Liverpool FC appoints Iris for membership drive

LONDON – Liverpool Football Club has appointed Iris to promote the relaunch of its official membership scheme, All Red.

Simon Davies to head The Independent’s commercial team

Simon Davies, advertising director on the London Evening Standard, has been appointed commercial director at The Independent and Independent on Sunday.

Mindshare EMEA chief Waters leaving for Aegis

LONDON – Nick Waters, chief executive, EMEA for Mindshare is set to leave the WPP agency network he helped create in 1998 for a senior global role at rival Aegis.

Seven Seas rolls out women’s line

LONDON – Vitamin brand Seven Seas is targeting the growing women’s supplements market with a range of products made for different life-stages.

Sony Pictures in school science tie

LONDON – Sony Pictures is promoting its animated film, Cloudy With a Chance of Meatballs, in schools through an online and offline marketing push.

BT and More Than to Royal Mail: don’t force us to switch channels away from direct mail

LONDON – The retail marketing director of BT, one of the UK’s biggest spenders on direct mail, and the marketing director of insurer More Than, have called on Royal Mail postal workers to end the strike, or else face defection by direct mail users to other channels.

DJ Hero signs up Zane Lowe for UK push

LONDON – ‘DJ Hero’, stable mate to the cult video game ‘Guitar Hero’, has signed up Radio 1 DJ Zane Lowe to front promotional activity for its UK launch.

Liverpool FC sign up Manchester-based agency for membership push

LONDON – Premier League football clubs Liverpool and Manchester United maybe bitter rivals but that hasn’t stopped Liverpool appointing integrated agency Iris’ Manchester-based office to relaunch its official membership scheme All Red.

Liverpool Football Club launches acquisition and retention campaign to promote membership scheme

LONDON – Liverpool Football Club has unveiled an integrated campaign involving eCRM and direct mail to promote the re-launch of its official membership scheme ‘All Red’.

Data Snatchers

pa href=”http://feedads.g.doubleclick.net/~a/ExvOfaJLhtcjP24V8eVBsrhwLmU/0/da”img src=”http://feedads.g.doubleclick.net/~a/ExvOfaJLhtcjP24V8eVBsrhwLmU/0/di” border=”0″ ismap=”true”/img/abr/
a href=”http://feedads.g.doubleclick.net/~a/ExvOfaJLhtcjP24V8eVBsrhwLmU/1/da”img src=”http://feedads.g.doubleclick.net/~a/ExvOfaJLhtcjP24V8eVBsrhwLmU/1/di” border=”0″ ismap=”true”/img/a/pdiv class=”feedflare”
a href=”http://feeds.feedburner.com/~ff/Adverbox?a=Y7_JDhwTeZA:FY7DJS6cUsM:yIl2AUoC8zA”img src=”http://feeds.feedburner.com/~ff/Adverbox?d=yIl2AUoC8zA” border=”0″/img/a a href=”http://feeds.feedburner.com/~ff/Adverbox?a=Y7_JDhwTeZA:FY7DJS6cUsM:D7DqB2pKExk”img src=”http://feeds.feedburner.com/~ff/Adverbox?i=Y7_JDhwTeZA:FY7DJS6cUsM:D7DqB2pKExk” border=”0″/img/a a href=”http://feeds.feedburner.com/~ff/Adverbox?a=Y7_JDhwTeZA:FY7DJS6cUsM:UT3xtbGYFzA”img src=”http://feeds.feedburner.com/~ff/Adverbox?d=UT3xtbGYFzA” border=”0″/img/a a href=”http://feeds.feedburner.com/~ff/Adverbox?a=Y7_JDhwTeZA:FY7DJS6cUsM:W1ccf-mKbkM”img src=”http://feeds.feedburner.com/~ff/Adverbox?d=W1ccf-mKbkM” border=”0″/img/a a href=”http://feeds.feedburner.com/~ff/Adverbox?a=Y7_JDhwTeZA:FY7DJS6cUsM:u0Zhe-nyOHo”img src=”http://feeds.feedburner.com/~ff/Adverbox?d=u0Zhe-nyOHo” border=”0″/img/a a href=”http://feeds.feedburner.com/~ff/Adverbox?a=Y7_JDhwTeZA:FY7DJS6cUsM:4miRDSIMnmk”img src=”http://feeds.feedburner.com/~ff/Adverbox?d=4miRDSIMnmk” border=”0″/img/a a href=”http://feeds.feedburner.com/~ff/Adverbox?a=Y7_JDhwTeZA:FY7DJS6cUsM:7Q72WNTAKBA”img src=”http://feeds.feedburner.com/~ff/Adverbox?d=7Q72WNTAKBA” border=”0″/img/a a href=”http://feeds.feedburner.com/~ff/Adverbox?a=Y7_JDhwTeZA:FY7DJS6cUsM:aKCwKftKxY0″img src=”http://feeds.feedburner.com/~ff/Adverbox?i=Y7_JDhwTeZA:FY7DJS6cUsM:aKCwKftKxY0″ border=”0″/img/a a href=”http://feeds.feedburner.com/~ff/Adverbox?a=Y7_JDhwTeZA:FY7DJS6cUsM:2mJPEYqXBVI”img src=”http://feeds.feedburner.com/~ff/Adverbox?d=2mJPEYqXBVI” border=”0″/img/a a href=”http://feeds.feedburner.com/~ff/Adverbox?a=Y7_JDhwTeZA:FY7DJS6cUsM:dnMXMwOfBR0″img src=”http://feeds.feedburner.com/~ff/Adverbox?d=dnMXMwOfBR0″ border=”0″/img/a a href=”http://feeds.feedburner.com/~ff/Adverbox?a=Y7_JDhwTeZA:FY7DJS6cUsM:H0mrP-F8Qgo”img src=”http://feeds.feedburner.com/~ff/Adverbox?d=H0mrP-F8Qgo” border=”0″/img/a a href=”http://feeds.feedburner.com/~ff/Adverbox?a=Y7_JDhwTeZA:FY7DJS6cUsM:wF9xT3WuBAs”img src=”http://feeds.feedburner.com/~ff/Adverbox?i=Y7_JDhwTeZA:FY7DJS6cUsM:wF9xT3WuBAs” border=”0″/img/a a href=”http://feeds.feedburner.com/~ff/Adverbox?a=Y7_JDhwTeZA:FY7DJS6cUsM:V-t1I-SPZMU”img src=”http://feeds.feedburner.com/~ff/Adverbox?d=V-t1I-SPZMU” border=”0″/img/a a href=”http://feeds.feedburner.com/~ff/Adverbox?a=Y7_JDhwTeZA:FY7DJS6cUsM:ANkz6nJbUoM”img src=”http://feeds.feedburner.com/~ff/Adverbox?d=ANkz6nJbUoM” border=”0″/img/a
/divimg src=”http://feeds.feedburner.com/~r/Adverbox/~4/Y7_JDhwTeZA” height=”1″ width=”1″/

Clear Channel targets seniors

LONDON – Clear Channel Outdoor has created two advertising products for brands to target consumers aged 50-plus.

Becks launches interactive music boards

LONDON – Becks has unveiled poster sites allowing the public the opportunity to plug in their mp3 players and listen to music.

Violent video of bloody fight

In this video full of blood the guy get punched and kicked by… Advertiser: NHS Anti Smoking

BBC charts new relationship with commercial media

LONDON – The RTS Cambridge Convention signalled the start of a very different relationship between the BBC and commercial media.

Manchester City FC hands media work to PHD North

LONDON – Manchester City Football Club has appointed Omnicom’s PHD North to manage its media business, which has been revitalised along with the team, following its takeover by billionaire Sheikh Mansour bin Zayed al-Nahyan.

Planetarium Prague: Get into the Universe

planetarium_prague

Advertising Agency: Euro RSCG Prague, Czech Republic
Creative Director: Dejan Stajnberger
Art Director: Jakub Kolarik
Copywriter: Pavel Brazda
Published: September 2009

Vodafone poised to enter app market

LONDON – Vodafone is expected to unveil its take on the App Store which will include social network integration later this week, as it undergoes a major re-brand.

Readers prefer subscriptions over micropayments

LONDON – Consumers have said that if they had to pay for their favourite news website they would prefer a one-off subscription over micropayments, according to a survey by Paidcontent.

MediaCom and PHD clean up at Radio Advertising Awards

LONDON – Media agencies were honoured at the Radio Advertising Awards for their commitment to radio, demonstrating the effectiveness of campaigns and putting results in context.

VMG signs deal at Trafford mall

LONDON – VMG has signed a new 10-year ­contract with the Trafford Centre in Manchester and is going to install 23 of its portrait digital six-sheets, which are sold by Clear Channel Outdoor.