Bahrain World Trade Center

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Advertising Agency: Memac Ogilvy, Bahrain

Celebrating Don Hewitt in the Age of Nadya Suleman


MINNEAPOLIS (AdAge.com) — As the ticking stopwatch indicated, CBS's "60 Minutes" was literally and figuratively all about timing. So it was particularly ironic that the news of the passing of "60 Minutes" creator Don Hewitt was followed hours later by Fox's telecast of "Octomom: The Incredible Unseen Footage."

MySpace Brings in Wenda Millard to Lead Ad Sales

NEW YORK (AdAge.com) — MySpace head of sales Jeff Berman is leaving the company and will be replaced on an interim basis by online-ad-sales veteran Wenda Harris Millard.

Self-Editing Shirts – Stijn van der Pol Apparel Reads Between the Lines (GALLERY)

(TrendHunter.com) Graphic designer Stijn van der Pol has created a line of t-shirts that show a full message, and the real meaning. Hard to get that much info on one shirt, but he manages nicely.

The t-shirt designs by…

“Night of the AdEaters” Comes to New York City

adeatersGeico gecko slaughtered!

Ronald McDonald tortured!

For New York Advertising Week’s finale, AdEaters will come to the industry’s birth place on Friday, September 25th. Imagine hundreds and hundreds of the best commercials from 54 countries being celebrated in one place and in one night. With the use of our favorite American advertising icons in its new trailer, it seems that the AdEaters event at Terminal 5 will prove to be extremely entertaining. As if the industry wasn’t already bubbling enough for this event’s arrival, the AdEaters team joined Mad Men fans dressed in 60’s regalia and stormed Times Square for the season premiere of “Mad Men.” New York will be exploding with ad-citement, so much so that I may cancel meetings that week to check it out. Shhh, don’t tell – buddy pass, anyone?

Tickets are available on its official website, which is linked above.

As a preview, here’s a commercial from Ford that will be featured at the Night of the Adeaters.

Jinean Robinson is a CCIO (Chief Creative Infections Officer) in this industry for 8+ years, specializing in creative strategy and implementation, 360 branding, and brand development. Join her @Twitter or her firm Germ, LLC.

Group M Consolidating Print-Buying Operations


NEW YORK (AdAge.com) — Three major media agencies — Mediaedge:cia, MediaCom and Mindshare — are merging their print-buying departments. The three agencies belong to the WPP's Group M division, the world's largest group of media agencies.

Chic Heavy Bangs – Abbey Lee Kershaw Goes Retro With Rocker Hair for Vogue Nippon (GALLERY)

(TrendHunter.com) Vogue Nippon is helping bring back heavy bangs thanks to Abbey Lee Kershaw who made the retro rocker hairstyle look oh-so-chic in the editorial, Sweet Child of Mine.

After celebs like Zooey Deschanel,…

Smartphone Maker HTC Picks Deutsch as First Consumer Agency


NEW YORK (AdAge.com) — HTC, the maker of smartphones such as T-Mobile's Google-branded G1, has hired Deutsch, Los Angeles, to help market its own branded handsets.

How Love for the Work Overcame a Minuscule Budget


Just when I thought the passion to do work for the work's sake was all but dead, one production house proves that the belief in the importance of quality work is alive and well.

Pepsi coloca vídeo em anúncio impresso

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Este é daqueles assuntos que percorrem todos os blogs de publicidade e tendências em um único dia. Mesmo não gostando de ser só mais um a postar determinada coisa, não consegui conter a razão de compartilhar essa outra inovação com vocês.

A edição de setembro da revista americana de entretenimento, Entertainment Weekly, virá com um anúncio em vídeo, criado para emissora de televisão CBS, e com patrocínio exclusivo da Pepsi.

Em uma pequena tela serão exibidos clipes de séries e trailers de novas produções da CBS. Além destes vídeos, um comercial da Pepsi aparecerá na telinha.

Uma oportunidade nunca antes aproveitada na publicidade, provavelmente inspirada no que a Esquire fez em 2008, aqui.

:: Via E*Idéias

Kids’ Upfront to Close Down 10% to 15%

NEW YORK (AdAge.com) — While the upfront was slightly better than expected for broadcast and cable, the kids' marketplace seems to have been a bit bullied by the economy.

Finally, an Incontinence Underpanty to Match My F-Me Pumps.

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We dug the gimmick this time. And this time. And this time and this time. But this is one saunter-through-time too many.

McDonald’s Dutch Strategy: At Least We Don’t Use Kangaroo Meat


In a new corporate campaign in the Netherlands, McDonald's makes the argument that it's meat is of a higher quality than you might expect. Which is to say it's actually made of cow.

Social Stereotype Illustrations – ‘Your Scene Sucks’ Labels Different Social Groups (GALLERY)

(TrendHunter.com) Your Scene Sucks is a site dedicated to laughing at generic scene stereotypes. Rob Dobi points out the hip fashion faux pas of dozens of different social groups with hilarious labeled illustrations.

Take…

Why Paint Around it When You Can Coat it in Liquid Death?

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Clearex acne treatment gel works a lot like Clearasil acne treatment cream (or your fluoride-rich toothpaste of choice): you rub it onto your pimples at night, then pray they’re dry enough to pop or scratch off by morning.

The Best Examples of Google’s Worst Ads


With Google improving AdSense's contextual targeting capabilities, maybe now we can get past one of the internet's oldest problems: embarrassing ads placed by contextual targeting.

Evening Standard flogs 10p copies to spread word of rival’s closure

LONDON – The London Evening Standard is selling issues for 10p today in a bid to spread the news that its rival thelondonpaper will close next month.

Apparently Black Sheep Drink Spiced Rum. Apparently.

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Hoping to profit from the unfortunate fact that liquor companies only focus on chic alcoholics or incurable ass-gawkers, Corby Distilleries launched a beverage for the other crowd.

Wagamama targets youth with competition to design new uniform

LONDON – Wagamama, the pan-Asian restaurant chain, is to launch a competition targeting students and young people in a bid to align the brand with creativity.

Sony appoints HS&P and Live 8 Breathe to retail marketing account

LONDON – Sony UK has appointed HS&P and Live 8 Breathe to handle its below-the-line retail marketing account, following a pitch.