Mega Tidal Power Project – Alternative Energy System Could Power 200,000 Homes

(TrendHunter.com) Lunar Energy, a British tidal power company, and Korean Midland Power Company have joined forces to develop the world’s largest tidal power project in the Wando Hoenggan waterway.

Each of the huge 1 MW turbines that will be used for that project will be 15 meters in diameter and over 19 meters lon…

Les Jardins de Colette: Boat

Les Jardins de Colette: Boat

This campaign is for the grand opening of “Colette’s Gardens”. These gardens are in the south of France and designed on the theme of Colette, one of the most famous classical French women writers.

Advertising Agency: DDB, Toulouse, France
Creative Director: Philippe domenech
Art Director: Nordine Benama
Copywriter: Jean-Marie Boillot
Published: March 2008

Les Jardins de Colette: Bench

Les Jardins de Colette: Bench

This campaign is for the grand opening of “Colette’s Gardens”. These gardens are in the south of France and designed on the theme of Colette, one of the most famous classical French women writers.

Advertising Agency: DDB, Toulouse, France
Creative Director: Philippe domenech
Art Director: Nordine Benama
Copywriter: Jean-Marie Boillot
Published: March 2008

Super Swim Suits Break Speed Records – Speedo LZR Swim Suit (Update) (GALLERY)

(TrendHunter.com) Can clothes be so performance-enhancing that the Olympics may not allow it’s use? How about if it’s a swim suit? Shall they all race in the buff? Speedo’s LZR Racer is not just helping swimmers break records, they are smashing them. Therefore the swimming federation has ask Speedo to defend their de…

Memorin: Password

Memorin: Password

Would you remember this password.

Advertising Agency: Crush, Singapore
Executive Creative Directors: Kelvin Pereira, Frank Young
Art Director: Rebecca Phang
Copywriter: Vinod Savio

Memorin: Exercises

Memorin: Exercises

Two simple memory exercises:
1) Open
2) Swallow

Advertising Agency: Crush, Singapore
Executive Creative Directors: Kelvin Pereira, Frank Young
Art Director: Rebecca Phang
Copywriter: Vinod Savio

Memorin: Take one

Memorin: Take one

Take one now and you’ll remember to take the second one later.

Advertising Agency: Crush, Singapore
Executive Creative Directors: Kelvin Pereira, Frank Young
Art Director: Rebecca Phang
Copywriter: Vinod Savio

Earth Hour 2008 – Times Square Shuts off Billboards (VIDEO)

(TrendHunter.com) On Saturday, March 29th, from 8:00 to 9:00 pm, millions of people world-wide will be celebrating Earth Hour.

Participants will shut off lights and TVs, and go dark for the event, which is in support of improving our natural environment.

In the U.S., dozens of major cities from the Golden Gate Br…

Land Rover Defender: Collar

Land Rover Defender: Collar

Advertising Agency: Rainey Kelly Campbell Roalfe Y&R, London
Creative Director: Mark Roafle
Art Directors / Copywriters: Dan Hubert, Amber Casey
Photographer: Dimitri Daniloff
Published: March 2008

Projector Clocks – Display Time on the Wall

(TrendHunter.com) This is a projection clock that displays the time to a wall and is sound-sensitive so that it can be turned on and off by clapping like that clapper commercial of many years ago. The clock’s measurements are 34.5cm x 29cm x 27cm and the price is $125.

Mr. Clean Biodegradable: Reflection, 3

Mr. Clean Biodegradable: Reflection, 3

Let’s keep our home clean.

Advertising Agency: Grey, Buenos Aires, Argentina
Executive Creative Directors: Pablo Gil, Sebastián Garín
Creative Directors: Alexis Álvarez, Daniel Fierro
Art Director: Diego Fernández Brun
Copywriters: Alexis Álvarez, Hernán Kritzer
Head of Art: Cecilia Ognio
Published: February 2008

Mr. Clean Biodegradable: Reflection, 2

Mr. Clean Biodegradable: Reflection, 2

Let’s keep our home clean.

Advertising Agency: Grey, Buenos Aires, Argentina
Executive Creative Directors: Pablo Gil, Sebastián Garín
Creative Directors: Alexis Álvarez, Daniel Fierro
Art Director: Diego Fernández Brun
Copywriters: Alexis Álvarez, Hernán Kritzer
Head of Art: Cecilia Ognio
Published: February 2008

Mr. Clean Biodegradable: Reflection, 1

Mr. Clean Biodegradable: Reflection, 1

Let’s keep our home clean.

Advertising Agency: Grey, Buenos Aires, Argentina
Executive Creative Directors: Pablo Gil, Sebastián Garín
Creative Directors: Alexis Álvarez, Daniel Fierro
Art Director: Diego Fernández Brun
Copywriters: Alexis Álvarez, Hernán Kritzer
Head of Art: Cecilia Ognio
Published: February 2008

Living Furniture – Stitch Table (GALLERY)

(TrendHunter.com) What a novel genius idea! So you like to have living plants on your coffee table but do not want to mess the design up with a big pot on top of the table? Designer Greg Zulkie has the solution for you.

This Stitch Table is a coffee table with 3 stainless steel pots that can hold anything you want. …

Supermodels for Cell Phones – Adriana Lima Strips for Samsung (VIDEO)

(TrendHunter.com) The last time we saw Adriana Lima, she was promoting Victoria’s Secret during the Super Bowl. Now the Brazilian super model is nerding it up to promote a cell phone. Who cares that it’s all in Portuguese (?), in fact, I think it makes it better!

In the TV spot, the underwear model strips down and d…

Gorgeous Hair Comes with Responsibilities. Yeah, Well, So Does Branding.

Watch some catty females try outdoing each other with violent voluminous hair-flips. Cheesy as hell, but in a way that could have sparked many a feel-good spoof. (You know, like the Herbal Essences ads.) Produced by Identity for JWT,…

Etiquette Police – Japanese Smile-Manner Squadron

(TrendHunter.com) Hot on the tail of their Minister of Animation, “etiquette police” are set to enforce manners on a Japanese metros where the bulk of bad etiquette can be seen.

People travelling on Yokohama’s, a port city south of Tokyo, metro transport will soon be told to behave properly in public. Behaving prop…

Wachovia Puts $145 Million Account in Review


NEW YORK (AdAge.com) — Wachovia Corp. has placed its $145 million creative and media account into review, the marketer has confirmed. Creative is now held by Mullen, Winston-Salem, N.C., and media by Carat.

Eco Luxury SuperCars – Saleen S5S Raptor (VIDEO)

(TrendHunter.com) The Italian Saleen S5S Raptor is a two-seat creampuff that can put other comparable mid-sized hot rods to shame. Plus, it is eco-friendly with a 5.0L Supercharged engine that runs on ethanol, protecting our environment. Look for the production model in 2010 for $185,000.

Critics feel the Saleen loo…

Your Ashes on the Moon – Celestis Cremations

(TrendHunter.com) A US company, Celestis, is offering the ultimate in the scattering ashes: they drop them onto the moon!

The company has already sent the ashes of 100 people into orbit but it now upping the ante and offering to drop them onto the lunar service. A geologist who picked the site for the 1969 Apollo 1…