villa Savoye (França)
M: Mies van der Rohe, Ludwig – Barcelona Pavilion (Espanha)
N: Niemeyer, Oscar – Congresso Nacional (Brasil)
O: Olbrich, Joseph Maria – Secession Building (Áustria)
P: Pelli, César – Petronas Twin Tower (Malásia)
Q: Quarenghi, Giacomo – The Smolny Institute (Rússia)
R: Renzo Piano + Richard Rogers – Pompidou Centre (França)
S: Siza, Álvaro – Fundação Iberê Camargo (Brasil)
T: Tange, Kenzo – Tokyo Olympic Stadium (Japão)
U: Utzon, Jørn – Sydney Opera House (Austrália)
V: Van Alen, William – Chrysler Building (EUA)
W: Wright, Frank Lloyd – Guggenheim (EUA)
X: Xenakis, Iannis – Philips Pavilion (Bélgica)
Y: Yamasaki, Minoru – World Trade Center (EUA)
Z: Zaha Hadid – The Pierres Vives Building – França

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Playtex: Babies

Advertising Agency: Grey Healthy People, USA
Creative Director: Chee Guan Yue
Art Director: Ning Li
Product Manager Kevin Bi
Account Director: Amanda Zolten
Planning Director: Maya Kincaid
Global Account Director: Jason Kahner

Life and Death of 10 000 Roses

L’artiste londonienne Anya Gallaccio s’intéresse à travers ses œuvres à l’aspect éphémère de la nature. Elle a d’ailleurs récemment réalisé une installation « Red on Green » un superbe parterre de 10 000 roses au sein du Tate Britain afin de proposer aux visiteurs d’observer au cours du temps la vie et la mort de ces fleurs.

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Doom: Wall of Shoes

Advertising Agency: TBWA\Hunt\Lascaris, Johannesburg, South Africa
Executive Creative Directors: Matthew Brink, Adam Livesey
Creative Director: Justin Wright
Art Director: Jade Manning
Copywriter: Vincent Osmond
Production Company: Continental Media, Mogul Engineering, Birthmark
Photographer: Vernon Reed
Account Manager: Vannessa Maswela, Nicci Valera, Nobesuthu Cele
Director: Brett de Vos
Sound: Theo @ Sterling Sound
Production: Craig Walker, Simone Allem, Ingrid Shellard

Coca-Cola: Polar Bears

Advertising Agency: Creative Artists Agency, USA
Director: John Stevenson, David Scott
Producer: Ridley Scott, Tony Scott, Michael Costigan

Chivas Regal funds Gael Garcia Bernal films on male friendship

Chivas Regal is working with actor and director Gael Garcia Bernal’s production company on two short films on modern male friendship.

Freesat hires ITV marketer Paul Gilshan to top role

Freesat has hired Paul Gilshan, ITV’s director of commercial marketing and research, to fill the marketing director position left vacant by the departure of Will Abbott.

Alzheimer Foundation: Knitting

“Before it gets any further…”

Advertising Agency: McCann, Istanbul, Turkey
Chief Creative Officer: Folker Wrage
Creative Group Head: F?rat Y?ld?z
Senir Art Director: Ça?lar Cengiz
Copywriter: P?nar Cingöz
Account Manager: I??l Uygur
Photography: Bo?aç & Semih / Rpresenter

Department of Health anti smoking ad becomes its most viewed online

The Department for Health’s hard-hitting anti-smoking advert has become the most viewed video on its YouTube channel.

McDonald’s to give away 15m books in second major literacy push

McDonald’s is giving away 15 million books as part of a major new Happy Meals campaign to improve children’s literacy and to bolster its brand reputation.

Essence acquires US mobile agency

Essence, the UK digital agency, has bought US mobile agency Point Reach in its second US acquisition since September.