In Super Bowl spirit, but really just to promote its spicy crunchy Hot Wings, KFC is donating $260,000 to charity on behalf of the first football player or celebrity to do an end zone Chicken Dance.
Ad Age readers were quick to spot the typo in the next-to-last line of Fallon’s new ad for TheLadders.com:
Look, typos happen. Very often, the fast nature of advertising, particularly online, leads to slips like this. No one’s perfect, least of all me. But when you’re sending out copies of a new ad for PR purposes, it doesn’t look so good.
For Think MTV (MTV’s conscience?), Arnold put together two takes on what the Holocaust would be like if it happened today. Tagline: “The Holocaust happened to people like us.”
Check out this warped Boots nipple cream ad that’s pissing so many English interest groups off. If Tim Burton were a creative, such would be the fruits of his labour.
DETROIT (AdAge.com) — Bridgestone Firestone North America was so impressed with three ideas pitched by its agency, the Richards Group, for the Super Bowl that it produced all three, even though it had bought only two 30-second slots during the game.
But it doesn’t matter what we think, because it marches on for reasons beyond the realms of human understanding.
NEW YORK (AdAge.com) — The American Association of Advertising Agencies is set to name Nancy Hill, a former executive at Lowe Worldwide and BBDO, as its next president-CEO, according to an executive familiar with the situation.
LONDON – The Independent on Sunday has appointed John Mullin as editor, replacing Tristan Davies, who left the paper in December.
This here internet place may have proved a boon for the distribution and "legal" sharing of songs, but it has been the worst thing imaginable for the art of music criticism. Let's face it: Everybody holds several indisputably stupid opinions about music — like my contention that Fleetwood Mac's Lindsey Buckingham is one of the three greatest guitar players who has ever lived — and the internet allows us to proclaim them loudly, taste and common sense be damned. Sharing, in the public domain as in interpersonal relationships, is bad.
LONDON – James Purnell, the secretary of state for culture, media and sport, is to head up the Department for Work and Pensions following the resignation of Peter Hain.
LONDON – Britvic has appointed Simon Stewart, former chief marketing officer at Emap, as its new marketing director.
Adverganza dug up this commercial, which is part of Ogilvy Toronto’s self-esteem campaign for Dove. The ad, called “Amy,†was apparently released around the same time as “Onslaught†but got a bit lost in the shuffle. It’s less grandiose than “Evolution†and “Onslaught,†and that’s not a bad thing.
—Posted by Tim Nudd
LONDON – Gemstar-TV Guide International, the News Corp-backed provider of electronic programme guides, has filed suit against Virgin Media alleging infringement of three of its patents.
LONDON – Video advertising network Vibrant Media has hired former Omnicom digital boss Sean Finnegan as its chief media officer.
(TrendHunter.com) Since the iconic Duck Hunt gun from regular Nintendo, few video game guns have ever gained any widespread notoriety. hat may all change soon with the Perfect Shot from NYKO.
The Perfect Shot allows the Wii remote to slide on to the controller and be able to bring back the fun of the original Nin…
To promote its all girl, all the time website ChickiPedia, somebody’s created yet another PC versus Mac-style ad.
LONDON – Community shopping centre operator The Mall is looking to partner with lifestyle brands to target 4.5 million weekly shoppers in 23 shopping centres throughout the UK.
LONDON – Emap’s Yours magazine, a lifestyle title aimed at over-50s women, has launched a new bookazine called “50 Years of Everyday Fashion”.
LONDON – Titan Outdoor has secured a campaign for Gran Canaria tourism across its rail, road and shopping centre portfolio, as part of a marketing campaign worth around £448,000.
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