Apr
11
PSP: Heroism
Posted in: Uncategorized
Heroism, in small doses.
Advertising Agency: Euro RSCG, Buenos Aires, Argentina
Apr
11
PSP: Accuracy
Posted in: Uncategorized
Accuracy, in small doses.
Advertising Agency: Euro RSCG, Buenos Aires, Argentina
Apr
11
PSP: Adrenalin
Posted in: Uncategorized
Adrenalin, in small doses.
Advertising Agency: Euro RSCG, Buenos Aires, Argentina
Apr
11
Epsilon appoints Maddison as first client services director
Posted in: UncategorizedLONDON – Epsilon, the email marketing services business, has appointed loyalty programme Nectar’s relationship director Jon Maddison as its first UK client services director.
Apr
11
Experian creates product manufacturing group
Posted in: UncategorizedLONDON – Experian’s integrated marketing division has launched a dedicated product manufacturing group to develop new technology as well as its existing database marketing software Elements.
Apr
11
American Maid Cafes – Role Play at Royal/T Cafe in LA (VIDEO)
Posted in: Uncategorized
(TrendHunter.com) Role playing “otaku” cafe’s are all the rage in Japan, and now America is set to have its first Maid Cafe with the Royal /T Cafe, which opens on 14 April in Culver City, Los Angeles.
Waitresses are dressed as maids who address you as “master” or “Lord”; bow down and kneel to stir your cream and sug…
Apr
11
G-Strings With Your Contact Info – If you dare
Posted in: Uncategorized
(TrendHunter.com) If you dare… is a G-string that dares you to wear it. You can order it customized with your own phone number, web site address, or any text you want.
The g-strings come in orders of three at a time with a total cost of €37,50 including shipping.
Assvertising Your Number – Che Magazine Ad (TREN…
Apr
11
Behold … in the Prairies, as Sinatra Croons, a Dick is Born
Posted in: Uncategorized
Never trash a dude until you know a little something about where he comes from. With that said, watch a great American’s life unfold in storybook form and to the tune of “Young at Heart.”
Apr
11
Green Pool Cleaners – Solar Breeze
Posted in: Uncategorized
(TrendHunter.com) The Solar Breeze robotic pool skimmer can float continuously in your pool, operating on solar power directly during the day, and on battery power at night. However, no electrical connections are needed, nor is manual recharging. The solar panels not only run the skimmer, but recharge the battery dur…
Apr
11
MediaCom on board Britain’s Got Talent
Posted in: UncategorizedLONDON – ITV has signed-up MediaCom as exclusive ad partner for all video and the majority of display online content around the forthcoming series of Britain’s Got Talent.
Apr
11
Faber-Castell: Relativity
Posted in: Uncategorized
Advertising Agency: OgilvyOne Worldwide Bangkok, Thailand
Executive Creative Director: Saharath Sawadatikom
Art Director: Anuwat Nitipanont
Photographer: Bordin Sangnak
Retoucher: Phurin Phongchokdeelerto
Copywriter: Piyanart Thamawatana
Apr
11
Nestlé drops Rowntree name
Posted in: UncategorizedLONDON РNestl̩ has dropped the word Rowntree from the name of its UK operations.
Apr
11
Faber-Castell: Philosophy
Posted in: Uncategorized
Advertising Agency: OgilvyOne Worldwide Bangkok, Thailand
Executive Creative Director: Saharath Sawadatikom
Art Director: Anuwat Nitipanont
Photographer: Bordin Sangnak
Retoucher: Phurin Phongchokdeelerto
Copywriter: Piyanart Thamawatana
Apr
11
Faber-Castell: Law
Posted in: Uncategorized
Advertising Agency: OgilvyOne Worldwide Bangkok, Thailand
Executive Creative Director: Saharath Sawadatikom
Art Director: Anuwat Nitipanont
Photographer: Bordin Sangnak
Retoucher: Phurin Phongchokdeelerto
Copywriter: Piyanart Thamawatana
Apr
11
Play.com appoints Cocktail for books and clothes promotions
Posted in: UncategorizedLONDON – Online retailer Play.com has appointed Cocktail Marketing to create promotional partnerships for its expanding clothes and books ranges.
Apr
11
Where The Money Is
Posted in: UncategorizedDigital advertising veterans P.J. Pereira and Andrew O’Dell caused a stir in the industry earlier this year when they left their senior posts at AKQA. Wednesday, they announced plans to launch a new full-service agency, Pereira & O’Dell.
The two say their new San Francisco-based agency will offer clients both digital and traditional services, but won’t sell them what they don’t need, implying that both traditional and digital shops do just that.
In an interesting startup twist, the company has secured $30 million in funding — plus, the founders say, the prospect of an additional $70 million — from Brazilian investment fund ABC International. Agencies don’t normally launch with that type of capital backing.
The Wall Street Journal explores this angle:
WSJ: P.J., you have some Brazilian investment connections that you’re tapping to fund the company. Tell me about them.
Mr. Pereira: My first job in advertising was at Nizan Guanaes’s agency DM9. We never stopped talking. He was my first boss in advertising. He was my first partner. Now he is my partner again.
Apr
11
Web-site smackdown: R/GA vs. Modernista!
Posted in: Uncategorized
In an interview this week on a different topic, R/GA CEO Bob Greenberg was too polite to take any potshots at Modernista!’s new Web site. But given the opportunity to say nice things about it, he was equally silent. Hmm. Anyway, R/GA is taking the wraps off its own major site redesign, its first in nearly five years. The look is clean, and the navigation pretty intuitive. It’s all Flash, though, meaning if you use the back button, you get taken off the site. The biggest switch is the heavy use of video. The front page features thumbnails of case studies of major R/GA campaigns, such as Nike+, Verizon Action Hero and NikeiD Studio, along with its reel and video tours of its emerging media practice and digital studio. More video is on the way, Greenberg promises, even to supplement the “About us†section. “What we’re saying is the future of the commercial is going to be a demo, not a TV spot,†he says. Be sure to check out the “Leadership†section for some artsy black-and-white shots of Bob, top creative Nick Law and other R/GA bigwigs. All in all, it’s what you’d expect from R/GA: a sleek, well-done site. But does it lack the “wow factor†of Modernista!’s new site? Maybe showing off Web 2.0 cred isn’t what an agency site should be about. Which do you prefer? UPDATE: Not to be outdone, Grey this morning sent over word (via PDF, never a good sign) that it has given a makeover to Grey.com. Does it measure up? Grey says it perfectly exemplifies its “new dynamism and creative energy.â€
—Posted by Brian Morrissey
Apr
11
Cube: Robots
Posted in: Uncategorized
Advertising Agency: King James, Cape Town, South Africa
Executive Creative Director: Alistair King
Creative Director: Karin Barry
Art Director: Rachel Brown
Photographer: Crispian Plunkett
Retoucher: Anthony Murray
Copywriter: Jabulani Sigege
Account Executives: Lesley Wright, Nicky Topliss
Apr
11
Cube: Gum
Posted in: Uncategorized
Advertising Agency: King James, Cape Town, South Africa
Executive Creative Director: Alistair King
Creative Director: Karin Barry
Art Director: Rachel Brown
Photographer: Crispian Plunkett
Retoucher: Anthony Murray
Copywriter: Jabulani Sigege
Account Executives: Lesley Wright, Nicky Topliss
Apr
11
Cube: Doll
Posted in: Uncategorized
Advertising Agency: King James, Cape Town, South Africa
Executive Creative Director: Alistair King
Creative Director: Karin Barry
Art Director: Rachel Brown
Photographer: Crispian Plunkett
Retoucher: Anthony Murray
Copywriter: Jabulani Sigege
Account Executives: Lesley Wright, Nicky Topliss
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