‘Aqua Teen Terrorist’ tries to stay relevant

Aquaguys
Has it really been a year since Boston was held in the grip of terror by an ad campaign for Cartoon Network’s Aqua Teen Hunger Force? Some of the technology used in an outdoor promotion sparked a citywide bomb scare. Ah, memories. One of the “artists” who worked on the stunt, Peter Berdovsky (the guy with the dreads in the photo), “has embraced the notoriety he’s gained,” according to the Associated Press. “He’s incorporating it into his art and trying to use it to make a buck.” Berdovsky, aka “Zebbler,” sells prints of the hospital mural he and collaborator Sean Stevens (the guy on the left) painted as part of their community service. Ah, capitalism. Berdovsky calls himself the “Aqua Teen Terrorist,” adding, “I view media attention as useful to my potential success as an artist. Any exposure is good for me.” Sure, the media are playing into this genius’s hands with our continued coverage, but how else can Zebbler and the “Don’t Tase me” guy keep their 15 minutes ticking? (And that’s just their fame ticking, not a bomb. So relax, Boston.)

—Posted by David Gianatasio

A chimney-sweep ad you won’t soon forget

Given that chimney sweeps and peppy commercial jingles are both quaint and outdated, it only makes sense that they’d team up for this ChimneySweepers.com spot. Along with being a rather annoying example of man’s inhumanity to man, this ad taught me how to spell “chimney” on my telephone keypad. A valuable life skill, indeed. When the time comes for me to call this company and yell them stupid about how I can’t get their song out of my head, I won’t waste precious time aligning letters to number keys.

—Posted by David Kiefaber

WPP staff are biggest UK donors to US candidates

NEW YORK – Staff at WPP Group have donated more to US election candidates than any other British company, according to figures from the US Federal Election Commission.

Akupunkturpraxis: Pins

Akupunkturpraxis: Pins

Advertising Agency: BBDO, Berlin, Germany
Creative Directors: Armin Jochum, Toufic Beyhum
Art Directors: Toufic Beyhum, Armin Jochum
Published: November 2007

Mercedes Benz Actros V8: Red shirt

Mercedes Benz Actros V8: Red shirt

Faster than you think. Actros V8.

Advertising Agency: BBDO, Berlin, Germany
Creative Director: Armin Jochum, Toufic Beyhum
Art Director: Toufic Beyhum, Armin Jochum
Copywriter: Armin Jochum
Photographer: Tom Peschel
Published: December 2007

Internet adspend growth hit by economic slowdown

LONDON – Growth in internet adspend appears to be falling off, with the smallest upward revision to online marketing budgets since the autumn of 2003, according to the latest Bellwether Report.

Study: boardrooms undervalue marketing

LONDON – Boardrooms are divided over the value of marketing, with the relationship between chief financial officers and marketing chiefs particularly strained.

Paramount Pictures sign up Way To Blue

LONDON – Paramount Pictures has re-signed digital PR agency Way to Blue, which will work on a slew of upcoming film releases including ‘Indiana Jones and the Kingdom of the Crystal Skull’.

Direct budgets revised down for second quarter running

LONDON – Direct marketing budgets were revised down on average in the fourth quarter of 2007 for the second consecutive quarter, according to the Bellwether Report published today.

Cello acquires 23% of youth research firm Face

LONDON – Cello Group has acquired an initial 23% stake in Face, a web 2.0 market research consultancy, for an undisclosed sum.

Synovate appoints UK head for MarketQuest

LONDON – Synovate, the Aegis-owned market research group, has appointed Pranay Jeyachandran as head of its MarketQuest research team in the UK.

Dental Floss: Popcorn

Dental Floss: Popcorn

There’s no place where food could hide.

Client: Ojo de Iberoamerica Young Creatives
Avertising Agency: VéritasDDB Ecuador
Product: Dental Floss
DGC: Germán Garrido
Copy: José Antonio González
Art Director: Mariano Escobal
Plastic Art: Paul Carrión

Dental Floss: Broccoli

Dental Floss: Broccoli

There’s no place where food could hide.

Client: Ojo de Iberoamerica Young Creatives
Avertising Agency: VéritasDDB Ecuador
Product: Dental Floss
DGC: Germán Garrido
Copy: José Antonio González
Art Director: Mariano Escobal
Plastic Art: Paul Carrión

Dancing on Ice pulls in almost 10m as returning shows deliver for ITV1

LONDON – The return of ‘Primeval’ and ‘Dancing on Ice’ scored for ITV1 on Saturday, with almost 10m turning in for the dancing according to unofficial overnight figures, although its new Paul Merton improvisational comedy show proved an instant miss with viewers.

McIlheney to relaunch Daily Sport as blokes’ tabloid

LONDON – The Daily Sport is to be revamped as a tabloid for modern British blokes with the appointment of Emap veteran Barry Mcllheney as editor-in-chief of Sport Media Group.

Jamie gives Channel 4 strong Friday showing with 3.8m

LONDON – Jamie Oliver and his chicken farming campaign helped Channel 4 steal viewers’ attention from ITV1’s revamped Friday night schedule, although BBC One got most viewers according to unofficial overnight figures.

BSkyB deadline extended for appeal against ITV share sale

LONDON – BSkyB has been given an extension to the deadline for it to decide whether it will appeal the Competition Commission’s ruling that its 17.9% stake in ITV is against the public interest.

New website recruits consumers to meet with Coke officials

LONDON – Coca-Cola Great Britain (CCGB) is the latest company to tap into consumer-generated media with Wednesday’s launch of website designed to gather consumer feedback on issues such as labelling, nutrition and to field consumer questions.

Puffin backs classics relaunch with online and retail push

LONDON – Publisher Penguin is launching a major on- and offline marketing campaign to promote the Puffin Classics collection, which includes books such as ‘Treasure Island’, ‘The Wizard of Oz’ and ‘Oliver Twist’.

Ong ends OMD Singapore’s CEO search

SINGAPORE – OMD has filled the long-vacant top job of its Singapore office with Lisa Ong from Starcom Taiwan.