A Plea for Decency

Bloviation from The Bobosphere:

What passes online for opinion, analysis, criticism and commentary too often lacks logic, coherent argument, evidence, intellectual rigor or even simple honesty. It wallows instead in snide cheapshots and ad hominem bile, scurrilousness and schadenfreude, free-floating hostility and bullying disguised as wit. We’d like to imagine the internet as a tool for democracy and Platonic justice. But the blogosphere isn’t exactly Plato’s “Republic.” It too often “Lord of the Flies.”

Character assassination is not only a subculture of the internet, it is an industry; Gawker and its many churlish imitators have turned it into cheap entertainment. They may see themselves as shining light on hypocrisy, deflating pomposity and other time-honored justifications for satire, but the supply of stuffed shirts and hypocrites simply doesn’t meet the demand, so everybody is at risk.

Will you look at all those big words? Churlish. Pomposity. Scurrilousness and schadenfreude. The Ad Age copy editing team must take a hands off approach to the site’s blahgs.

Moroch goes a wee bit bizarre for the Travel Channel.

Back in February, the Travel Channel announced Dallas’ Moroch as their agency of record, and for their first project, they went to work on a campaign for Bizarre Foods with Andrew Zimmern (a.k.a. the man with the cast-iron stomach and anodized aluminum, copper-core intestines), the new season of which premieres tonight.

Along with the print campaign (read more to see an example), the television campaign is freakishly fun and gastronomically riveting, but not for the faint of heart, delicate of alimentary canal or those of an otherwise weak constitution.

Superagrunts, behold the eclectic and epicurean mastications of Moroch and Andrew Zimmern with Break Room versions 1, 2 and 3, Vending Machine 1, 2 and 3 and Street Vender 1, 2 and 3. Bon appétit!

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Ford F-150 Comes to Life on Gritty Streets of New England

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Watch closely as a Ford F-150 is harnessed into living form by the mercurial fluid of the cold, hard streets. Kind of like Alex Mack.

Origami Architecture (GALLERY)

(TrendHunter.com) Is there anything that can’t be reproduced via the Japanese paper folding art of origami? I am beginning to doubt it and that is great because I love origami!

These stunning paper sculptures break a rule in origami that says that the paper should not be cut and only folded. However in 1981, a pro…

Virgin Pulls Tired ‘Bill’ Card to Promote No-Con Contracts

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Virgin Mobile is so naughty. Check out this political spoof ad that features Hillary Clinton looking into the horizon and thinking, “I wish my bill wasn’t so out of control…”

Booze Detecting GPS – Breathalizer NDrive G400 PND

(TrendHunter.com) Now you have NO excuse for drinking and driving! NDrive G400 PND is a personal navigational device with an extra bell and whistle. It has a built in breathalyser! Imagine that!

It can show you were to go, how to get there and when in doubt, when you should call a cab or someone to pick you up. Jus…

Years of Branding Shredded – Victoria’s Secret Doesn’t Like Sexy Anymore (VIDEO)

(TrendHunter.com) After spending a quarter of a bazillion dollars on prime time sexy fashion shows, Victoria’s Secret CEO has decided that sexy is not the image they want. “Ultra-feminine” is the moniker she has tagged their new lineup with. Sales dropped 8% and would have fallen more if not for the success of Pink -…

Swiss Breed a New Fruit – Red Fleshed Apples

(TrendHunter.com) Swiss experts have ‘bred’ a yet un-named species of apple with a vibrant red flesh. It was discovered in the quest for healthier fruit (healthier fruit?) and earlier tests do indeed suggest this apple is high in antioxidants.

FSA launches campaign to help consumers with mortgages

LONDON – The Financial Services Authority (FSA), the UK regulator for financial services providers, today launched a £2m integrated marketing campaign to promote a range of its services aimed at helping consumers make more prudent financial decisions and to choose the right mortgage.

YouTube Live Video – Coming Later This Year (VIDEO)

(TrendHunter.com) The buzz on the internet these days is that internet video giant YouTube will be venturing into the live streaming video genre later this year according to its co-founder Steve Chen. Chen confirmed this development to Sarah Meyer who has an online site called Pop 17. If this turns out to be accurate…

Lightning Bolt Terrorizes, Body Spray Saves the Day

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Check out this crazy Dove viral based on Japanese puppet theatre.

Future Visioning: All Will be i – iDonut, iSwitch, iSoap on a Roap (GALLERY)

(TrendHunter.com) In the beginning there was i. And the Apple said this is good. iMac came, and it was better. Then came iPod, and it was good, iPhone, and Apple said, this is “GREAT.” So the hot designers Laurence Sarrazine and Eric Ludlum anticipate the iDonut, iSoap-on-a-rope, iSwitch.

Online Cult of Oprah Guides Users to the Light

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We never cease to be amazed by Oprah’s power and pervasiveness in the culture. She can hang out with liars and just generally unpleasant people and still come out of the association reeking of rosebuds.

Kellogg’s Cereals: Drop a jeans size

Kellogg's Cereals: Drop a jeans size

Advertising Agency: H&C-Leo Burnett, Beirut, Lebanon
Via: directdaily

Australia Post: Bus stop

Australia Post: Bus stop

Peronalise your post.

Advertising Agency: M&C Saatchi, Melbourne, Australia
Creative Director: Steve Crawford
Creatives: Steve Crawford, Murray Bransgrove, Doogie Chapman

The Most Interesting Branding Story Is in Politics

For me, recent trip to the salon — and an all-out political brawl that erupted there between stylists — confirmed what we've all been feeling at a gut level: the most interesting branding story is happening in politics, not marketing.

BHF to build agency roster ahead of membership launch

LONDON – The British Heart Foundation is planning to create its first agency roster ahead of the introduction of a membership scheme.

Coastguard: Help

Coastguard: Help

Advertising Agency: DDB New Zealand
Executive Creative Director: Toby Talbot
Creatives: Jay Tamati, Christie Cooper, Brett Colliver
Photographer: Chris Williams
Producer: Pam Goode

Carlsberg: Bottles

Carlsberg: Bottles

Probably the best new bottle in the world.

Advertising Agency: Duval Guillaume, Antwerp, Belgium
Creative Director: Geoffrey Hantson, Dirk Domen
Art Director: Dirk Domen
Copywriter: Geoffrey Hantson
Other additional credits: Erika Kongs, Niki Desiron, Sofie Hennen, Carole Michels

Nippleless Heidi Klum Jordache Ad Messes With Kid’s Minds

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Gawker notes the Heidi Klum Jordache ad which appears in today’s New Post adjacent to Page Six may be harmful to the proper education of our children.