On the latest episode of The Speed of Culture podcast, Emily Ketchen, global vp and chief marketing officer of Intelligent Devices Group and international markets at Lenovo, joins Suzy founder and CEO Matt Britton to explore Lenovo’s brand vision and mission to democratize technology. Ketchen also shares insights on how tech companies must adapt to…
In this episode, Cathy Hackl and guest host Lee Kebler discuss Hackl’s visit on opening night to The Sphere in Las Vegas which launches the duo into a discussion about artificial intelligence and the music industry. Hackl and Lee discuss the ethics of using lyrics to train AI and Kebler talks about innovation in the…
In this episode, Cathy Hackl and guest host Lee Kebler discuss Hackl’s visit on opening night to The Sphere in Las Vegas which launches the duo into a discussion about artificial intelligence and the music industry. Hackl and Lee discuss the ethics of using lyrics to train AI and Kebler talks about innovation in the…
In this episode, Cathy Hackl and guest host Lee Kebler discuss Hackl’s visit on opening night to The Sphere in Las Vegas which launches the duo into a discussion about artificial intelligence and the music industry. Hackl and Lee discuss the ethics of using lyrics to train AI and Kebler talks about innovation in the…
As the government wraps up its case in the landmark monopoly trial, it has built a picture of how Google became dominant in online search — and the harms that it says resulted.
Despite being more than 10 times the size of Switzerland and located in the Nordics, tourists still confuse the two countries. Now, tired of the mix-ups, its tourism body Visit Sweden aims to do something about it–by negotiating a trade deal. To help global travelers, leaders, the New York Stock Exchange and event organizers who…
Despite being more than 10 times the size of Switzerland and located in the Nordics, tourists still confuse the two countries. Now, tired of the mix-ups, its tourism body Visit Sweden aims to do something about it–by negotiating a trade deal. To help global travelers, leaders, the New York Stock Exchange and event organizers who…
On this episode of Brave Commerce, Chris Cowger, svp of global ecommerce and online experience at Dell, joins hosts Rachel Tipograph and Sarah Hofstetter to talk about leadership and turnaround strategies. The conversation begins with Cowger attributing his return to Dell to the quality of professionals and the collaborative environment within the company. He outlines…
The union said it had made no public statement because “we are American labor leaders, aware of our limitations and humbled by the magnitude of this conflict.”
On this episode of Brave Commerce, Chris Cowger, svp of global ecommerce and online experience at Dell, joins hosts Rachel Tipograph and Sarah Hofstetter to talk about leadership and turnaround strategies. The conversation begins with Cowger attributing his return to Dell to the quality of professionals and the collaborative environment within the company. He outlines…
(TrendHunter.com) This Ghibli bag collection has been created by Ensky in Japan as an homage to Studio Ghibli that’s perfect for avid fans to add into their autumnal wardrobe. The collection includes three…
In the latest episode of Yeah, That’s Probably An Ad, community editor Luz Corona and Adweek reporter Emmy Liederman are joined by Rare Beauty CMO Katie Welch at Brandweek’s Marketing Vanguard Lounge. The trio discusses what goes on in front of and behind the scenes to ensure consumers feel good in their products, whether it’s…
Whether delivered with a collective nod of approval or a head shake in disdain, “the friend test” has been a cornerstone of dating rituals. According to market research firm OnePoll, 75% of Gen Z singles regularly discuss dating with their peers. Now, thanks to a new Tinder feature, those peers can be more hands-on in…
Real estate isn’t always a topic that receives a warm welcome in conversations. For some, it’s an exciting and thrilling subject; for others, it can be quite dull. Estate Media is changing that by creating informative yet entertaining content about buying and selling real estate. Estate Media is a media company founded by Million Dollar…
While the long-lasting impacts of the 2023 FIFA Women’s World Cup are still unfolding, the rapid growth of Spanish-speaking audiences is easy to see. Despite the U.S. Women’s National Team exiting the tournament in the knockout rounds–the earliest it has ever departed a World Cup–and powerhouses Canada, Brazil and Germany also getting bounced, the tournament…
IKEA garante que seus móveis não vêm com monstros de fábrica em uma campanha de Halloween que fala diretamente ao imaginário infantil. A criação é da Ogilvy Berlin e Ogilvy UK. Pq isso importa Em uma época em que o sobrenatural ganha destaque na mídia, a IKEA usa o bom humor para “tranquilizar” pais e filhos: …
Leia “Monstros não incluídos”: campanha da IKEA promete noites tranquilas no Halloween na íntegra no B9.
As the dreamy duke from Bridgerton, Reg?-Jean Page worked his smoldering magic to win over his on-screen love interest, along with a massive Netflix audience. In a commercial for Seedlip, the heartthrob exercises his literal sleight of hand to promote the booze-free spirits brand and drop a new tagline, “Choose Different.” The spot debuts during…
Earlier this month, Google made changes to the types of inventory that get included in certain YouTube ad buys by default, the latest example of platform algorithms choosing where ads ultimately run. Google introduced brand consideration tool, Video View campaigns, which places ads across in-stream, in-feed and Shorts placements. The company introduced the format in…
The espresso martini is one of the most popular drinks in the world. But with people cutting back on nights out amid the cost of living crisis, Kahl?a has called on a special guest to reassure drinkers they can still enjoy coffee-based cocktails at home. The brand tapped Salma Hayek Pinault to star in its…
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