Ad network DogTime Media has launched a Facebook app to help save dogs. With Frontline Plus as the exclusive sponsor, Save a Dog seeks to involve people in helping shelter dogs by earning points that translate into donations from DogTime and Frontline to RescueGroups.org. According to DogTime, an estimated 6 million to 8 million dogs and cats enter shelters each year in the U.S., and half of them are euthanized.
As part of his research project “about the future model of advertising” for thesis work at the Berlin School of Creative Leadership, AlmapBBDO Creative Director Sergio Mugnaini created a Mad Men-themed online research survey that’s very cool.
Specsavers has launched a press campaign on the back of the MP expenses claims debacle.
Having watched the unfolding of news and events following the election in Iran, Twitter has won my renewed respect. Simply put, it helped bring truth to power. In a more compelling and impactful way than it's ever done before
BEIJING (AdAgeChina.com) — An ambitious Chinese computer company that once looked to the U.S. and Europe as a source of expansion has reversed course after the global recession decimated overseas sales.
Remember Tom Dickson from BlendTec?
LONDON – Outdoor media owner CBS Outdoor will showcase photographs from the day’s action at Wimbledon every evening of the tennis tournament, as part of a two-week campaign to promote Evian as the official bottled water sponsor of the event.
LONDON – Setanta, the sports broadcaster currently engaged in rescue talks, has lost its rights to air 60 Scottish Premier League games per season until 2013/14 after failing to make an outstanding £3m payment.
LONDON – Setanta, the sports broadcaster currently engaged in rescue talks, today notified the Scottish Premier League that it is unable to make the outstanding payment of £3m to secure its ongoing football broadcasting rights.
(TrendHunter.com) 80s fashion is back with a bang, and these rolled-up t-shirt sleeves that Julius Bramanto’s model Salvita rocks in this shoot prove it.
We’ve seen this look on men before, from James Dean in ‘Rebel Without…
McCann's Leslie Long and Chris Cutone discuss how their agency continues to identify, follow and maintain conversations with the leading talent within the strategic planning, creative and digital disciplines.
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LONDON – The Economist Group, publisher of the Economist, has posted pre-tax profits of £56m, after benefiting from a cost-cutting programme. However, the group warned of a challenging year ahead.
Six Apart offers VideoEgg’s scroll-proof Twig ad unit to bloggers.
LONDON – Avis Europe has appointed The Search Works to handle its search engine optimisation account across 15 European markets.
LONDON – Bauer Media has relaunched Aloud.com, the online ticket outlet that services its music and radio brands, including Q, Mojo, Kerrang, Magic and the Big City Network.
In the “this absolutely has to be a spoof” category, comes Pet Airways, an airline that’s all about your little furry one.
A notícia que rola é que essa campanha de Wrangler, criada pela agência francesa Fred & Farid, é que vai levar o Grand Prix de Press. Como os boatos em Cannes Lions quase sempre se confirmam, acho que nem vou precisar fazer uma correção desse post.
Uma pena, já que quando vi essas peças no ano passado, não postei aqui no blog por achar que não mereciam. Portanto, essa campanha ganhar um GP em Cannes soa bizarro pra mim. Melhor que a brilhante criação para Alka-Seltzer? Acho que não.
O boato ainda diz que o Brasil levou 6 Leões em Press, 3 de Ouro e 3 de Bronze. Vi no CCSP e M&M.
Post originalmente publicado no Brainstorm #9
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LONDON – Research firm Optimisa has reported a £4.5m loss for 2008 and has given shareholders notice it intends to delist from the Alternative Investment Market.
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