(TrendHunter.com) One of the spies over at Endgaget got his hands on some more photos of Intel’s Netbook, or the Eco PC. These shots showcase the TI-99-esque keyboard.
The whole tour can be seen on Flickr.
As going green is higher on our list of priorities, a rise in demand for more sustainable products, includin…
Lord knows there was plenty of discussion, some of it fruitful and much of it not, about the role of ad-industry blogs in DDB executive Paul Tilley’s suicide. I have no desire to rehash any of it. But interestingly enough, Liberty Mutual would very much like to keep the conversation going. The Tribble Ad Agency blog notes that the insurance company is buying Google ads on terms like “Paul Tilley†to promote a “Death by Blog†post on the Tilley subject that it published on its “Responsibility Matters†blog. The Liberty Mutual post rehashes a lot of the news coverage surrounding the posts on AgencySpy and elsewhere prior to Tilley’s suicide. Liberty’s “Responsibility Project†just launched, but it will be interesting to see how far a staid insurance company goes in addressing hot-button issues.
—Posted by Brian Morrissey
Here’s one to contemplate over the weekend: A Boston-area start-up called Myka has introduced a BitTorrent-enabled set-top box that allows users to view any of the millions of BitTorrent files on the Internet directly on their TV sets. Three different models are available from the company’s Web site, at prices ranging from $299 to $459, with hard drives ranging from 80GB to 500GB. The box, which looks like an Apple TV box but appears slightly larger, comes with an LAN port, HDMI port, component video outputs and a USB port.
Promo copy on the company’s Web site takes direct aim at Apple TV:
And because it’s BitTorrent, that means Myka can deliver any kind of content to your TV, developed in an open platform. No closed, proprietary system that works only on, say, Apple TV.
That means you don’t need iTunes or any other prepackaged, closed system.
This is the Internet as it was meant to be experienced – without borders and open to any kind of content for consumers and any kind of innovation for developers.[snip]
BitTorrent is the leading peer-to-peer file-transfer protocol with more than 160 million installed clients. That means the more popular a large video file, the faster it can be transferred with BitTorrent. The result is quick, easy-to-use, high-quality, video downloads from major studios and content providers without tying up you computer for hours.
And Media Wonk’s personal favorite:
Not Built By Kids
Myka was designed and built by veterans in the Internet video industry who know the importance of providing an open system that is easy to publish to.
Before you say “contributory infringement,” the Web site TorrentFreak quotes Myka boss Dan Lovy claiming, “We’ve looked the legal side extensively. We are like a movie projector. It has kept the competition down though, to our advantage.â€
TorrentFreak helpfully adds that “it may be possible, with [the Magic Box’s] h.264 support, to playback Blu-Ray torrents.”
Beyond the quote Lovy gave TorrentFreak, however, the company is keeping a low profile. The About Us section of Myka’s Web site reads in its entirety, “Myka is being produced by a privately held company in the Boston area. More to come…”
We can’t wait.
Â
Paul Sweeting for Content Agenda
(TrendHunter.com) These might just be the most artistic and creative ads I have seen for a long while. The artistry and effort that was put into making them is very evident and would make even Salvador Dali proud.
Absolut Vodka released these new super creative ads as a promotion for their Absolut Machines interacti…
(TrendHunter.com) Evisu Shoos in Dusseldorf Germany created a line of changeable shoe designs which were presented at the autumn/winter 2008/09 collection during the international event for shoes & accessories held in Düsseldorf from March 14 to 16 , 2008.
The sneakers were designed to allow for the skins on the s…
NorthWestern has expanded — or further limited, depending on your viewpoint — its Wreck Your Worries campaign. On Let Your Worries Go, you can select from a set of personified worries and shoot them into orbit, launch them into the sky, propel them over land, or bury them underwater.
The ads are French and they debut on the 26th of this month.
The tagline: “Avec Coca-Cola, on parle tous football,” which translates to something like “With Coca-Cola, everyone speaks football,” which is a roundabout way of saying Coca-Cola makes football buddies of unlikely pairs.
When marketers convince us to follow their trends, the difference between humans and insects gets a little blurrier.
If you prefer things stiffly erect and throbbing with fullness rather than things that are flaccidly limp and not up for anything fun then Claussen is your brand of pickle.
(TrendHunter.com) Here’s a practical design you can use to keep track of your girlish figure. And guys, don’t cheat.
Wrap the towel around your WAIST and not UNDER your belly then declare “Yup, still a 30.”
It’s actually a playful piece, making it more fun while running around hotel rooms starkers. The designer’s…
(TrendHunter.com) These are Fungus chairs created by Chinese architect Ma Yansong of the Chinese architecture firm MAD as part of a public art display in Pudong District, Shanghai, China.
Thematically, this display is “Looking into the urban environment from the biological point of view, the MAD fungi are the benig…
DETROIT (AdAge.com) — Chrysler will begin recruiting U.S. residents in the next few weeks to participate in closed, online dialogues to gather insights for the automaker's marketing, product development, vehicle features and engineering.
NEW YORK (AdAge.com) — Publicis Groupe's Starcom has won Bank of America's estimated $234 million media-buying and -planning account, the marketer confirmed. Starcom will handle both traditional and online media strategy for Bank of America, with operations staffed out of the agency's Chicago office.
(TrendHunter.com) Afro chic, afro funky… Afro Coffee is all the rage in South Africa. Afro Coffee is a new brand of coffee and a cafe that brews true African coffee. As they say, “no colonial stuff”.
Not only is the coffee awesome, the cafe is the hangout in Cape Town right now. The owners pride themselves on mo…
Writing in Brandweek, Kenneth Hein takes a look at Ero RSCG’s use of hypnotism in focus groups for client Volvo.
(TrendHunter.com) My Beating Heart is a soft, huggable heart with a soothing heartbeat you can feel, designed to help little ones over 3 to sleep and grown ups to relax and meditate.
The heartbeat rhythm was carefully designed and programmed using artificial intelligence and it models the human heartbeat in deep me…
(TrendHunter.com) Never one to shy away from controversy, Agent Provocateur’s co-founder Joe Corre thought of a creative protest message when he discovered that members of the U.K. human rights charity Reprieve had been accused of smuggling underwear to a prisoner held at Guantánamo Bay. And out came the “Fair Trial…
Tucked away between the family photos and the miniature Zen garden, I've got a row of books in my office that tell you how to deal with difficult people. Just for fun I looked at Amazon and there were 38 books on the topic. Could there be a problem out there? Is there any possibility that advertising people consume these books like Tums?
The Japanese bento box, or lunch box, dates back hundreds of years in Japanese history. The contemporary bento box has been influenced by pop culture elements such as movies, TV shows and manga.
The bento box is “Comprised of food crafted into visually creative, appealing and recognizable forms, a…
(TrendHunter.com) The Mercedes-Benz Silbervogel was designed by Jakob Hirzel for the Xtreme Gravity Series in Irvine, California.
The automobile is a gravity racing car that has no engine. Its bionic shape and load-bearing carbon structure were designed to meet the challenges posed by the physical forces at play du…
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
