Dec
16
Publicis Groupe and Renault renew longstanding ad deal
Posted in: UncategorizedLONDON – Renault has renewed its longstanding international advertising account with Publicis Groupe for a further three years.
Dec
16
Sky ends paid-content talks with Google’s YouTube
Posted in: UncategorizedLONDON – BSkyB has ended talks with Google about the opportunity for its pay-TV content to be made available on YouTube.
Dec
16
Haymarket Business Media chief Martin Durham to step down
Posted in: UncategorizedLONDON – Martin Durham, chairman and managing director of Haymarket Business Media, is stepping down after almost 20 years with the company.
Dec
16
TuneUp to clean your music library
Posted in: UncategorizedA viral video to promote with Rappers Biz Markie and Andy Milonakis the TuneUp service for iTune. Advertiser: TuneUp
Dec
16
Built to Wear Installation
Posted in: UncategorizedA l’occasion de la Biennale de Shenzhen 2009 à Hong Kong, voici une impressionnante installation comprenant 10 000 tee-shirts de la marque American Apparel. Il s’agit d’une structure suspendue, en collaboration avec le studio Ball-Nogues. Plus d’images dans la suite.
Previously on Fubiz
Dec
16
sk-interfaces. The Luxembourg episode
Posted in: Uncategorized
Yes, i had already seen sk-interfaces. Exploding Borders in Art, Technology and Society at FACT in Liverpool but the Luxembourg version, i was told by friends, is bigger, bolder and even better than the first one. They were right. A couple of pieces have been added to the show. The performances are well documented and there is a corner to watch videos. The space itself is kinder to the artworks. There’s extra drama as the poor Victimless Leather garments had caught some disease and were slowly eaten by decay continue
Dec
16
Presidium
Posted in: UncategorizedAdvertising Agency: Out of the Box, Delhi, India
Executive Creative Director: Viral Pandya
Copy: Sabu Paul, Viral Pandya
Art: Viral Pandya, Guneet Pandya
Illustration:Bombay Duck Design
Dec
16
Harvey Nichols Autumn Winter 2009
Posted in: UncategorizedAdvertising Agency: Team Y&R, Dubai
Executive Creative Director: Shahir Zag
Creative Director: Komal Bedi Sohal
Art Director: Komal Bedi Sohal
Copywriter: Shahir Zag
Photographer: James Day
Retouching: Core Digital, London
Account planner: Nadine Ghossoub
Dec
16
Top 20 Trends of the Day (Dec 15) – From Simpsonized Classic Art to Lacy Second Skin Suits (COUNTDOWN)
Posted in: Uncategorized
(TrendHunter.com) For the day of December 15th, these are the Top 20 trends, which include Simpsonized Classic Art, Shape-Shifting Superships and Military-Inspired Formal Attire. The rankings are based on hundreds of…
Dec
16
Compartilhe amigos do Orkut com a Coca-Cola
Posted in: Uncategorized
Bons usos de redes sociais são sempre bem vindos.
Seguindo o mote “Compartilhe a sua Felicidade“, a Coca-Cola lançou no Orkut um aplicativo especial de Natal.
Nele, a marca sugere que você dê um amigo de presente, ou melhor, compartilhe um amigo.
A página de informações do aplicativo – criado pela Gringo – diz o seguinte:
“Amigos: quanto mais você compartilha, mais você tem. Então, que tal compartilhar aquele seu amigo baladeiro com outro que está precisando de mais diversão? Ou aquele aventureiro com uma amiga que precisa fugir da rotina? É Natal. E melhor do que trocar presentes é trocar amigos.“
Ao acessar o aplicativo, você seleciona inicialmente a pessoa que você quer compartilhar. Em seguida, aponta uma característica principal desse seu amigo, para, logo depois, compartilhar com quem você quiser.
E como o assunto tem a ver com o novo conceito global da Coca-Cola, vale mencionar que a campanha Expedition 206 já selecionou os três “embaixadores” que deverão levar a felicidade para 206 países onde a Coca-Cola é vendida, conforme eu havia divulgado em outubro. Abaixo, você confere o vídeo com um rápido bate-papo com o Toño, a Kelly e o Tony:
Cá entre nós, a Coca-Cola está se saindo muito bem com suas estratégias em mídias sociais. Vamos continuar de olho.
Dec
16
ASA clears Hovis strapline of misleading consumers
Posted in: UncategorizedLONDON – Hovis has been cleared by the ASA of misleading consumers by using the strapline: “Hovis. As good today as it’s always been”.
Dec
16
Olay ad censured for airbrushing
Posted in: UncategorizedLONDON – Ad regulators have upheld more than 700 complaints about an ad for an Olay product after Procter & Gamble admitted that a photo of Twiggy had been airbrushed.
Dec
16
Watchdog bans misleading Easyjet ads
Posted in: UncategorizedLONDON – An online sales promotion and radio ad for Easyjet flights have been banned by the Advertising Standards Authority after complainants questioned the information in the ads.
Dec
15
Golden Ratings, but Golden Globe Snub for ‘Big Bang Theory’
Posted in: Uncategorized
MINNEAPOLIS (AdAge.com) — With viewers and reviewers giddy about "Glee," it wasn't surprising that Fox's hit led with four Golden Globe nominations when they were announced this morning. What was less expected was the snub of "Big Bang Theory," CBS's even bigger hit that is a breakout critical, cultural and commercial success.
Dec
15
The Most Time-Shifted Shows of the Fall Season
Posted in: Uncategorized
NEW YORK (AdAge.com) — The ability to delay viewing of TV shows by using a digital video recorder is giving rise to noticeably different habits, according to new research from Horizon Media.
Dec
15
Comcast Takes Online TV Service National
Posted in: Uncategorized
Dec
15
Five Agencies to Pitch for Ikea’s Integrated Account
Posted in: Uncategorized
Dec
15
Is Your Agency Playing Football or Baseball?
Posted in: Uncategorized
At Zehnder as in most companies, we talk a lot about working as teams. Of late, that conversation has been a very popular topic of the Zehnder management team. So I thought it might be interesting to consider what it really means to be a "team."
Dec
15
Tattooed Party Spreads – The ‘Up All Night’ Photo Shoot Looks like a Good Time (GALLERY)
Posted in: Uncategorized
(TrendHunter.com) There is nothing like a wild party with a bunch of your closest friends (and you know crazy hijinxes always go down). The ‘Up All Night’ photo shoot captures what someone else’s wild party would be like–and…
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