Hasta La Creative!

London – Draftfcb has retained the £15 million direct marketing account for the Post Office.

LONDON – Google has insisted it is open to working with newspaper publishers to find ways of making more money around their content online.

LONDON – Google has launched a new product for its Android phone that searches using the camera rather than via keywords.

LONDON – Airlines are focusing on wider reward schemes to ensure customer retention.

Découverte de cette boutique vendant des parapluies aux motifs extravagants. Un diamètre de 90 cm muni d’une poignée simple en plastique noir. Une collaboration prévue avec des artistes comme par exemple Jared Nickerson aka J3concepts. Disponible pour un prix de 29 euros.

Previously on Fubiz

• Metal on Metal – Bastard
• Chromeo – Night by Night
• Live Curious by National Geographic

NEW YORK (AdAge.com) — Magazines and newspapers that sell content through the digital storefront being planned by five major publishers will get the "lion's share" of any revenue the storefront generates, according to the storefront's interim managing director.

NEW YORK (AdAge.com) — Ad spending will grow next year, albeit by less than a single percentage point, according to two new forecasts being released today.

NEW YORK (AdAge.com) — While no chief marketing officer has an easy job these days, few face as challenging a task as Jeffrey Hayzlett. He's CMO at Kodak, a company that has suffered one of the century's most stunning implosions. With its product lines decimated by the digital revolution, the film and camera equipment marketer that employed 145,000 people in 1988 now has less than 20,000. Hayzlett's job is to market the crippled giant back to technological relevance. And he's as much a cheerleader as he is a formidable stage presence in that effort. This video is an excerpt of one of his latest performances.

The campaign aims to urge youngsters to participate in the democratic process of elections.

Advertising Agency: Draft FCB Ulka, New Delhi, India
Creative Director: Praveen Saxena
Art Director: Kavita Ojha
Copywriter: Akshat Ghildial

Credits:
Creative Director: Patrizio Marini
Art Director: Claudia Ganapini
Copywriter: Federico Russo
Production Company: Mercurio Cinematografica s.r.l.
Director: Bryan Little #8220;Fly on the wall#8221;
Executive producer: Luca Fanfani
Producer: Annalisa De Maria / Alessandro Cavriani
Producer South Africa and still photographer: Filipa Domingues #8220;Fly on the wall#8221;
DOP: Grant Appleton #8220;Fly on the wall#8221;
Production Designer: Latisha Duarte #8220;Fly on the wall#8221;
Post- Production: Green Movie
Editor: […]
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