Kiss the band is becoming sweet with M&M’s

The band Kiss is back but not in your ears but in your mouth with the Kiss branded M&M’s Advertiser: M&M’s

Seeking New Ad Concepts for Movie Theater Lobbies


NEW YORK (AdAge.com) — On-screen and in-lobby advertising have become ever more important to the movie theater business in the last decade. In 2008, Cinema Advertising Council member chains — which control 82% of the country's screens — took in nearly $600 million in ad revenue. And as they work to expand that further, they're seeking new ways to sell their lobbies to marketers.

DIY Couture Shoots – The Eco-Friendly Editorial ‘Make Do and Mend’ in Vogue UK (GALLERY)

(TrendHunter.com) The editorial ‘Make Do and Mend’ in Vogue UK recycles ordinary household objects and turns them into couture garments. The extraordinary outfits were created by prop stylists Shona Heath, William Tempest…

Jesus 2000

Un élégant court-métrage sur une idée de plusieurs élèves des Gobelins (Rémi Bastie, Jean-Baptiste Cumont, Clément Desnos, Jonathan Djob Nkondo et Nicolas Pegon) et intitulé Jesus 2000. Un travail réalisé en Flash et After Effect, et produit au studio Wizzdesign.



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Red is the best colour to tease a man

What happens when your wife starts to strip off in front of you? Another good video with a black cat The right colour matter Advertiser: Medal Paint Advertising Agency: Lowe Bull JHB, South Africa Creative Director: Rui Alves Art Director: Chris Charoux Copywriter: Eoin Welsh Illustrator: […]

Rafale – Drive

Tourné entièrement à New-York, voici un clip inventif et dynamique qui suit la journée d’un coursier en fixie (vélo à pignon fixe). Une réalisation très réussie du français Antoine Manceaux pour le groupe Rafale sur le titre Drive. A découvrir en vidéo dans la suite.



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Previously on Fubiz

Tremendous Treehouses – Baumraum Designs Leave You Amazed at Potential Tree Abodes (GALLERY)

(TrendHunter.com) Baumraum is a German design firm that has some impressive architectural accomplishments already behind them. But the most impressive work they have planned are these tremendous treehouses.

The designs…

Pink Eye Graffiti Art – Skylark Davis by DAIN is a Colorful Tribute to the 1940s (GALLERY)

(TrendHunter.com) ‘Skylark Davis’ by DAIN is part of the ‘Copasetic’ show at New York’s Brooklynite Gallery. The show itself is a tribute to the 1940s, with the works featured here the main attraction.

A combination of…

Famous Painting Makeovers – Victoria Chernovol Gives the Mona Lisa a Facelift (GALLERY)

(TrendHunter.com) Victoria Chernovol is a designer out of Jersey City who has recreated the most famous painting in the world in a way that would leave Da Vinci dumbfounded.

I understand that this is probably just Victoria…

Care for Some Bach With Your Science News?


For one week starting tomorrow, NYTimes.com readers can tune in to some soothing classic music whilst perusing the paper, courtesy of a novel digital ad campaign.

Uniqlo Owner Posts Record Profits


Fast Retailing, which also owns the fashion brand Foot Partk, Comptir des Cotnonniers and other companies, saw its revenue go up 16%, net profit rise 14%, its operating profit surge more than 24% to $1.2 billion.

Not In a ‘Major’ Market? Impress the Interns Enough to Come Back


One of the interns mentioned that this internship was beyond what she had expected. She said that while her colleagues and peers were fetching coffee and bagels at their internships in Chicago, she was able to work on something real

Vodafone’s Non-Humans Divide Dutch Advertising Community


Ad pundits were divided in two camps, writes Wouter Boon. Some admired Vodafone for sticking its head out with this daring new ad property and the second said that Vodafone completely lost it.

Muted Photography – Alice Gao Embraces the Whimsical Side of Life (GALLERY)

(TrendHunter.com) Muted, vintagesque photography—such as this selection by Alice Gao—always evokes, for me, a whimsical feeling, as if I’m stepping into a fairytale world full of magic and wonder. It manages transform the…

Warner Bros. lança iPhone app e projeto artístico para “Onde Vivem Os Monstros”

Onde Vivem Os Monstros

Duas novas ações da Warner Bros. para promover a estreia de “Onde Vivem Os Monstros”, que lá nos EUA acontece na semana que vem, 16 de outubro, e aqui no Brasil apenas em 1º de janeiro de 2010.

O aplicativo de iPhone para o filme dirigido por Spile Jonze, baseado no livro infantil de Maurice Sendak, traz conteúdo como fotos, vídeos e trilha sonora, mas também uma espécie de Tamagochi com o personagem Carol, dublado pelo genial James Gandolfini.

Além disso, o estúdio, em parceria com a Vice Magazine, lançou um projeto em que 24 diferentes artistas irão retratar suas memórias pessoais do livro que inspirou o filme. Todos os trabalhos serão publicados e detalhados no blog wherethewildthingsare.viceland.com.

Outra informação relacionada a “Where the Wild Things Are” que recebi ontem, é que a editora Cosaf Naify vai lançar o livro no Brasil até o final do ano.

Onde Vivem Os Monstros

Brainstorm #9Post originalmente publicado no Brainstorm #9
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Dr. Z Takes to the Tube


He'll cure your skin blemishes — and bring a smile to your face!

Hot Pothole Photography – Claudia Ficca Davide Luciano Glorify Weathered Roads (GALLERY)

(TrendHunter.com) Potholes cause extensive damage, uncomfortable driving and are unsightly. However, two photographers have turned these freaks of nature into something that we can all enjoy and laugh at. Claudia Ficca…

The Ad-O-Matic, a incrível máquina de fazer propaganda

Ad-O-Matic

“The Ad-O-Matic” é uma animação criada pelo redator Eric Roller e pelos diretores de arte Jonathan Morffi e James Kiersted. A máquina de fazer propaganda vem com tudo programado e automatizado para agradar o cliente.

Um destruidor de primeira ideia (aquela revolucionária), aumentador de logo e focus group embutidos. Sendo assim, pra que contratar uma agência de publicidade se você pode fazer tudo com a incrível Ad-O-Matic? Mais um produto das organizações Tabajara, ou quase isso.

Brainstorm #9Post originalmente publicado no Brainstorm #9
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Where The Wild Things Are Store

Après les posters officiels et le magnifique trailer, voici différents produits dérivés autour de l’univers du film de Spike Jonze ainsi qu’une installation de boutique grandeur nature. Bonus sur Fubiz : gagnez une planche de skate du film, en série limitée.



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skate

Les photographies ci-dessus sont signés Kitsuné Noir. Et voici un exemple des produits inspirés du film : les planches de skate Girl, des Bearbricks, une série limitée de basket Lakai, la collection de fourrures Opening Ceremony, des livres originaux de Maurice Sendak, etc…

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Pour participer au concours Skate Girl : il vous suffit de remplir ce formulaire.

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Red Bull reinventa a mídia tradicional

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A tecnologia pode reinventar os tradicionais veículos de comunicação? Se olharmos para o que a Red Bull fez, podemos dizer que sim!
A marca usou a Realidade Aumentada para transformar parte do conteúdo de sua revista The Red Bulletin, vendida no mercado americano, em vídeo. O resultado foi apelidado de “Print 2.0“.
A revista é voltada para o público jovem, e traz, basicamente, matérias sobre esportes radicais e urbanos. Dá pra ter uma idéia da temática assistindo ao vídeo demo ou acessando o site, aqui. Enjoy!