Restructuring email gaffe at Carat US spooks staff

LONDON – Staff at Carat in the US have been given an early warning of upcoming job cuts after its HR boss accidentally sent the entire company a briefing for senior management.

Campaigns To Make Carpets Appealing – The Fun on the Floor House (GALLERY)

(TrendHunter.com) Reigniting the carpet category, “Fun on the Floor” is trying to make carpet fun again.

A collective of carpet manufacturers, distributors and retailers have joined forces to promote the benefit of carpet…

Unilever names Nestle’s Polman as chief executive

LONDON – Unilever has named Paul Polman from Nestle and a Procter & Gamble veteran to succeed Patrick Cescau as chief executive.

Unilever poaches Paul Polman from Nestle to replace Patrick Cescau as chief executive

LONDON – Paul Polman, currently executive vice president and zone director for the Americas at Nestle, is to replace Patrick Cescau as group chief executive at Unliever.

Face-Friendly Beauty Looks – Classic Coifs for Every Diva (GALLERY)

(TrendHunter.com) OK, you have to have the right shape face, the right length hair, the right skin color. I get it, I get it. But what struck me is that these hot beauty looks don’t involve Botox or ultra chic make up done…

Transgendered Brand Endorsement – Amanda Lepore for Jawbone

A new ad campaign from quality Bluetooth headset brand Jawbone feature a jaw-dropping Amanda Lepore with the tag line, “People will talk.”

The transgender icon who had his/her first plastic surgery at…

Eco Hair Accessories – Violet Love Headbands (GALLERY)

(TrendHunter.com) This season, headbands are atop the hot list of must have hair accessories. I scoured the internet for Fall 2008 headbands and, in the process, stumbled across these Violet Love Headbands by Designer Rebecca…

Life Coaching for Intellectuals – The School of Life in London

(TrendHunter.com) One of London’s newest shops is no ordinary shop. In fact, it may not even be a shop at all. Don’t expect to pop in and be a passive consumer. Do expect to be challenged and intellectually stimulated.…

Transgendered Brand Endorsement – Amanda Lepore for Jawbone (GALLERY)

(TrendHunter.com) A new ad campaign from quality Bluetooth headset brand Jawbone feature a jaw-dropping Amanda Lepore with the tag line, “People will talk.”

The transgender icon who had his/her first plastic surgery at…

ExxonMobil Ad Banned!

No thanks to some mix up as far as which fuel was truly environmentally friendly, ExxonMobil found its ad for LNG (Liquefied Natural Gas) pulled due to some inconsistencies as far as cleanest fossil fuels are concerned. Apparently, misleading is one of the main reasons pointed out by the British Watchdog which stated that stating that LNG was environmentally friendly was widely challenged and put into question.

“We concluded that the ad misleadingly implied that natural gas was one of the cleanest sources of energy and that liquefied natural gas was environmentally friendly,” ASA said in a statement.

(Source) BusinessWeek

While the ban is on appeal, ExxonMobil stands firm that they accurately stated that natural gas is one of the worlds’ cleanest fuels and that liquefied natural gas will play an important role in delivering new energy supplies.


Brian Yalung is a Problogger at Talent Zoo mainly contributing to latest news and issues on advertising and marketing. The sites are as follows: www.beyondmadisonavenue.com, Talent Zoo is the #1 site for Ad, Marketing, and Media Professionals. Catch the Buzz at Beyond Madison Avenue!

Nerdy Tattoos – Techno-Savvy Body Art (GALLERY)

(TrendHunter.com) Tattoos are a way to visually express one’s individuality, and these nine nerds chose to announce their geekery by getting some rather unique designs inked on their bodies.

You might not care about pi…

Police Supercars – 10 Cop Cars That WILL Catch You (GALLERY)

(TrendHunter.com) I want to protect and serve – but only if I can be assigned to do high speed pursuits on the wide open highways and byways.

The ten radical cop cars featured in the gallery range from supercars created…

Advertising: A Magazine for the Rich (and Lucrative Ads)

The first issue of WSJ., the new magazine from The Wall Street Journal, has 51 advertisers, mostly luxury brands.

Modified X-Rays – Skeletal Etchings by Ben Kruisdijk (GALLERY)

(TrendHunter.com) Sometimes the most personal images can also be the most anonymous. The work of European artist Ben Kruisdijk makes this clear.

The things you get to see in his self called ‘röntgen etchings’ are very…

Hard Rock Cafe: Kiss

Kiss

Don’t know the lyrics?

Advertising Agency: NMA, Toronto, Canada
Art Director / Copywriter / Illustrator: JG
Other additional credits: Mario C

Hard Rock Cafe: Black

Black

Don’t know the lyrics?

Advertising Agency: NMA, Toronto, Canada
Art Director / Copywriter / Illustrator: JG
Other additional credits: Mario C

Hard Rock Cafe: Tango

Tango

Don’t know the lyrics?

Advertising Agency: NMA, Toronto, Canada
Art Director / Copywriter / Illustrator: JG
Other additional credits: Mario C

Smith & Nephew: Innovation in Motion

Innovation in Motion

Advertising Agency: Ogilvy, New York, USA
Sr. Partner, Group Creative Director: Jonathan Isaacs
Sr. Partner Creative Director: Tracy McFarlane
Partner Associate Creative Director: Lisa Savage
Sr. Partner, Executive Producer: Melanie Baublis
Sr. Partner, Executive Group Director: Chris Beeby
Partner, Management Supervisor: Keith Higbee
Production Company: Psyop, New York, USA
Directors: Eben Mears and Mate Steinforth, Psyop
Executive Producer: Lucia Grillo
Producer: Michael Neithardt
Assistant Producer: Tarun Cahraipotra
Project Lead: Florian Witzel
CG: Alvin Bae, Jan Bitz, Jae Ham, Miguel Salek, Jeff Dates, Rich Magan, Jacob Slutsky, Jason Vega, Goo-Shun Wang, Lee Wolland
Storyboard Artist: Ben Chan
Software Developer: Andreas Gebhardt
After Effects: Doug Purver, Jason Conradt, Elliot Blanchard

Kafe Fontana: Cricket, 3

Cricket, 3

Sixers. Fours. And a whole lot more. All the action of IPL Cup Cricket. With copious amounts of champagne and beer. Live at Kafe Fontana.

Advertising Agency: Equus Red Cell, New Delhi, India
Creative Director / Copywriter: Swapan Seth
Art Director: Anusheela Saha
Published: April 2008

Kafe Fontana: Cricket, 2

Cricket, 2

Sixers. Fours. And a whole lot more. All the action of IPL Cup Cricket. With copious amounts of champagne and beer. Live at Kafe Fontana.

Advertising Agency: Equus Red Cell, New Delhi, India
Creative Director / Copywriter: Swapan Seth
Art Director: Anusheela Saha
Published: April 2008