Hasta La Creative!

This visual represents the continued fight against AIDS by raising money through the Great Fashion Sale.

“The great fashion sale. The fight goes on against Aids.”

Advertising Agency: BETC Euro RSCG, Paris, France
Creative Director: Stéphane Xiberras
Art Director: Julie Troja
Copywriter: Laurence Badate
Agency Supervisors: Héloïse Hooton, Sylvain Marchand, Eugénie Lefebvre, Maria Galleriu
Art buying: Isabelle Mocq
Photographers: Suzie Q + Léo Siboni
Producer: Annick Audoux
Studio: Daguerre – Bénédikte, Audrey et Adeline
?Retouching: Picto

NEW YORK (AdAge.com) — Chrysler is prepping to name SapientNitro its digital agency of record for all automotive brands, replacing Omnicom Group's Organic, executives familiar with the matter say. The shift to the independent network represents the latest chunk of Chrysler business to leave Omnicom after a series of creative and media agency reviews the car maker initiated last summer.

NEW YORK (AdAge.com) — Somewhere along the line, texting has replaced talking. But will marketers be able to get in on the conversation?

Last week, a group of creative types gathered together in a New York apartment at the behest of filmmaker MacKenzie Fegan. On a less-than-shoestring budget, they created the following very funny spoof of the Dodge Charger "Man's Last Stand" spot that debuted on the Super Bowl.

I'm not sure when it happened but it has become fashionable to bash the advertising industry; to assail everything we do as unimportant or useless; to dismiss the power that we can have to help a brand develop, maintain or grow a presence in the market. I don't understand. I love what I am.

Cellcom, a líder entre as operadoras de telefonia celular de Israel, lançou um novo aplicativo de jogos em seu site. Querendo fazer com que o público conheça a novidade, a companhia encomendou da Promarketing, sua parceira de marketing promocional, um grande evento para agradar toda a família.

O “Cellcom Games Festival” combinou novas tecnologias com jogos à moda antiga.

Entre as brincadeiras, um Tetris e um Pacman controlados pelo celular.

Montado em um ponto estratégico do porto de Tel-Aviv, o “Cellcom Games Festival” recebeu, no final de 2009, dezenas de milhares de crianças, jovens e adultos, que podiam brincar à vontade, gratuitamente. Sem contar com o essencial apoio da mídia espontânea.

Here is my five-part argument explaining why NBC has done such a wonderful job capturing the spirit and spectacle of the Winter Games that it ought to be handed the rights to every major sporting event, from Nascar to the WNBA. Minds, prepare to be changed and blown.

div class=”imageleft”a href=”http://www.adrants.com/images/copper_mountain_something_new.jpg”img alt=”copper_mountain_something_new.jpg” src=”http://www.adrants.com/images/copper_mountain_something_new-thumb.jpg” width=”150″ height=”84″ //a/div

By offering skiers a “Swinger’s Pass,” Copper Mountain has made it OK to “ride something new.”
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div class=”imageleft”img alt=”fruit_shoot.jpg” src=”http://www.adrants.com/images/fruit_shoot.jpg” width=”150″ height=”85″ //div

Across the United Kingdom, Robinson’s Fruit Juice is looking for the next Juice Crew.
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Following my post on Chatroulette, here is the viral video.

Chatroulette is the biggest buzz of the moment. As you can see the activity on twitter for Chatroulette.

Here is a viral video with some video screenshots of strip tease on Chatroulette.

Advertiser: Chatroulette