Michael Sugden elevated to CEO in VCCP revamp
Posted in: UncategorizedVCCP has restructured its management team with the creation of the first dedicated board for VCCP London.
VCCP has restructured its management team with the creation of the first dedicated board for VCCP London.
Elas já foram de tudo quanto é jeito e há algumas que nunca chegamos a conhecer de verdade. Outras, têm feito parte de nossa vida há tanto tempo, que quando passam por algum tipo de transformação, é impossível não notar. Estamos falando das barras de rolagem – ou scrollbars, se você preferir.
A história começa em 1981, com o Xerox Star, segue com o icônico Macintosh, em 1984, e Windows, em 1985, passa pelo NeXTstep (1989), até o OS X Lion, em 2011.
É divertido ver como elas foram mudando, não só na forma, como também no propósito. Se no começo as barras de rolagem serviam para movimentar a tela, hoje em dia são poucas as pessoas que as usam para isso, deixando-as apenas como uma guia.
[Via]
Post originalmente publicado no Brainstorm #9
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August was the battle of the price-comparison sites in our round-up of the most-remembered and most-liked ads.
Archibald Ingall Stretton has landed Vodafone’s loyalty marketing business as the brand looks to launch a burst of activity ahead of Christmas.
Sir Richard Branson has enlisted the help of a 10-year-old competition winner to test the cabins on Virgin Atlantic’s fleet of newly revamped 747s in the airline’s latest campaign.
The NSPCC has hired OMD to handle its £8 million consolidated media planning and buying account.
LV=, the insurance brand, has appointed Steak to the digital marketing account for its general insurance business.
The IPA is looking to expand its annual Ad School training scheme after a record number of students graduated from the 2012 course.
Paul Keenan, Bauer Media’s chief executive, has written to advertisers, agencies and MPs this week to reiterate his concerns about Global Radio’s acquisition of GMG Radio, the owner of Smooth and Real Radio.
BT is reviewing the brand strategy behind the six-year-old BT Vision as it looks to migrate its pay-TV services on to the YouView platform.
Organix, the organic baby-food brand, is reviewing its media account.
A Midttrafik, uma das empresas que administram o transporte público na Dinamarca, lançou esse filme que é quase um trailer de uma comédia para incentivar o uso do ônibus como primeira opção de transporte público. A versão original é narrada em dinamarquês e é possível achar alguma opção legendada no Youtube. COOOOL!
A criação é da M2Film.
Alguém imaginaria a CPTM fazendo uma campanha dessa?
Post originalmente publicado no Brainstorm #9
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Clare Sheikh, global brand director at Vodafone, is believed to be exiting the telecoms giant and in the process of seeking legal counsel about alleged “uncomfortable” issues with senior management at the company.
Haymarket’s Brand Republic Group and Dennis Publishing’s interactive ad sales team scooped business and consumer Advertising Sales Team of the Year respectively at the PPA Digital Awards last night.
« Pop up Hair Salon » est le nom de cet espace conçu par Zaha Hadid Architects en collaboration avec la marque Fudge Hair à l’occasion de la London Design Festival. Dans cette boutique temporaire, chaque chaise pour coiffer est placée au milieu de la pièce définie par des contours polygonaux au design très réussi.
Online luxury bathroom retailer Victoria Plumb will launch its first television advertising campaign next week as part of an “aggressive” marketing drive.