LONDON – An source speaking to a Chinese-language newspaper has sparked rumours that Apple is planning to launch a touchscreen netbook-style laptop by the end of the year.
LONDON – Google has today launched trials of behavioural targeted display advertising on the Google content network and YouTube, allowing advertisers to target people with relevant ads on the websites they visit.
LONDON – The Carbon Trust has awarded its combined direct and digital marketing account to Tequila\ London.
Découverte du portfolio de Ciril Jazbec, jeune photographe de 21 ans résidant en Slovénie. Il collabore déjà avec de nombreux magazines comme National Geographic Junior, Gea ou Brillant. Parmi ses clichés, des portraits pleins de poésie. Plus d’images dans la suite.
Continuing that creepy Japanese game show-inspired shaving fetish campaign thing for Nivea, DraftFCB and Rubber Republic assault us with Foam Beard Lady.
LONDON – Advertising for the government’s Change4Life campaign has been criticised by computer games firms for linking the playing of the games with an early death.
LONDON – BBC Radio 4’s flagship current affairs programme Today is being promoted in a spoof viral that claims Jim Naughtie presents the show wearing nothing by a thong and that Evan Davis refuses to go on air unless he is provided with an eclectic selection of costumes and make up.
Victims of Office Space probably remember the unforgettable reference to the O face — that almost embarrassingly vulnerable expression guys make when they’re stuffing somebody full of meat popsicle.
LONDON – Consumer watchdog Which? has called on the Government to explore a range of financial incentives to encourage families to eat healthier food.
LONDON – Johnston Press, the regional newspaper group, has suffered a 35% year-on-year drop in advertising revenue so far this year.
LONDON – Revenue at JCDecaux, the global outdoor media owner, rose 2.9% to €2.2bn in 2008, although operating margins for its street furniture and billboards in the UK fell.
LONDON – Cancellations of direct debit payments to charities has rocketed, according to a report by payment processor firm Rapidata.
LONDON – Consumer watchdog Which? has called on the Government to explore a range of financial incentives to encourage families to eat healthier food.
LONDON – Denim brand Lee Cooper is collaborating with British band Kish Mauve for the launch of its RDLC range, in order to emphasise its rock and roll heritage.
Here, Nordpol envisions a secret world populated by IKEA furniture.
SHANGHAI – Aegis Media has promoted Jean Lin, the founder and chief executive of wwwins Consulting, to global chief strategy officer of Isobar.
You gotta forgive the quality of the imagery at left, but we couldn’t leave this one alone.
LONDON – Philips has hired sponsorship consultancy Synergy to handle its sponsorship of the AT&T Williams Formula One team.
NEW YORK (AdAge.com) — The fortunes of music marketers continue to decline as consumers' music-related habits change for the worst. Although digital piracy gets all the publicity, it's only one of several trends that have converged into a choke hold on music-industry revenue streams. In his presentation to the recent Digital Music Forum East, NPD Group's senior analyst, Russ Crupnick, had nothing but grim news for music marketers. These are some excerpts of his remarks about NPD's latest national study findings.
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