Mar
31
My Media Week: Charlie Edge, Mediaedge:cia
Posted in: UncategorizedA week in the media life of Charlie Edge, communications manager at Mediaedge:cia
Mar
31
AIA: Luna Park
Posted in: Uncategorized
AIA, Agricola Italiana Alimentare, is one of the prime italian farm in the meat industry.
“Add fun to your meal. AIA”
Advertising Agency: DDB, Milan, Italy
Creative Directors: Francesco Taddeucci, Luca Albanese
Copywriter: Riccardo Ciunci
Art Director: Mattia Montanari
Post production: Roque
Mar
31
Twitter in homepage makeover
Posted in: UncategorizedLONDON – Twitter has revamped its homepage, putting the focus on sharing the topics its community is collectively talking about and showcasing ‘top tweets’.
Mar
31
What Part of ‘Give Me Back That Filet-o-Fish’ Did You Not Understand?
Posted in: Uncategorized
Mar
31
BMW picks Engine for consolidated UK creative accounts
Posted in: UncategorizedLONDON – BMW has retained WCRS to its £16 million advertising account and appointed Partners Andrews Aldridge, also part of Engine, to its direct marketing business.
Mar
31
KFC ties up with 4Music to support Krushems rollout
Posted in: UncategorizedLONDON – KFC has ventured into branded content for the first time through a year-long partnership with music TV broadcaster 4Music.
Mar
31
Paper Round (31 March) – a look at the day’s newspapers
Posted in: UncategorizedLONDON – Today’s papers continue to pick over with the prospect of a hung parliament with The Guardian and The Daily Telegraph revealing that Gordon Brown could remain Prime Minister if there is no clear election winner.
Mar
31
MasterCard hires Gill Barr to top UK marketing role
Posted in: UncategorizedLONDON – MasterCard has hired former John Lewis marketer Gill Barr to take on the newly-created role of head of marketing for UK and Ireland.
Mar
31
Grungy Nomad Looks – The Nicholas K Fall 2010 Line is Dark and Edgy (GALLERY)
Posted in: Uncategorized
(TrendHunter.com) The Nicholas K Fall 2010 line is certainly on the edge of creepiness, which actually works well as a whole. With t-shirts that drape over the body, sheer scarves, earth-toned leather jackets and oversized…
Mar
31
BR Video: BA stays in public favour despite strikes
Posted in: UncategorizedLONDON – People are largely loyal to British Airways and believe it has done a good job of communicating around the cabin crew strikes, according to members of the public interviewed in our latest BR video.
Mar
31
British Airways ad thanks consumers for strike support
Posted in: UncategorizedLONDON – British Airways has launched a print campaign thanking customers for their patience during the strike by members of its cabin crew, which ended yesterday (30 March).
Mar
31
Top 10 viral video in March 2010 by goviral network
Posted in: Uncategorized 
Top 10 viral video campaign with goviral network – March 2010
Find the previous top 10 viral here.
1. BMW S1000 RR – Dinner Table
What is power without a demonstration? BMW’s superbike, the S1000 RR, is supposed to be incredibly fast. In fact, it represents 193 horsepower on[…]
Mar
31
Online display ads fall for the first time in nine years
Posted in: UncategorizedLONDON – Annual like-for-like spend on online display advertising dropped 4.4% in 2009, its first year-on-year fall since the post dotcom boom of 2001.
Mar
31
ASA silences digital radio ad
Posted in: UncategorizedLONDON – An ad promoting the benefits of digital radio has been banned by the Advertising Standards Authority for giving the impression that unlike analogue listeners would never experience any interruption to a DAB signal.
Mar
31
MGMT – Flash Delirium
Posted in: UncategorizedVoici le nouveau clip du groupe américain MGMT, extrait de leur prochain album Congratulations sur le titre “Flash Delirium”. Entre l’étrange et le fantastique, il s’agit d’un court film pleins d’idées mêlant science-fiction, horreur, et inspirations des années 70-80.
Previously on Fubiz
Mar
31
BIP 2010 – The Theater of Authority
Posted in: Uncategorized
The photo exhibition explores how our perception is mediated by and eventually adapts to the images coming from inquisitive medias such as satellites and security cameras. Everywhere around us, screens are showering our retina with information most of us hardly ever take the trouble to cross check. We tend to forget that these images are not first-hand, they are mediated, selected and distributed by media, political or scientific authorities continue
Mar
31
UB extends McVitie’s Mini range
Posted in: UncategorizedLONDON – United Biscuits is extending its McVitie’s range with the introduction of McVitie’s Mini Shorties in April.
Mar
31
Twitter new homepage layout
Posted in: UncategorizedTwitter has just released today a new layout for their homepage with the search bar on top now.
The most tweeted words and hastags are scrolling on the lateral bar below the twitter search bar.
On the left bar you can See who’s here on twitter: it’s displaying friends, collegues,[…]
Mar
31
Speed camera lottery with Volkswagen viral video
Posted in: UncategorizedNice viral video campaign for the Volkswagen concept: the fun theory with speed camera lottery.
Can we get more people to obey the speed limit by making it fun to do?
How does it work?
Each person caught speeding pays a fine into a pot.
To win money from the pot you simply obey the[…]
Mar
31
Stark Expo 2010: Novo site viral para “Homem de Ferro 2?
Posted in: Uncategorized
A Marvel acaba de lançar mais uma iniciativa viral para “Homem de Ferro 2″, é o site da Stark Expo 2010, que conta também com página no Facebook.
Parte do roteiro do filme envolve justamente a Stark Expo, uma feira científica e industrial internacional, iniciada pelo pai de Tony Stark, Howard Stark, nos anos 1960. Um mistério na edição de 1974 é peça chave na história de “Homem de Ferro 2?.
Além de imagens e um mapa interativo da Stark Expo, o site traz uma contagem regressiva que finaliza justamente no dia da estréia do filme, 7 de maio. Talvez não aconteça nada mais além disso, mas certamente é um ótimo material para os fãs do personagem.
É interessante notar também a quantidade de marcas no rodapé da página, provavelmente todas que estarão com product placement dentro do filme.
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