Easy Breezy Fashions – The Theory Summer 2010 Look Book is Simple and Fresh (GALLERY)

(TrendHunter.com) I predict that this summer we’ll be seeing a lot more refined looks, as seen in the Theory Summer 2010 look book, and less of the Gagafied fashions that, let’s face it, only one person can really pull…

Um coral com 250 vídeos do YouTube

Virtual Choir

Desde o ano passado, o compositor e maestro Eric Whitacre pedia a participação das pessoas para criar um coral online, através de seu blog e Facebook.

Foram cerca de 250 vídeos publicados no YouTube, com cada pessoa cantando individualmente “Lux Arumque”, composição do próprio Whitacre. Todo o material foi então reunido em um único vídeo, e o resultado é impressionante:

Brainstorm #9Post originalmente publicado no Brainstorm #9
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Crowded Housetography – Tim Macpherson Crams People into Everyday Scenarios (GALLERY)

(TrendHunter.com) A hugely talented photographer who has worked for such worthy causes as Treehouse Autism, Tim Macpherson not only displays an infinite amount of vision, but is also able to execute those ideas flawlessly.…

Watercolor Fashion Sketches – Camilla Gray Illustrates Her Love for Color and Style (GALLERY)

(TrendHunter.com) Brazilian based blogger and freelance illustrator Camilla Gray showcases a love for fashion through her artwork, which incorporates influential figures in the industry.

From sketches of models like Jessica…

Havas profits fall 12% in 2009

Havas has reported a “solid performance” for 2009, despite a 12% drop in profit and organic growth falling 7.9%.

Somber Fashiontography – Anna Miminoshvili Captures the Subdued Outdoors (GALLERY)

(TrendHunter.com) Although nothing can beat a beautifully bright, sunny day, there’s something about gloomier, more subdued days that are irresistibly romantic. Anna Miminoshvili has captured the beauty of gloom perfectly…

Summertime Inktography – The Inked Girls of Summer Gives Us All Something to Look Forward To (GALLERY)

(TrendHunter.com) ‘The Inked Girls of Summer’ photoshoot is here and there a whole lot of tattoos in this must-see shoot (as well as a lot of scantily clad women).

Wearing everything from bikinis to belly-baring t-shirts…

Why I Said ‘Yes’ to an Acquisition


There are blogs devoted to people who like to collect mushrooms in remote villages, but agency acquisitions? Not so much. I promised myself that if we completed the deal, I'd do my best to share what I learned about the process. What follows is the first of a series of posts devoted to sharing our experience of the Source Marketing/Humongo Agency acquisition.

Kraft Names 360i to Lead Oreo Digital Account


NEW YORK (AdAge.com) — Agency 360i has been named lead digital agency on Oreo, a Nabisco brand under Kraft Foods, according to a company spokesman.

Colgate 360 Sonic Power: One Is Enough

Advertising Agency: Y&R, Dubai, United Arab Emirates
Creatives: Shahir Zag, Komal Bedi Sohal
Photographer: James Day
Retoucher: Core Digital, London
Senior Account Director: Nadine Ghossoub


Activia Tries Really, Really, REALLY Hard to Make Yogurt Sexy

div class=”imageleft”a href=”http://www.adrants.com/images/Martine_MCutcheon_activia.jpg”img alt=”Martine_MCutcheon_activia.jpg” src=”http://www.adrants.com/images/Martine_MCutcheon_activia-thumb.jpg” width=”150″ height=”84″ //a/div

In a new :30 from RKCR/YR for Activia featuring English actress Martine McCutcheon, the agency goes all out trying to add some sort of sex appeal to “intensely creamy” Activia.
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Lipton Ice Tea – Tokyo Dancing Hotel

Voici le nouveau spot pour la marque Lipton Ice Tea signé DDB Paris. Une campagne mondiale mettant en scène l’acteur Hugh Jackman dansant énergiquement dans un hôtel de Tokyo. Une réalisation de Michael Gracey (Partizan) et une diffusion prévue en France le mois prochain.



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Previously on Fubiz

NY-Z

Depois do teaser há algumas semanas, a Absolut liberou o documentário sobre Jay-Z e sua relação com Nova York.

Dirigido por Danny Clinch, o curta de 15 minutos de duração traça um retrato do ícone do hip-hop, incluindo sua famosa apresentação no Madison Square Garden em memória as vítimas do 11 de setembro.

A Absolut promete ainda conteúdo exclusive para os membros de sua página no Facebook.

Brainstorm #9Post originalmente publicado no Brainstorm #9
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Thirteen Minutes of Jay-Z. Sponsored by Absolut

div class=”imageleft”a href=”http://www.adrants.com/images/nyz_jayz-absolut.jpg”img alt=”nyz_jayz-absolut.jpg” src=”http://www.adrants.com/images/nyz_jayz-absolut-thumb.jpg” width=”150″ height=”233″ //a/div

Want to watch a “rare portrait” of a “global hip-hop icon?”
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Colgate: Hunter, Robot, Octopus

“Brushing for 2 minuted will be healty for everyone. Colgate”

Advertising Agency: Y&R, New York, USA
Executive Creative Director: Antonio Sarroca
Executive Creative Director LatAM: Guillermo Vega
Creative Director: Icaro Doria, Menno Kluin
Art Director: Alexander Nowak
Copywriter: Feliks Richter
Art Buyer: Helen O’Neill
Illustrator: Andrey Gordeev
Typographer: Jessica Hische
Retoucher: Raul Pardo


Ofcom sets out broadband regulation proposals

LONDON – Ofcom has proposed to allow BT’s competitors to access its new fibre lines via a virtual link, as well as use its ducts and poles to lay their own fibre lines.

Meerkat hits the top in BR branded app chart

LONDON – Aleksandr Orlov and Creme Egg have knocked Facebook off first place in Brand Republic’s weekly chart of the top 15 branded apps.

Breasts Write Poetry to One Another

div class=”imageleft”a href=”http://www.adrants.com/images/PinkRibbon_Her.jpg”img alt=”PinkRibbon_Her.jpg” src=”http://www.adrants.com/images/PinkRibbon_Her-thumb.jpg” width=”150″ height=”185″ //a/div

Because this is America and because, it seems, everyone freaks out at the site of nudity, we can’t really show you all of this Pink Ribbon Magazine campaign which benefits the Pink Ribbon Foundation of Netherlands.
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The Sun launches press and poster ad campaign

LONDON – News International’s most popular daily newspaper The Sun has launched an advertising campaign in the south east to promote its columnists and new discounted 20p cover price.

What Makes a Minority Shop a ‘Minority Shop’?


I believe the owners of agencies wish that their shops were defined by the clients' projects. However, being owned by a minority could, in the eyes of clients, agencies and potential employees, sometimes relegate a shop into the category of being a minority shop. This is wrong.