Zero Gravity Curiosity – Sending Boomerangs to Space

(TrendHunter.com) Have you ever wondered if a boomerang would come back to you if you chucked it in space? Will the ‘rang come back at zero gravity? While most people probably haven’t pondered over that one, some Japanese researchers did, and the curiosity got to them so badly, they wanted to find out for themselves.…

Schweppes: Burst (complete with Schweppervesence!)

Maybe it’s the little kid in me that likes popping balloons and throwing water balloons. Maybe it’s the music from Cinematic Orchestra that captures my attention and sucks me in for the full minute and a half. It could be the stunning cinematography with outstanding depth of field, color, etc. Or it could just be that it’s so bizarre, I can’t stop looking. Anyway, there’s just something about this new spot from George Patterson Y&R out of Melbourne that really tickles my fancy, so to speak. And I have to say that I’m a sucker for the Schweppervesence tag. It just makes perfect sense to me.

DIY Bridge-Inspired Bike Frame – Brano Meres’s 2.7 Pound Creation (GALLERY)

(TrendHunter.com) This bridge-inspired bicycle frame was handmade from cable and carbon fiber rods connected with epoxy resin. It took engineer, Brano Meres, 300 hours to complete his “C-Thru Road Frame”. All in all, it took about an hour per joint – wrapping carbon fibers around each one to ensure their strength. Th…

Adrants Rawked by SXSW…And It’s Only the First Day

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The uber-conference/festival South by Southwest kicked off Friday and it’s very, very different than your average advertising conference mostly because, well, it’s not really about advertising.

Wingtip Sneakers – Nike Still Has Design Tricks (GALLERY)

(TrendHunter.com) If I’m Nike, I’m getting these awesome shoes to North America and Europe as quickly as possible. Nike Wingtips have just been released in Japan and they look wicked. Obviously taking their cue from the classics. The pair is called the Dunk Lo Premium and Dunk Hi Premium, it white or black leather wi…

Inflatable Rescue Sleds – Firun Saves Lives

(TrendHunter.com) We’ve seen and read about people stuck in snow while on sporting adventures or vacation. Firun by Janine Züst is a solution that could save your life in such circumstances. It is a compact inflatable rescue carriage/luge that optimizes the Alpine rescue system and that is light enough to wear as a …

Strings Music Classes: Basic

Strings Music Classes: Basic

Basic lessons commence December 10th.

Advertising Agency: VGC, Mumbai, India
Executive Creative Directors: Ryan Menezes, Sanjay Sipahimalani
Creative Group Head / Copywriter: Reilly Rebello
Creative Group Head / Art Director: Sandip Gaikwad

Breathing Underwater… Forever – Poseidon Mk IV Discovery Rebreather

(TrendHunter.com) You can’t quite breath underwater forever, but, longer than you normally could. The Poseidon Mk IV Discovery is what those in the diving world call a rebreather – it recycles a user’s oxygen. Using p02 scrubbing and oxygen cells, it turns unused oxygen in your exhales into breathable air. Supposedly…

Farmers HelpPoint: Kitchen

Farmers HelpPoint: Kitchen

How will you deal with it?
Why let an accident turn you into a nervous wreck? With one call to Farmers HelpPoint, our expert team will deal with the problem quickly and compassionately.
Sanity makes a comeback.

Advertising Agency: Campbell-Ewald, Los Angeles, USA
Executive Creative Director: Bill Ludwig
Creative Director: Debbie Karnowsky
Art Director: Chip Kettering
Copywriter: John Dolab
Agency Producer: Woo Tom
Photographer: Dana Neibert

Farmers HelpPoint: Roof

Farmers HelpPoint: Roof

How will you deal with it?
Why let an accident turn you into a nervous wreck? With one call to Farmers HelpPoint, our expert team will deal with the problem quickly and compassionately.
Sanity makes a comeback.

Advertising Agency: Campbell-Ewald, Los Angeles, USA
Executive Creative Director: Bill Ludwig
Creative Director: Debbie Karnowsky
Art Director: Chip Kettering
Copywriter: John Dolab
Agency Producer: Woo Tom
Photographer: Dana Neibert

Acid House Smiley Kids – Has UK School Gone Too Far?

(TrendHunter.com) A UK school has disguised children in online photographs with acid house-style smiley faces. The move was to protect the children from unwanted attention but as the school used a popular symbol of the acid house raving scene in the late 1980s it has just attracted attention. Even the National Societ…

Farmers HelpPoint: Car

Farmers HelpPoint: Car

How will you deal with it?
Why let an accident turn you into a nervous wreck? With one call to Farmers HelpPoint, our expert team will deal with the problem quickly and compassionately.
Sanity makes a comeback.

Advertising Agency: Campbell-Ewald, Los Angeles, USA
Executive Creative Director: Bill Ludwig
Creative Director: Debbie Karnowsky
Art Director: Chip Kettering
Copywriter: John Dolab
Agency Producer: Woo Tom
Photographer: Dana Neibert

LACOSTE: Pink

LACOSTE: Pink

A little air on earth.

Advertising Agency: BETC Luxe, Paris, France
Executive Creative Director: Rémi Babinet
Creative Director: Safia Bouyahia
Art Director: Yuki Kani
Photographer: Phil Poynter
Art Buyers: Jean-Luc Chirio, Dominique Mornet
Account Direction: Claus Lindorff, Isabelle Sestier

LACOSTE: Dots

LACOSTE: Dots

A little air on earth.

Advertising Agency: BETC Luxe, Paris, France
Executive Creative Director: Rémi Babinet
Creative Director: Safia Bouyahia
Art Director: Yuki Kani
Photographer: Phil Poynter
Art Buyers: Jean-Luc Chirio, Dominique Mornet
Account Direction: Claus Lindorff, Isabelle Sestier

LACOSTE: White

LACOSTE: White

A little air on earth.

Advertising Agency: BETC Luxe, Paris, France
Executive Creative Director: Rémi Babinet
Creative Director: Safia Bouyahia
Art Director: Yuki Kani
Photographer: Phil Poynter
Art Buyers: Jean-Luc Chirio, Dominique Mornet
Account Direction: Claus Lindorff, Isabelle Sestier

Sundek: Men

Sundek: Men

Sundek troops disembark on the shores guarded by thongs.
Making beachwear history since 1958.

Advertising Agency: Callegari Berville Grey, Paris, France
Executive Creative Director: Andrea Stillacci
Creative Directors: Giovanni Settesoldi, Luissandro Del Gobbo
Art Director: Giovanni Settesoldi
Copywriter: Luissandro Del Gobbo
Photographer: Riccardo Bagnoli
Via: I believe in adv

Sundek: Women

Sundek: Women

In the trenches, Sundek soldiers resist under nudist fire.
Making beachwear history since 1958.

Advertising Agency: Callegari Berville Grey, Paris, France
Executive Creative Director: Andrea Stillacci
Creative Directors: Giovanni Settesoldi, Luissandro Del Gobbo
Art Director: Giovanni Settesoldi
Copywriter: Luissandro Del Gobbo
Photographer: Riccardo Bagnoli
Via: I believe in adv

CapeTimes: Power cuts

CapeTimes: Power cuts

The world can change in a day. Don’t miss your daily edition of in-depth news and sport.

Advertising Agency: Lowebull JHB, South Africa
Executive Creative Director: Mathew Bull
Creative Directors: Rui Alves, Kirk Gansford
Art Director: Chris Charoux
Copywriters: Domineque Silva, Lee Naidoo
Retoucher: Rob Frew

High Performance Breast Pumping – Techy Solution for Working Moms (GALLERY)

(TrendHunter.com) We all know that Mother’s milk is the best for babies. Breast pumps have been around for a while now, but not much has been done to bring them to our high tech world. Leave it to designers Miji Rhoe & Solbi Lim who bring you the Handheld Breast Pump, a solution for the working (or just lazy) mom who…

Obama really really really wants to be President.

Obama is getting a little desperate, judging by the fact that he’s now advertising in Canada.

An election sign with a difference is making drivers on the Pat Bay Highway wonder if they missed the border.
The red, white and blue billboard proclaims “Obama for President” and underneath, just in case there is confusion, adds “United States of America.” The full-size billboard was paid for by Dean Park residents Reg and Karen Mooney with the dual purpose of provoking family debate and putting in a personal push to get troops out of Iraq and Afghanistan.

I guess there’s dumber things to spend your money on, though I can’t think of any right now.

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