Advertising Agency: BBDO Proximity, Duesseldorf, Germany
Creative Director: Michael Plueckhahn
Copywriter: Dominique Becker
Art Director: Sven Knaebel
Photographer: Robert Eikelpoth
Smartphones will generate £3.5bn-worth of sales this Christmas, according to a forecast from business consultancy firm Deloitte.
Currys PC World is running idents featuring a man turning into a knight in shining armour after giving his wife a present bought from the retailer.
VisitBritain has promoted Joss Croft to director of marketing to drive the UK’s global profile and build on the success of 2012.
(TrendHunter.com) For the perfect present that says you love the person from the bottom of your heart, why not create some DIY Christmas gifts that show how much you care?
Christmas presents don’t have to be…
Hearst has launched a a bi-annual “supersize” bookazine brand extension of its lifetyle and interiors Elle Decoration brand, called Elle Decoration Country.
Cada vez mais vemos exemplos criativos ou não de recrutamento em agências. A Ogilvy de Bruxelas resolveu se juntar ao time com o Pirate Recreuitment. Partindo da premissa de que jovens webdesigners optam por baixar ilegalmente os programas necessários para criar, em vez de comprá-los legalmente, a agência pensou em uma forma de impedir os jovens criativos de se tornarem criminosos, mas também de “desperdiçar sua criatividade no entorpecimento do desemprego”.
A solução foi disponibilizar uma cópia do Photoshop CS6 em serviços de compartilhamento. Só que, quando baixado e aberto, eles não encontravam o aplicativo, mas uma oportunidade de trabalho na Ogilvy.
Post originalmente publicado no Brainstorm #9
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(TrendHunter.com) As the end of the Mayan calendar approaches, these apocalypse survival products are perfect to prepare you for the worst.
Whether or not you believe that the world is headed for certain doom, these…
Air New Zealand has turned one of its airliners into a giant “flying billboard” by covering it with images from upcoming movie ‘The Hobbit: An Unexpected Journey’.
Pavel Mikhailenko est un passionné de porte-avions. C’est pourquoi il nous propose une vidéo d’animation 3D centrée sur cette structure, fruit de plusieurs mois de travail. Avec une modélisation impressionnante des différents véhicules, cette création appelée « Aircraft Carrier Operation » est à découvrir dans la suite.
A series of ads warning that state-imposed regulation of the press would mark an end to the freedom of the press has the backing of the press ahead of Lord Justice Leveson’s anticipated recommendations on Thursday (29 November).
YouView is being sued for trademark infringement by telecoms provider Total, which is looking for both “financial relief” and an injunction restricting YouView’s use of its name.
MEC Global Solutions has hired former data planning director at Billington Cartmel Ben Cockrell as data strategist and group account director.
Blinkbox, the Tesco owned video-on-demand service, has run a tactical ad around the sacking of former Chelsea manager, Roberto Di Matteo.
Microsoft is considering the launch of retail stores in Europe, similar to rival Apple’s, to showcase its range of devices, according to a report.
Schmaltzy perhaps, but this year’s favourite Christmas ad is John Lewis’ ‘The Journey’, followed by Asda’s ‘Busy Mum’ ad, which received more than 100 complaints to the advertising watchdog, according to a revealing study of UK mums.
Advertising Agency: BBDO, Ukraine
Creative Directo: Rytis Juodeika
Copywriter: Anna Pochtarenko
Art Director: Anna Krasnozhon
Les équipes hollandaises d’Atelier010 ont réalisé ce bel objet appelé sobrement « Bookworm Chair ». Cette chaise a une forme unique, qui permet à la fois de s’asseoir confortablement, mais aussi de stocker un grand nombre de livres. Plus d’images de ce concept dans la suite de l’article.
Advertising Agency: BETC, London, United Kingdom
Creative Director: Neil Dawson
Copywriter: Clive Pickering
Art Director: Paul Copeland
Production Company: RSA London
Film Director: Jim Field Smith
Production Company Producer: Debbie Garvey
Agency Producer: Nikki Cramphorn
Account Manager: Iro Akrioti
Red Bull capped a memorable 2012 for the brand when its Formula 1 driver Sebastian Vettel won his third Drivers’ World Championship yesterday in a dramatic Brazilian GP.
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