Deliciously Mellow: Turtle

Deliciously Mellow: Turtle

Advertising Agency: Brandworks Intl, Toronto, Canada
Creative Director / Copywriter: Drew Barnard
Art Director: Arron Isaac
Production Company: Rune Entertainment

Deliciously Mellow: Nerds

Deliciously Mellow: Nerds

Advertising Agency: Brandworks Intl, Toronto, Canada
Creative Director / Copywriter: Drew Barnard
Art Director: Arron Isaac
Production Company: Rune Entertainment

Lojack: Magnet

Lojack: Magnet

Advertising Agency: Leo Burnett, Colombia
Art Director: Carlos Murad
Copywriter: Otavio Schiavon
Illustrator: Diana Buitrago
Photographer: German Rojas

Lojack: Boomerang

Lojack: Boomerang

Advertising Agency: Leo Burnett, Colombia
Art Director: Carlos Murad
Copywriter: Otavio Schiavon
Illustrator: Diana Buitrago
Photographer: German Rojas

Lojack: Bone

Lojack: Bone

Advertising Agency: Leo Burnett, Colombia
Art Director: Carlos Murad
Copywriter: Otavio Schiavon
Illustrator: Diana Buitrago
Photographer: German Rojas

Lojack: Light bulb

Lojack: Light bulb

Advertising Agency: Leo Burnett, Colombia
Art Director: Carlos Murad
Copywriter: Otavio Schiavon
Illustrator: Diana Buitrago
Photographer: German Rojas

OSO Food Wrap – Strange Dishes – print Australia


DDB Sydney has cooked up these odd dishes for OSO Food Wrap to remind people that “Separate is Best”. Sure sure, they look tasty from a distance but look closer…. Uhm… Well hang on, this one on the left is totally something that I would have eaten when I was preggars, though it could use some slices of thin roast beef and a dash of sweet mustard. Oh yeah!

 

Perfectly photographed by George Scott to look like those classic cookbook food shots, these ads remind you of the ick that happens when food flavors start to combine in the fridge. Though I don’t know anyone who keeps their candy-jelly-worms in the fridge, I’ll happily overlook that just because these ads are so purdy.

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WWF India: Spot the difference

WWF India: Spot the difference

One tiger goes missing in India almost every day. Make a difference, sign up at www.wwfindia.org/tiger

Advertising Agency: Triton Communications, Mumbai, India
Creative Directors: Shyam Samant, Ryan Abraham
Art Director: Deepak Khapare
Copywriter: Mayank Yadav
Illustrator: Sunil More
Released: December 2007

Mini sponsors series of cinema shorts

Mini has launched a series of films to advertise its Clubman in UK cinemas.

BT unveils London 2012 plans

LONDON – BT has unveiled details of its tier-one sponsorship of the London 2012 Olympic Games, as exclusively revealed by Marketing a month ago.

Honda: Plant this letter

Honda: Plant this letter

Advertising Agency: Inferno, London, UK
Copywriter: Jaime Diskin
Art Directors: Paul Nowikowski, Ben Kaberry
Creative Directors: Malcolm Caldwell, Adam Haywood
Designer: Mark Bennett

ITV profits dive 35% but turnaround is ‘on track’

LONDON – ITV’s annual pre-tax profits have dropped 35% to £188m, while the drop-off in premium-rate activity helped reduce revenues by 5% to £2.08bn, but ad revenues were only slightly down.

Shareholders urge GCap to accept Global’s bid

LONDON – At least two of GCap Media’s key shareholders are pressing the board to give serious consideration to the £370m offer made by Global Radio yesterday.

Saab bioethanol ad banned for misleading CO2 claims

LONDON – The advertising watchdog has banned a press ad for Saab’s BioPower range, for misleading readers by stating that bioethanol does not significantly raise CO2 levels.

Kinetic taps Revilla for regional MD role

SINGAPORE Kinetic, WPP’s out-of-home media unit, has appointed Irene Revilla (pictured) as regional managing director of Aviator, its transport media division.

Weeks to head up Gavin Anderson AP

ASIA-PACIFIC – PR consultancy Gavin Anderson has promo-ted James Weeks (pictured) to executive chairman of Asia-Pacific.

Apple Daily launches ‘hyperlocal’ online news offering

HONG KONG – Next Media’s Apple Daily is launching a new online platform focusing on ‘hyperlocal’ online news, as it attempts to bring a greater community emphasis into its editorial product.

Bacchus fights fatigue in Korea

SEOUL – TBWA Korea has unveiled a new campaign for Bacchus, the country’s leading energy drink brand.

Manulife hones local relevancy in new ads

HONG KONG – Manulife has rolled out a locally-relevant marketing campaign, ‘Bringing dreams to life’, to parallel its position as the exclusive life insurance partner for the 2008 Beijing Olympic Games.

Veterans Tsang, de Rosa join Y&R Beijing

BEIJING Y&R Beijing has signed up two marketing veterans: Michael Tsang (pictured) as general manager, who joined late last month, and Luis de Rosa as director of client service, who joins at the end of March.