Gillette unveils TV ad with Woods, Henry and Federer
Posted in: UncategorizedLONDON – Gillette has unveiled its first TV campaign with Tiger Woods, Thierry Henry and Roger Federer, after parting company with David Beckham last year.
LONDON – Gillette has unveiled its first TV campaign with Tiger Woods, Thierry Henry and Roger Federer, after parting company with David Beckham last year.
LONDON – Sony Ericsson has awarded its US$160 million global advertising and communications account to McCann Erickson London, displacing incumbent Saatchi & Saatchi, however the Publicis Groupe agencies will continue to handle the telco giant’s advertising in Asia Pacific.
SHANGHAI – JWT China subsidiary Always has named Yve Van Thorenburg to lead the agency.
Chris Bosh plays basketball for the NBA’s Toronto Raptors (he’s a star forward.) But while he plays basketball in Canada, he’s originally from Texas. And this video, designed to get fans to vote for him in the All-Star Balloting, is an homage to the auto dealer commercials he saw while watching late-night TV back in the Lone Star State.
Bosh claims the spot cost him all of $20 (for the cowboy hat) and it’s admittedly hilarious- Bosh is a natural ham. And while I don’t usually approve of CGC (consumer generated content) I’m very happy to recommend this CGC (Chris Bosh-generated content.)
Props to him as well for having the insight to make this and post it on YouTube, where it’s already garnered close to 400,000 hits.
How many times have you done something you’ve regretted? Perhaps more that a few if you’re the average human being. Thankfully though, for most, these regrets don’t end up on YouTube for all to see…including your employer. This isn’t…
SINGAPORE – Jonathan Thurlow is departing his role as SVP and deputy regional director of Universal McCann after 10 years with the agency in Singapore.
Advertising Copywriter: S4S, USA
Published: January 2008
Advertising Copywriter: S4S, USA
Published: January 2008
Advertising Copywriter: S4S, USA
Published: January 2008
Advertising Copywriter: S4S, USA
Published: January 2008
Advertising Copywriter: S4S, USA
Published: January 2008
Authentic military jackets. Right down to the stitching.
Bullet holes not included.
Advertising Agency: Hammerhead Advertising, Hoboken, USA
Creative Directors: Todd McVey, John Perls
Art Director / Illustrator: Elias Kotsias
Copywriter:John Perls
Photographer:Ken Thurlbeck
Retoucher: Mark Beckelman
Authentic military jackets. Right down to the stitching.
Burning fuel smell extra.
Advertising Agency: Hammerhead Advertising, Hoboken, USA
Creative Directors: Todd McVey, John Perls
Art Director / Illustrator: Elias Kotsias
Copywriter:John Perls
Photographer:Ken Thurlbeck
Retoucher: Mark Beckelman
Authentic military jackets. Right down to the stitching.
Shrapnel fragments not available.
Advertising Agency: Hammerhead Advertising, Hoboken, USA
Creative Directors: Todd McVey, John Perls
Art Director / Illustrator: Elias Kotsias
Copywriter:John Perls
Photographer:Ken Thurlbeck
Retoucher: Mark Beckelman
Will Ferrell continues to use the internet to leverage his personal brand. A little while ago we mentioned he was posting his own videos on YouTube to supplement the TV shows and movies he’s become famous for, and now he’s trying his own hand at creating a viral contest online.
As part of the Funn…
Advertising Agency: 2008scandinavia, Oslo, Norway
Published: January 2008